Latest / Click & Convert with Maria Sparagis

Recession-Proof Your Business in 2025
Worried about the looming recession and how it might impact your online business? In this episode, we're diving deep into recession-proof strategies for e-commerce and direct response brands.
I’m joined by Alex to explore how businesses can thrive, not just survive, during economic uncertainty.
We cover:
✅ Why building a brand matters more than ever in 2025
✅ How micro-influencers can boost conversions and protect your PR
✅ Must-know payment trends: Buy Now, Pay Later, Apple Pay, ACH & more
✅ How to avoid chargebacks and reduce refund rates during downturns
✅ Mobile vs. desktop checkout…
The skinny
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