Latest / Real Money with Lisa Chastain / What Business Owners Must Know About Insurance, Risk, & Reform | Real Money with Ciara Gravier
Transcript
- 0:03Hi, I'm Lisa Chastain and welcome to the Real Money
- 0:06Podcast. Some of the most successful
- 0:08women in the world hate talking about money, and that's exactly
- 0:12why we're here. My mission is to remove fear
- 0:15around finances by creating a simple, effective way to manage
- 0:19your money and build the financial freedom you deserve.
- 0:23As a keynote speaker, best selling author, and passionate
- 0:26coach, I will be sharing my insights on overcoming money
- 0:29challenges, coaching women live on air, and interviewing some of
- 0:33the most accomplished women to learn from their experiences.
- 0:36So say goodbye to fear, say goodbye to budgeting woes, and
- 0:41welcome to real money. What if the insurance industry
- 0:51you're already relying on to protect your business is broken?
- 0:55Today, my guest is Ciara Graviere, and she is blowing the
- 0:58whistle on what's happening behind the scenes, especially in
- 1:02the wake of Florida's catastrophic hurricanes, and
- 1:04what every business owner needs to know before the next storm or
- 1:08fire hits. Ciara is the founder and CEO of
- 1:12The Bunker Insurance and Risk Management, with over 15 years
- 1:16in the industry and with elite designations, especially around
- 1:21cybersecurity. She's not just talking about
- 1:24insurance, she's shaping how we manage risk, protect our wealth,
- 1:28and build sustainable businesses.
- 1:30She's in the top 1% of insurance agents in the United States
- 1:34today, and we're having a deep and meaningful conversation
- 1:37about what you must know when it comes to insurance today and for
- 1:41the rest of your life. Welcome to the Real Money
- 1:43conversation with Ciara. Let's dig in.
- 1:46OK, so Ciara, we met from a friend of mine in Florida and
- 1:49she's like, you've got to talk to Ciara.
- 1:52And I was like, yes, cool. And then we had a conversation
- 1:56and I said, I love you. And we're on the we're on the
- 1:58same page. We're on the same page about a
- 2:01lot. And one of those things is where
- 2:05the insurance industry is headed and anybody listening to this in
- 2:11this moment can relate to the pain of insurance, the
- 2:15commercial insurance paying if you're a business owner or have
- 2:19multiple properties or even personal insurance.
- 2:23We've seen our rates go up and up and up and up.
- 2:26And I have teenage boys and so I'm paying as much as a car
- 2:30payment or mortgage in insurance.
- 2:33And my dad always told me growing up never to never be
- 2:36insurance poor or over insured. But you know, watching what
- 2:41happened in LA and the fires and you're in Florida in the wake of
- 2:45all these hurricanes. What the fuck is going on?
- 2:50What the fuck? And I and yeah, go ahead.
- 2:52We're rated, we're ranked like a notch above car salesman like we
- 2:56are the public's least favorite advisors.
- 2:59I'm actually doing releasing some content soon about like
- 3:04trying to change the perspective of the insurance agent because
- 3:10aside to what it's turned into, right?
- 3:12And depending where, where you are in Florida, you know, it's,
- 3:15it's the wild, Wild West with insurance companies and the
- 3:17lawsuits and the fraud. It's wild.
- 3:21So it's never a fun conversation to have.
- 3:24Nobody enjoys it. Nobody likes to pay it, which I
- 3:26understand. I am a consumer as well.
- 3:30But the reality is, is that at that moment when you need it,
- 3:35Mandy, you wish you would have just paid a little bit more
- 3:37attention or chosen the representation just a little
- 3:40more carefully. And so really, I'm super
- 3:43passionate about that, right? Because people think, you know,
- 3:46you could just buy it online. I mean, you could, right?
- 3:49But but most people don't know what any of these coverages
- 3:54means, right? And the coverages aren't just
- 3:57coverages. They're, this is how I always
- 3:59explain it like coverages and policies that you're purchasing
- 4:03their words on a document until there's a claim and then you
- 4:07find out that it's kind of Swiss cheese on a document, right?
- 4:10It's, it's, it's telling you what's covered until you go to
- 4:13the exclusions part and they take it all back.
- 4:16So it's a contract and it should be treated as such.
- 4:20So I especially when you're in business, right, like personal
- 4:23lines, obviously like having young drivers, you need an
- 4:26umbrella. And if if Vegas, which I think
- 4:29it is, is a little bit like Florida as far as lawsuits?
- 4:33Yeah, it is. Yeah.
- 4:35We have, we have attorneys on every billboard across town,
- 4:39depending on what side of town you're in.
- 4:40Some of them are in Spanish, some of them are in English, but
- 4:43they're everywhere, everywhere. That's because it's become
- 4:46overly litigious. Is insurance the reason for
- 4:49that? Some people believe it is like I
- 4:52I actually insure an attorney that says I don't believe in
- 4:54purchasing malpractice because that's what allows me to get
- 4:57sued. If I don't have it, what are
- 4:58they going to come after That's risky for me.
- 5:02I mean, I sell insurance, so I'm risk adverse.
- 5:05But I think that there's, there's I think that if the
- 5:09consumer, whether you're buying your personal insurance or you
- 5:12own a business and you understand your tolerance of
- 5:15risk, the conversation is different, right?
