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Building a World-Class Marketing Strategy with Richard Levy

In this episode of Business on the Vine, host Lady Jen Du Plessis interviews Richard Levy, the founder and CEO of Sophera Marketing. They discuss the pitfalls of random marketing acts, effective strategies for entrepreneurs, and how Richard’s extensive experience can help businesses thrive. Richard also shares key insights on finding market gaps, leveraging past relationships, and the importance of real-world engagement in understanding consumer behavior. ______________________

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