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Avoiding the Overpay Trap: Axel Ragnarsson on the Power of Pipeline and Negotiation

Episode 33 with Axel Ragnarsson

“I think fundamentally speaking, the greatest negotiating tool or leverage you can possibly have is an alternative. It's, ‘I don't need this deal.’ Not needing any one deal is your greatest negotiating power. And when you look at a lot of deals and you're offering on a lot of deals, when you have a good pipeline, you never become emotionally attached to that one deal. And that's frankly, where a lot of investors screw up is they just don't look at enough deals. And when they find one that's finally kind of working, they just become obsessed with it. And they…

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