037: The Strategy to Outsell Your Competition ft. Lucas Robinson

The Real Jason Duncan Podcast · Oct 7, 2021 · 58m

Lucas Robinson is a great example of how far you can go with enough endurance, passion, and perseverance. His entrepreneurial spirit was first discovered in 1997, when he opened his first shaved ice cart at the age of 16. The week after graduating high school, Lucas spoke with the store manager of a local Lowe’s and offered to sell shaved ice out front. Then one year later, he went to Walmart's headquarters and offered the same deal. By 2004, Lucas decided to expand his location and traveled to Puerto Rico, only to learn within an hour of arriving that street vendors were selling shaved ice…