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Scaling Startup Culture, Pt 2 — Christian Conrad

Most startups talk about culture, but few measure it and fewer know how to scale it. In Part 2 with Christian Conrad — coach, former Kellogg's executive, and author — we get concrete on making culture measurable and durable as a company grows.

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Why this episode matters: Culture is one of the few compounding advantages a startup fully controls. Conrad's frameworks turn a vague value into something teams can measure and scale.

In this episode, we cover:

Why most startups talk about culture but don't measure it

Making…

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