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MSP Pricing: Bill at Least 2.5x Your Technician Salaries — Business of Tech Lounge

Dave Sobel engages with the audience during a live Question and Answer session, addressing a variety of topics relevant to the managed services provider (MSP) market. The discussion kicks off with a deep dive into technician density, clarifying that endpoints per technician should include all devices covered under managed services plans, not just workstations and servers. Sobel emphasizes the importance of tracking these metrics as automation and AI continue to evolve, potentially allowing for increased endpoint density per technician.

The conversation then shifts to billing rates, as a…

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