Leadership Under Pressure: Lessons from Building Large-Scale Festivals and Teams with Billie Jo Aasen
What does leadership really look like when everything is on the line? In this episode of the BizBlend Podcast hosted by Sana, the conversation goes beyond the highlight reels of entrepreneurship and explores the real pressures behind building large-scale events and brands.
Joining the show is Billie Jo Aasen, CEO of The Festival Company, who shares what it takes to lead teams, make high-stakes decisions, and stay calm when things go wrong in real time. This episode is for founders, leaders, and creators navigating pressure while trying to build something meaningful and sustainable.
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