Latest / The Jon and Marc Podcast
The Wild West of SEO is Dead. AI Killed It.
AI is rewriting the rules of SEO — and law firms need to pay attention.
In this episode of the Jon & Marc Podcast, we break down Eli Schwartz’s article “AI Search Is the Medicine SEO Needs” and explore how AI is transforming search, content quality, and law firm marketing.
For years, SEO was the Wild West: keyword stuffing, shady backlinks, and content farms. Now AI is the new sheriff. From Google’s latest updates to the crackdown on AI content spam, we unpack what this shift means for rankings, organic traffic, and the future of digital marketing for law firms.
What you’ll learn:
Why AI is…
The skinny
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