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Latest / Click & Convert with Maria Sparagis

Recession-Proof Your Business in 2025

Worried about the looming recession and how it might impact your online business? In this episode, we're diving deep into recession-proof strategies for e-commerce and direct response brands.

I’m joined by Alex to explore how businesses can thrive, not just survive, during economic uncertainty.

We cover:

✅ Why building a brand matters more than ever in 2025

✅ How micro-influencers can boost conversions and protect your PR

✅ Must-know payment trends: Buy Now, Pay Later, Apple Pay, ACH & more

✅ How to avoid chargebacks and reduce refund rates during downturns

✅ Mobile vs. desktop checkout…

The skinny

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