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OVO Rides Global Wave with New Partners | Toronto News
Drake’s OVO brand is stepping into a global expansion phase as Authentic Brands Group takes a 51% stake in its intellectual property, while Drake retains 44% and remains deeply involved creatively. Vince Holding Corp., already partnered with Authentic via its ownership of the Vince brand, will now manage retail and operations, aiming to scale OVO’s footprint—especially in the U.S.—without compromising its Toronto-born identity or signature style. This strategic alliance blends Authentic’s licensing muscle with Vince’s hands-on execution, ensuring OVO’s iconic vibe stays intact as it heads…
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