SCI’s Preneed Strategy, Electric Cremation in the U.S., and the Tech Bros Are Coming
This week we look at a shift in strategy from SCI, the “homogenization” of funeral service, “disruptor” startups, green tech in Detroit, and legislative wins for death care modernization in Michigan.
Key Takeaways
* SCI’s Shift in Focus: SCI is moving away from massive real estate acquisitions and toward aggressive preneed sales and “Celebration of Life” centers.
* The “Chick-fil-A” Model: Tony discusses the “re-homogenization” of funeral service, offering a consistent, unremarkable, but dependable experience that consumers seem to crave.
* The Rise of the Disruptors: A look at Meadow, a…
The skinny
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