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128: Don't Leave Money On The Table with John Campbell

In this episode, Lauren Moylan and John Campbell discuss the intricacies of bringing cattle to the sale barn, emphasizing the importance of communication, understanding market dynamics, and the need for producers to ask the right questions. They explore how factors like distance, cattle health, and timing can significantly impact sales outcomes. The conversation highlights the necessity of building strong relationships with auctioneers and the role of reputation in successful cattle merchandising.

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