- 5:19Risk insurance is there to to transfer the financial burden of
- 5:23risk. So, for example, insurance in
- 5:25Florida, if you own a home, do you want to if you don't have a
- 5:29mortgage, you don't have to have insurance, OK, Do you have the
- 5:32money in the bank to replace your roof or your home if there
- 5:36is damage? And maybe, you know, my dad, my
- 5:39dad has lived here all, almost all of his adult life and he's
- 5:43never had a hurricane claim. He's 73 on a, on a fixed income.
- 5:46And he says, you know what, I'm going to risk it.
- 5:48I don't have a mortgage and I have a stash for, for any major
- 5:52damage. And you know, the odds are that
- 5:55I don't need it. Yeah, OK.
- 5:57But we're talking to the majority of Americans right now
- 6:00who do not have ultra high net worths, do not have a tremendous
- 6:05amount, I mean in excess of 100,200 three, $100,000.
- 6:09And if you lose your house in a hurricane or a fire and you are
- 6:12not insured and you don't have that money sitting in the bank,
- 6:16you're fucked. So honestly, the simplest answer
- 6:20to that is if you cannot afford the premium, you can't afford
- 6:23the loss. So if the insurance policy, if
- 6:26you're complaining that a $15,000 insurance policy is too
- 6:29expensive and that's going to that's going to be hard for you
- 6:31to pay, well, what is it going to be to pay when the house
- 6:33burns down? Yeah, right.
- 6:35Yeah. So then you need to purchase
- 6:36that insurance and understand how the deductibles play.
- 6:39Right. That's right.
- 6:40So what we're not here to do on this episode today is argue
- 6:43whether or not you need insurance, because both of us
- 6:46believe that it's a very necessary thing depending on all
- 6:49the things that you own, right? Even renters having a little
- 6:53renter insurance. I'm, I'm in a commercial
- 6:55building having protection there.
- 6:57I have cyber security insurance because I'm an online
- 7:00personality giving out quote UN quote advice, right?
- 7:03So there's all these reasons and the world has just become really
- 7:06savvy to insurance and people who there's going to be people
- 7:09who do the right thing and people who do the wrong thing.
- 7:11And everybody is going to know how this system works.
- 7:13There are people that are going to use it to their advantage,
- 7:15some people that are going to use it to other people's
- 7:17disadvantage, right? There's all of that in between.
- 7:20Let's take a step back because you've been in insurance for a
- 7:23long time. Yeah, for almost over 20 years,
- 7:26yeah. No one grows up saying they're
- 7:27going to be an insurance agent ever.
- 7:30Ever. What made you decide to go in
- 7:32insurance? So I actually graduated high
- 7:36school. My parents, my dad came to this
- 7:39country from Cuba when he was 14 and his dad walked into a bank
- 7:44and on a loan, on a handshake, got a $600.00 loan to start a
- 7:49tow truck business. And not speaking the language
- 7:54just tried. And my dad got caught up in the
- 7:59American dream of working for corporate America.
- 8:02And his dad kept telling him they're owning your soul.
- 8:05They're owning your soul with a company car like you sold, you
- 8:09sold out your whole life for a company car.
- 8:11But you know, at the time my dad said, you know, this is what I
- 8:15came here for, right? I have a career.
- 8:17And so, but at 49 and my mom was 47, they had had enough.
- 8:22My mom worked for Equifax all of her life.
- 8:26He ended up being at that point and working for UPS and as an
- 8:30account executive and and they were just exhausted and they
- 8:33were tired of working for other people.
- 8:35And they said, you know what, we're gonna open up an insurance
- 8:39agency and never owned a business, never sold a piece of
- 8:42insurance. However, I do remember even like
- 8:45sitting at the dinner table, they were always good insurance
- 8:50purchasers. Like, I knew our insurance
- 8:53agent's name. We talked about it at the dinner
- 8:55table. Like, yes, we added the ring
- 8:57yet. So they were always responsible
- 8:59and believers of insurance, but you know, they just did it.
- 9:04They took money out of the four O 1K and opened a business and
- 9:08we started with Allstate. And so the long, the long answer
- 9:12to your short question is I didn't have a choice.
- 9:14I was going to the Art Institute of Fort Lauderdale at the time
- 9:17and I didn't get a scholarship. I was going for interior design
- 9:20and they were like, we need you to work in the business.
- 9:23Sorry, we can't afford to keep paying.
- 9:25Sending you, we'll send you back when we make it.
- 9:27And that never, I mean, we made it, but they never sent me back,
- 9:30you know. And so eventually we, we did
- 9:33very well. We opened up an Allstate, but in
- 9:37Florida, I don't know if it's like this in Vegas.
- 9:38And at the time Allstate doesn't rent any property insurance.
- 9:41They only did the auto. So it was very difficult for us.
- 9:44We're leaving a lot of money on the table and we would win the
- 9:46trips. And we opened a second location
- 9:48and we realized, wait a minute, everybody has what's known as an
- 9:51independent on the side. Yeah, He's been owns the
- 9:54Allstate. The mom or the wife or the
- 9:56sister own an independent on the side.
- 9:58Yeah. So we got back from the Bahamas
- 10:00one year and I opened the independent upstairs.
- 10:03My dad was downstairs. Eventually got rid of the
- 10:05Allstates. We sold those and then we had
- 10:07that agency for 12 years and we sold that one in 2018.
- 10:11And then I opened this one November of 2019.
- 10:13So insurance, it's so funny. You go to a conference and
- 10:15that's always the question, like who here walked into insurance
- 10:18for fun? Like did it on their own?
