Social Selling Mastery Tips from Jamie Shanks.
Our guest, Jamie Shanks tells us he was doing Sales 2.0 and went BK doing so. He needed to change with the buyer and he was missing that step. Social Selling became a survival mechanism. He reversed the selling process to leverage social media. That's how it started.
03:45 : Matt asked, "What is your definition of social selling in late 2016 and what does it mean for professional sales people?"
Jamie asked us to picture three circles, like a Venn diagram. The intersecting middle is what social selling is. There are three types of sales processes
Insight based selling
Trigger based selling…
The skinny
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