Latest / Founder Talk with Alex Sheridan
How to Build a Personal Brand That Actually Wins Clients with Jason Vana
Struggling to grow your personal brand on LinkedIn? Posting consistently but not seeing inbound leads? Jason Vana, founder of Shift, joins us for round three to break down what actually works—and what founders are getting dead wrong.
In this episode, Jason reveals:
✅ The biggest mistake founders make when trying to build a brand on LinkedIn.
✅ His 80/20 content strategy that balances reach, engagement, and lead generation.
✅ Why giving away your best insights for free actually attracts high-ticket clients.
✅ How he grew to 81K+ followers organically (no gimmicks, no paid followers).
✅ The…
The skinny
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