- 10:19One person out of 600 people, Like never.
- 10:22It's never ever, ever something that's chosen.
- 10:24But honestly, it's a great career and it's, it's a noble
- 10:30profession when you do it right, right, because you really are
- 10:33helping people protect their biggest assets and their
- 10:36financial, you know, freedom really so.
- 10:39I agree. OK, so I I've had other
- 10:43insurance conversations on the podcast.
- 10:46This is my first time really digging into commercial
- 10:49insurance and what really where. Where you and I connected
- 10:53originally was having this conversation about what's going
- 10:56on in Florida on the heels of so many hurricanes and really
- 11:00looking at what happened in LA. People just were not insured.
- 11:04They were not able to get coverage.
- 11:07Break it down for us, what is going on in the world of
- 11:10insurance right now where people can't get coverage or in in my
- 11:14words, I feel like this is a disruption that's needed to
- 11:18happen, but also it's it's creating a lot of havoc what's
- 11:21going on in the industry right now.
- 11:23The biggest mistake that we make as consumers is looking at
- 11:27insurance, which it makes sense. It's the natural way of
- 11:29thinking. Like for example, South Florida,
- 11:33well, South Florida hasn't had a hurricane, right?
- 11:35All thankfully we've got lucky because the last couple years
- 11:37they've we've missed it by like 35 miles, right?
- 11:41South Atlantic too. You're on the South Atlantic
- 11:43side. Right.
- 11:44So, so it, it's shocking, right? But we, we haven't missed it.
- 11:48So the mindset is, well, I haven't had a claim.
- 11:50Why does my insurance keep going up?
- 11:52Why are the carriers dropping me?
- 11:54Well, insurance is on a global scale, right?
- 11:59And there's reinsurance that comes into play.
- 12:01There's been over 20. I, I, I believe the statistic,
- 12:04the number is $29 billion in losses in 2024 in the world. $29
- 12:11billion. It's it's a statistic that is
- 12:15it, it's shocking. So when when insurance is
- 12:18purchased on a global scale, that's where the fires affect
- 12:21us, just like hurricanes affect you guys.
- 12:23OK. Right, so it doesn't matter.
- 12:25Doesn't matter. Our insurance carriers buy
- 12:27insurance for their insurance for their right.
- 12:29That's the process of the reinsurance.
- 12:31So when they're not, when the them not being profitable starts
- 12:35many layers deep and statistically and they have the
- 12:39actuarial numbers to the science of how much they have to have
- 12:42insured, how much premium they can charge.
- 12:46And you know, every state comes into regulation with what's
- 12:49acceptable. And I know that State Farm had a
- 12:51big issue during the fires. And, and I, I obviously am in
- 12:55this industry. I'm not saying that they did it
- 12:57right or wrong, but you know, the media also makes it seem
- 13:00like State Farm just randomly dropped these people.
- 13:03Well, no, there's regulations and notifications that have to
- 13:06be sent out. I don't know what it is in
- 13:08California. Here, it's like 120 days out,
- 13:12you start getting notices, your insurance is going to be
- 13:14cancelled. We're not renewing you this
- 13:16date. So it's not that the fires were
- 13:18coming and State Farm said cancel, cancel.
- 13:20And these people had no insurance.
- 13:22OK, so they were given notice. Why do insurance companies
- 13:25cancel people? Multiple reasons.
- 13:29If actuarial leave, they can't cover the losses that are
- 13:33projected right by their geniuses that they have at their
- 13:37Home Office, that this is their entire life.
- 13:39They'll get off certain areas, high risk areas.
- 13:42And so for example, here State Farm doesn't do homeowners or
- 13:46property insurance, not commercial, not not a home, none
- 13:51of it, neither does all, none of the carriers do not Progressive,
- 13:53not GEICO, not none of them. They only write personal auto in
- 13:57the state. And so they just don't, they,
- 14:01they don't have the funds or they don't want to appropriate
- 14:05the funds to the, the disaster area that is Florida.
- 14:09So, and I think that that's what's happening now in
- 14:12California. They're pulling back.
- 14:14I know that California has the, the fire plan, right, that that
- 14:18is in play. We kind of have that here with
- 14:20citizens insurance, which is our government funded, but it's a
- 14:23wheel, right. Citizens will pick you up and
- 14:26then take you out in, in three to six months.
- 14:28You're with another carrier because they're the carrier of
- 14:30last resort. They don't want to be the
- 14:32permanent carrier. So it's actuarial stuff.
- 14:37Some of them get acquired. I mean in 2023 we lost 8
- 14:40carriers here that went insolvent, you know. 8 carriers
- 14:44that went insolvent. What?
- 14:46And so we're going to break this down 'cause my real money
- 14:48community is a learning community.
- 14:50Insolvent means they didn't have the money to pay out what they
- 14:53needed to pay out and they closed their doors and whoever
- 14:56was insured under them lost their coverage.
- 15:00Lost their coverage with notification, though.
- 15:02It's not overnight. Yeah, yeah.
- 15:04So it's not, it's not like like you had time to find, you know,
- 15:09if you open your mail and which is shocking how many people
- 15:12don't. So you know, there's a
- 15:14responsibility and a burden on the insured, right?
- 15:17So that's kind of part of this conversation too.
- 15:19It's be aware of what's happening with your insurance,
- 15:22check in with your insurance agent.
- 15:24And that's why, you know, I'm on the side of this is not
- 15:27something that should be handled alone and buying it online.
