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Google Search Quality Declining?, Google Local Test & Self-preferencing, Shifting search behaviors

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There's a growing perception that Google is in decline or dying. In an article in the Atlantic, Charlie Warzel interviews Marie Haynes, Dannie Sullivan and Rand Fishkin to try to understand his growing dissatisfaction with Google’s results. Is it too commercial, too corporate or too sanitized? He is not sure but he does know its not what it used to be.

What would Google local search results look like if Google couldn't put the Local 3-Pack at the top of search results? A recently discovered test may give us a clue. New 'Local Cards' have appeared in organic results. They…

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