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Latest / Mid-life Men: the mental health podcast

Talking Bollox with Daren Elsley; the underwear brand highlighting men's cancers

In this episode, I talk 'Bollox' with Daren Elsley, founder of the underwear brand 'Bollox', which aims to raise awareness of men's cancers. After the death of a good friend from cancer, Daren wanted to do something to highlight men's cancers, so he decided to start his own underwear brand. After trying to balance it with a full-time job, he made the leap to devote his time entirely to building the underwear business and creating a brand that helps open up the discussion around men's cancer. We talk about comfortable underwear, challenging the UK's Intellectual Property Office, and why many…

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