- 15:29It's too complex. Buying it online, but then also
- 15:33I've heard from our other friend Ashley, who we know in common,
- 15:37I've heard horror stories of people who have a coverage maybe
- 15:41or maybe they bought it online, maybe they didn't, but they're
- 15:44really not protected and they even have an insurance agent.
- 15:50How can someone know the difference between a quote UN
- 15:54quote good agent versus someone that they may not want to work
- 15:58with? Cause in my opinion, not now.
- 16:02I know because I've had multiple conversations in the industry,
- 16:05but how do you know? Yeah, I would say, I mean, ask
- 16:09them a couple questions as far as obviously experience matters,
- 16:13right? If I was a consumer that didn't
- 16:15know what I was doing on, you know, purchasing insurance and
- 16:20most of my peers do this because they're on a hamster wheel of,
- 16:24of, you know, customer service and that and that area of
- 16:27business, which you, you know, there's always that element to
- 16:30business. But I would say if, if I was
- 16:34handled as a number, you're getting the quote, the apples to
- 16:38apples jargon of, well, send me your policy and I'll match what
- 16:42you have here. But how do you know if what I
- 16:44have in place is right? What if I'm calling you because
- 16:48my, my circumstances in my life has changed?
- 16:51What if I've had a baby? What if I bought a second house?
- 16:54What if I opened a business right?
- 16:57And no, like if someone just wants to copy the work or your
- 17:00current policy that you have, that's a red flag for me.
- 17:02Yeah, me. Too, It's a conversation we need
- 17:05to get to know you. Like why if someone calls us for
- 17:09a quote, we're always asking outside of price.
- 17:11I know everyone is price sensitive.
- 17:12I know that the it's expensive, we know that.
- 17:15But what else is there? What's under that?
- 17:18Have you never been explained what you're buying?
- 17:20I I would ask them about exclusions specifically.
- 17:23Like is there any language that's excluded here that I
- 17:26should know about? For example, if you own a
- 17:29business, even cyber, cyber is the perfect line to describe
- 17:34this with. You could have coverage for
- 17:36ransomware under most cyber policies, but the language of
- 17:40the payout of a claim can be either pay on behalf or
- 17:46reimbursement. So it's not that there's not
- 17:49coverage. There's coverage.
- 17:50But on a pan behalf the the insurance company pays the
- 17:55ransom and all everything involved on your behalf.
- 17:58The reimbursement language means you, the insured has to pay for
- 18:04it upfront and then submit for a reimbursement from the carrier.
- 18:08Both have coverage right? But which one do you want?
- 18:11Which one is it worth paying maybe an extra 200 bucks a year
- 18:14for right depending on behalf? What, what a great reminder and
- 18:19this, I'm going to throw this right back to our listeners
- 18:21today, is that just because what I'm hearing you say is just
- 18:24because you have coverage doesn't mean that you have the
- 18:28right coverage. And I see this all the time with
- 18:32life insurance where someone says, oh, I'm paying 60 bucks a
- 18:37month and I think that it's $100,000.
- 18:39But to your point, what are the exclusions?
- 18:42What are the what are the terms and conditions of this policy?
- 18:46Before you get in, know what you're buying.
- 18:49And the same thing goes to insurance when it comes to your
- 18:52property, your auto and your business and.
- 18:56Your business. What?
- 18:59OK, so it it sounds like shameless plug for you, right?
- 19:04You need to have a good attorney and I'm talking to, I'm talking
- 19:08specifically to those of you who are, who are thinking, OK, so
- 19:11you may be in a nine to five today.
- 19:12You may be making sixty $80,000 a year, but you have big dreams
- 19:16and you need to know who needs to be on your team, Who are the
- 19:19people, what is essential? Well, everybody says you need to
- 19:22have an attorney and ACPA totally get that.
- 19:25And you need a good insurance broker.
- 19:28And the the the big names aren't always the best names.
- 19:33Just because you see them every other commercial doesn't mean
- 19:37that they're going to adequately protect you.
- 19:38What's the difference between an Allstate and an independent
- 19:42broker? So Allstate State farms, those
- 19:45types of agencies are what are known as captive and they can
- 19:48only represent 1 carrier. They can only represent those
- 19:52products independent agents like myself, like Ashley are.
- 19:56We get to choose who we work with and who we represent, and
- 19:59we can provide options. Yeah.
- 20:01So we're not married to it's kind of the same thing as like
- 20:04the financial advisor that is married to a bank or Merrill
- 20:09Lynch, let's say versus an independent advisor that can
- 20:12that's not committed to minimums of business that you know, I
- 20:16don't have minimums. I get to, I get to offer you
- 20:19what I believe based off of our conversation is the best
- 20:21solution for your for, for your circumstances.
- 20:24So that, that's the freedom of, of working with an independent
- 20:27agent. And we, we're not the ones that
- 20:29have the Super Bowl money budget, right to, to run the
- 20:33commercials. And, and also with the large box
- 20:37agencies too, there's a lot of misconceptions of like, you
- 20:40know, that you need to be with those alphabet houses.
- 20:42And the reality is, is that there's a lot of turnover there.
- 20:45There's a lot of you're, you're a small fish and in a ginormous
- 20:48pond and working with an independent agent that's local.
- 20:52I mean, we're the people that are going sponsoring your kids
- 20:54soccer games, right? Like we are in your communities
- 20:57and we're you're not, you're a big fish in a small pond with
- 21:02us, you know, so the service is different.
- 21:03The the attention is different. It is.
- 21:05You're the first person people call when.
- 21:08They right. And and to your point, I 100%
- 21:10agree with unfortunately, we're not, we're never put on in that
- 21:13category with the attorney or we're always like last resort.
- 21:18Oh my God, my insurance. I need this right.
- 21:20So I would encourage the listeners to consult with your
- 21:26insurance advisor the same way you chose your attorney, right?
- 21:30Or your doctor. Maybe you probably interviewed a
- 21:32couple of attorneys before you. You, you picked 1, you know,
- 21:36just know what you're looking for and, and, and make sure
- 21:38that, that it feels good and that they're comfortable, you
- 21:41know, answering your questions. Yeah.
- 21:43All right, so let's let's talk about cheap policies versus best
- 21:47policies because I know this is going to trigger a lot of people
- 21:50because price shopping is a thing online and you're looking
- 21:53for the cheapest insurance. But heads up, two things that
- 21:57I've learned, and I'd love for you to speak into this, a cheap
- 22:00policy on the front end could be something that over time they
- 22:05might sell you something cheap, but then in the next 90 days
- 22:07raise your rate. So you're that person, you're
- 22:09like, Oh my God, I thought it was going to be X amount per
- 22:10month. And then I just got it raised.
- 22:12What happens? Well, that's they're going to
- 22:14hook you in with a cheaper rate and then over time they're going
- 22:16to raise it. So there's one thing to
- 22:18remember, but also you're not getting the best coverage.
- 22:23Sometimes you're getting bare minimum coverage, which really
- 22:26isn't good at all. So in Vegas we have state
- 22:28minimums and they're crap. It also whether it's your
- 22:33personal assets or your business assets, right?
- 22:36Like people forget that it's not just protection against like a
- 22:43claim, not it's not just a car accident that these insurance
- 22:47companies are covering when you're purchasing your auto
- 22:48insurance. It's also your defense when you
- 22:52own a business and you're buying cyber liability insurance,
- 22:56right? The mentality of that's never
- 22:58going to happen to me because I'm too small.
- 23:00No, it happens to us all the time because we're so small
- 23:04because we don't they, these cyber criminals know we don't
- 23:06have the infrastructure to have an IT team.
- 23:09So they practice on us before they go after the targets.
- 23:12The thing is that we don't survive to tell the story,
- 23:15right? So, and that scenario of a cyber
- 23:19claim, it's not just fixing the data problem, it's your defense.
- 23:24It's any regulatory fines. So when you're thinking about
- 23:27insurance, it's not just the immediate expense that you think
- 23:31of naturally a car accident, well, bodily injury, right?
- 23:34Or am I sent someone to the hospital?
- 23:36That's covered? Far more than that is covered.
- 23:39If that thing explodes and goes to court, your attorney fees are
- 23:43covered. Imagine hiring an attorney for
- 23:46any, any sort of a negligence or accident.
- 23:49How much does that cost you? So I, I just, I, I want to
- 23:52encourage the listener to use insurance as a tool, especially
- 23:59in business. It's not just an expense on a on
- 24:02AP and L it's not just a line item.
- 24:05It can be a tool, especially if you're in the government
- 24:07contract space, especially if you're in construction or in,
- 24:11in, in places where your insurance can open a door and
- 24:15get you a big job or, or or doesn't, right?
- 24:18That's right. So it, it's it when you, when
- 24:21you, we all got to pay it. And no, there's that we all
- 24:24don't want to pay it. Understood.
- 24:26But when you, when you look at it from a different lens and you
- 24:31realize that it can be a mechanism to grow a business, it
- 24:36really does change. And and you should be working
- 24:38with an insurance agent that does more for you than just sell
- 24:40you a policy, right? There should be some risk
- 24:43management conversations. There should be some some
- 24:45advisory type conversations. Not just I need to save $400.00
- 24:50this year or I'm moving. All kinds of people are
- 24:52listening to this. My audience primarily are
- 24:54thinking about all the things and growth minded.
- 24:57So we're not thinking about just where we are, but we're thinking
- 24:59about where we're headed. And what I like to do is pull
- 25:02all of my professionals together and say, OK, let's look at this,
- 25:05look at where I'm at today and make some decisions based on
- 25:09where I'm going and then check in every single year, OK, where
- 25:12are we at? Do we need more?
- 25:14Do we have enough? Because I don't have candidly
- 25:18$3,000,000 sitting in the bank today, right?
- 25:21And most people don't. I carry GAP Insurance until my
- 25:26car's paid off. All these things you need to
- 25:28think about because you think it's never going to happen to
- 25:30you, and then it does. And so to your point too, Lisa,
- 25:34when you said about like if you're in corporate and you're
- 25:37thinking about maybe going out on your own, all that stuff,
- 25:39even if you're in corporate and you stay in corporate, when I
- 25:42hear that someone say, oh, I don't need to buy life
- 25:44insurance, I have it through work.
- 25:46No, Yes, you do. Because when you leave work or
- 25:49you change jobs or you decide to go out on your own, that life
- 25:53insurance policy ceases to exist.
- 25:55Yep, you need so, so then you, you could have gotten that job
- 25:58at 25 and now you're 42 and you're leaving and you've
- 26:01already survived breast cancer and guess what?
- 26:03It's going to be nearly impossible for you to get
- 26:07insurance on your own. You have it in that scenario
- 26:09because it's a group like there's, it's so complex,
- 26:12there's so many layers to it. And so I'm, I'm on the same team
- 26:16as as you of, of, you know, having the right people around
- 26:19you can literally make or break your business.
- 26:22Yeah, your business and your life.
- 26:23We're going to shift focus and we're going to talk about you.
- 26:28We're going to more about you. From launching your own firm to
- 26:32becoming one of the top percent of agents nationwide, what are
- 26:35some of the pivotal moments that transformed your money mindset?
- 26:38That's that's I, I would say it's constantly transforming and
- 26:45what I think I want. I first of all, I never I never
- 26:51stop and celebrate like the achievements, right.
- 26:54So I think that that plays into a part of the go go, go.
- 27:01And I I really, really need to celebrate the wins when it comes
- 27:07to even my finances, right? And like even personally and the
- 27:11business, I don't do that enough.
- 27:13And I think that I actually think that that would probably
- 27:16help me achieve more if I did, if I took a moment to stop and
- 27:19and say, wow, man, you made it see like good job, right?
- 27:22So that's one thing that I actually struggle with.
- 27:26It's never enough. But I opened this business
- 27:34November of 2019, but not one client with 0 clients.
- 27:39And then you know, March 2020 came around.
- 27:43And so I, I think that surviving that first year in business and
- 27:52the insurance business is a great business to any of your
- 27:54listeners. If you're looking for a business
- 27:57to, to grow and to enjoy residual income, it is a great
- 28:01business. It's insurance is something
- 28:03that's needed. People might as well buy it from
- 28:05someone that they like, right? It's you know, it's, it's, it's
- 28:09a great, it has created many, many, many, many legacies in
- 28:14this country, right? But I would say that that really
- 28:18the, the, the money mindset, it's something that's constantly
- 28:22shifting for me as far as like how big of a teen, I don't have
- 28:26any children. So I always feel like I that's a
- 28:29caveat because most people work super hard because they have
- 28:32children, right? And they need to leave a legacy
- 28:33and they need to send them to college and save for the
- 28:37grandkids. I don't have children.
- 28:40So sometimes I ask myself like when is enough enough?
- 28:45Because who are you doing this for?
- 28:46Where are you going to leave it? Right.
- 28:48Yeah. So, you know, it's it's
- 28:51depending on the day. I guess I would say it's, it's I
- 28:55know that I want to create a, you know, the day that I do exit
- 28:58this business, it's because I have a number in in mind revenue
- 29:01wise where I want to be in the multiple I want to sell it for
- 29:04and I am that doesn't change. I love that you have your eye on
- 29:07the price and I wish more business owners would do that.
- 29:11Really think for yourself. What is what is it that you're
- 29:14reaching toward? Because more and more and more
- 29:16and more is a trap. It, it's, it is, it is.
- 29:20And honestly, to be very candid, it is taking a toll on my
- 29:24health. It really has.
- 29:26And I think that even though I have this idea of where I want
- 29:31to be when I exit, I think that's also a mistake that most
- 29:34business owners are probably women, because I don't think
- 29:36that people, we, we don't have the same level of education in
- 29:42this business world than the others.
- 29:47But I really do believe like it it, you have to accept the fact
- 29:52that there's going to be an exit of your business, whether it's
- 29:54forced or sold. But you could pass away.
- 29:59You can get sick and have to sell on an emergency.
- 30:02There could be a a partnership and the partner buys you
- 30:05whatever. So many, there's so many ways
- 30:07that your business can end that if you think about the exit
- 30:13during the present time, I think it shapes your decisions
- 30:16different. I agree, I agree.
- 30:18I'm in that conversation right now 'cause as a consultant, my
- 30:21entire brand revolves around me. And so now I'm thinking, OK, how
- 30:26do I grow and sustain and at some point exit this entire
- 30:35work? That body of work that I'm
- 30:36doing, I'm in the process of now reimagining it.
- 30:39So it's not just me, right? Yeah.
- 30:42But it's so important because if it is just about you, like you
- 30:46said, at some point something's going to happen and it may not
- 30:49be your choice. Right.
- 30:51And that all goes. That all goes because
- 30:53entrepreneurs are risk takers. But where is your ass on the
- 30:57line that you need a backup or a safety net underneath?
- 31:04And so many entrepreneurs just ride the line.
- 31:07And this whole conversation is about, are you protected?
- 31:11Are you adequately protected? And yes, there are some massive
- 31:16shifts happening in the industry, but good protection
- 31:19still exists. Good protection still exists.
- 31:23So, loaded question for the Palisades fire.
- 31:28Even for these hurricanes that happened in Florida the last
- 31:31several years, When someone isn't insured, is it their
- 31:36fault? My answer might be a little
- 31:38biased honestly because I know I know as someone that is on this
- 31:44side of it, how many times I have to remind someone of a
- 31:47payment. I mean, I, I have someone
- 31:51dedicated to 4-5 sixth reminder to make their monthly
- 31:57installment. So I mean, I without know
- 32:02obviously everyone's circumstances is different, but
- 32:06I do I do believe that there is a burden of responsibility on
- 32:10the consumer to know your situation with insurance, make
- 32:16sure that your bills are paid right.
- 32:19Like, so is it? It's truly not that someone
- 32:22can't get insured. Correct.
- 32:24It's more so that either they're they're toeing the line of risk,
- 32:29they didn't pay attention to the details, they didn't know what
- 32:33they didn't know which it you know, it happens, but it's, it's
- 32:37the due diligence of the homeowner of the business owner
- 32:41to make sure they're covered and protected and that that still
- 32:45exists. Now, if you don't want to pay
- 32:47it, I get it, but it doesn't mean that there isn't coverage
- 32:51out there for you. Correct and and you know the
- 32:54consumer that has had 3-4 claims difficult in Florida if you have
- 33:01a water claim if you have a second water claim very
- 33:03difficult or nearly impossible to afford to get homeowner's
- 33:08insurance it's. Different though because you can
- 33:11get insurance but it's but the affordability is different.
- 33:14Correct. So there's so many scenarios
- 33:16when it comes to that, but I, there's people in my space that
- 33:22won't, that won't remind their, their, their, their insurers
- 33:26that they have payments because we're not your personal
- 33:28assistant. No, it's not our responsibility.
- 33:31No, I do it because I feel like it's part of my, the service
- 33:35aspect of, of, of why the bunker exists, right?
- 33:39Like, I understand what it's like to run a business.
- 33:41I understand that sometimes, you know, a bill will fall or
- 33:45there's a change that was made that wasn't, you know, anything
- 33:48can happen. So we do it.
- 33:50That is my decision. But ultimately, if you want to
- 33:56control your destiny when it comes to your finances, be
- 33:59responsible. Yep, and don't leave it to in
- 34:01the hands of an insurance company that you're a number to
- 34:04cause that's at the end of the day, we're all just numbers to
- 34:07them, right? That's right.
- 34:09You know so and that representation matters, right?
- 34:13Yep. Choosing your insurance agent
- 34:14matters. That's why you would go to an
- 34:15insurance agent and not buy it online.
- 34:18Yep. I'd rather, I would personally
- 34:21rather pay more to have the relationship and the coverage so
- 34:27that I can call with questions and someone's got my back.
- 34:31And as business owners, we need people who have our back.
- 34:34And I remember my dad, my dad's best friend growing up, Kit
- 34:37Bell, Shout out to Kit. He's no longer with us.
- 34:39He was our insurance agent. We could always go see him,
- 34:43always call, you know, change things as needed.
- 34:46And insurance was something my parents always said, hey, don't
- 34:49be overinsured. Don't be insurance poor, but
- 34:52always have insurance. So with that, let's talk about
- 34:56the future of insurance because it seems really shaky right now.
- 34:59I mean, the whole future, the future of the country seems like
- 35:02it's on the rocks right now. But where is insurance headed in
- 35:05the wake of all of these changes as an industry?
- 35:08Technology is always a threat in our space because it's a legacy
- 35:12agency and slow to adapt. So that's number one #2 for the
- 35:20insurance industry as well, which if any of your listeners
- 35:22are considering a second career, the the retirement rate that's
- 35:28happening. We can't find people fast enough
- 35:30because this is not a sexy industry.
- 35:32No, it's. Not and it's a difficult
- 35:34industry for the first three years.
- 35:35It's a lot of sacrifice. It's a lot of hard work and
- 35:38sacrifice for at least two to three years, the year 4 till
- 35:43Infinity. If you're doing the the, if
- 35:46you're a good insurance agent, you know your stuff talked, you
- 35:49know, technician wise and you can create relationships 'cause
- 35:53this is a relationship business. You're, you're good.
- 35:57You would have more business than you know what to do with if
- 35:59you can get past the first three years because you don't have a
- 36:02book of business at that time, right.
- 36:04So it's a little difficult, but I would say the, those are the
- 36:08biggest threats that are coming towards us.
- 36:12I mean, the insure attacks that are coming in the, the websites
- 36:17that are telling you get 6 quotes fast, No, they're not
- 36:20giving you quotes. Those are data mining companies
- 36:23that you're giving your data to. And then you're going to have
- 36:25nine agents calling you harassing.
- 36:27Don't just don't do that. Don't fall for that.
- 36:31But I would say that those are the two bigger, bigger things
- 36:33for our space. Obviously catastrophes are
- 36:36growing and, and I mean, there was an earthquake in Georgia
- 36:40maybe about 2-3 weeks ago that my uncle lives there and he felt
- 36:43it in the Blue Ridge Mountains. I mean, that's when, when was
- 36:45that? When was that a thing?
- 36:48Are insurance policies in Georgia equipped to handle an
- 36:51earthquake? Probably not.
- 36:52Probably not. So that creates a whole other
- 36:55thing, right? It it that the the natural
- 36:57disasters and catastrophes will always be something that the
- 37:01insurance industry will have to pivot with.
- 37:05Just because you have insurance doesn't mean you're adequately
- 37:08insured. Just because you have an
- 37:11insurance agent doesn't mean that person is looking out for
- 37:14you and your best interests. Insurance is a very personal
- 37:18conversation. And the question for you today
- 37:22to my listeners is do you have what you need when the thing
- 37:26that you think will never happen does?
- 37:29And I hope that that's a wake up call and a thought provoking
- 37:33conversation that we can continue to have here on the
- 37:35Real Money Podcast. So as listeners, let us know
- 37:38what it is that you want to know more about.
- 37:41We can break this, we can break this conversation down into a
- 37:45ton of detail. We wanted to spare you the
- 37:47details today because we wanted to talk about what what risk
- 37:50really is, what it really means, and also how to find the right
- 37:54insurance agent for you and you. Do you insurance people more
- 37:58than just Florida or are you Florida specific?
- 38:02Yeah, I'm licensed in a couple states.
- 38:03I'm licensed in California, South Carolina, but I can't.
- 38:05It's an easy thing. And even if someone was to reach
- 38:08out to me and I couldn't do it, I have a ton of friends.
- 38:10That's right. Are really, really great agents
- 38:12that I could refer them to. I, I have to say, I really love
- 38:15that about you and Ashley in particular is that you have
- 38:18these great, this great community of insurance agents
- 38:21where it can be very competitive and cutthroat, but you all
- 38:24really like, support each other and share the love because
- 38:27listen, there's 300 million people here in America alone.
- 38:31We can all do this work together.
- 38:33I will say that I got it. The the reason I am in finance
- 38:36today is because I got it an e-mail from Farmers Insurance
- 38:40when I was job searching that said I could make $400,000 a
- 38:43year and it perked my ears out and not you know what look.
- 38:49At you. Look at you, Yeah.
- 38:50Did you ever charge insurance or no?
- 38:52I never went that route. I ended up joining my friend's
- 38:55financial firm, but that was the that was the thing that piqued
- 38:58my interest enough to go. Shit, people in insurance make a
- 39:01lot of money. They, it's so funny too, because
- 39:05I sit on the board of a local association here.
- 39:07We're trying so hard to get these kids out of college that
- 39:10they all want to go the stock market route because it's sexy.
- 39:14But this industry is very, very generous relationship wise.
- 39:19I mean, friendship wise, yes, you can create an incredible
- 39:23living. It's definitely a good industry.
- 39:26And so I, I really, really encourage people to at least
- 39:29give it a shot because you can, you can grow professionally,
- 39:32personally, it's, it's worth it. I love it.
- 39:36All right, before we jump into the the rapid fire round, which
- 39:38is really fun. It's kind of a this or that
- 39:40conversation. I know me too.
- 39:42I love games. OK, what are the things that
- 39:45people must know right now when it comes to their insurance?
- 39:49We talked about a lot, but let's just high level it for them.
- 39:51What do you have? What do they have to know right
- 39:53now? So first I would look make sure
- 39:56that your carrier has a good rating and you know you can
- 40:00check that. A and best rating does is the
- 40:03most respected you want an A rated carrier to be insured with
- 40:07because that is based off of their financial stability first
- 40:10of all. Second of all, your limits.
- 40:13Look at your limits. If it's just if you only have
- 40:16what the state requires, I guarantee you that it's not
- 40:18enough. Umbrella policies are not for
- 40:22only rich people. Don't forget it's not just about
- 40:26the assets that you have in the bank.
- 40:28If you have AI don't know speaking for Florida, right, OK,
- 40:32in Florida they can't touch your primary home.
- 40:35But if you have a secondary home, if you have some money in
- 40:38the bank all up for grabs at the time of a lawsuit with involving
- 40:43an accident, a car accident and those attorneys, they are
- 40:46ruthless. They will go after every penny
- 40:48you have put an umbrella. They're not expensive.
- 40:51They're not. I think that's also one of the
- 40:53biggest misconceptions is that people think it's so expensive.
- 40:56It can be if you're a bad driver.
- 40:57And unfortunately when you have young drivers that are
- 40:59inexperienced, yes, but that's when you need it the most.
- 41:03If you have toys, if you have ATVs and jet skis, the amount of
- 41:08horrific accidents that happen on these toys you need to have
- 41:12because it doesn't matter if it's your sister or your, your
- 41:16friend, their child gets injured.
- 41:19They're coming after you. Yep, you need to protect
- 41:22yourself and it's not as expensive.
- 41:24So I would say the majority of people need umbrellas and and
- 41:29really just check on on those limits.
- 41:31You want to make sure that you have enough limits.
- 41:32You want to make sure that another common exclusion,
- 41:37depending on where you live, you know the breed of dog that you
- 41:39have. Some of these insurance
- 41:42companies have unacceptable dogs that they will not insure.
- 41:44They will not give you liability coverage on your home if you
- 41:47have a certain breed of dog. Did you buy a dog in the last
- 41:49year? Have you told your insurance
- 41:50agent? Those are the series, those are
- 41:53the, the conversations that a good insurance agent should be
- 41:56having with you. And that would be if if you
- 41:58haven't had a conversation about your limits changing, your
- 42:01circumstances changing, even outside of that.
- 42:04Like I, I don't do personal insurance anymore, but when we
- 42:07used to, I would have conversations about estate
- 42:11planning. If you have two, three
- 42:13properties in the state of Florida, they're not in a trust.
- 42:16They're going to probate. Your family's going to have to
- 42:18fight the state for years to get all of your hard work back.
- 42:22Yeah, talk about that. Your insurance agent should be
- 42:26referring you to these professionals that can help in
- 42:29the asset protection. It's not just paying a policy.
- 42:32So if if those conversations have not been had, think about
- 42:36it. Try to find a new one.
- 42:38That's right, find a new one. And this is exactly why I love
- 42:40working with women, because women tend to take these
- 42:44conversations deeper, farther, faster, and look at the whole of
- 42:48your situation and make sure that holistically you're good.
- 42:51Now, I'm talking to my avoiders right now.
- 42:53And if you're an avoider, you know who you are.
- 42:57Putting your hand, burying your head in the sand and pretending
- 43:00like these things don't exist is only causing more stress for
- 43:04you. You cannot bury your head in the
- 43:07sand. Let's open up the conversation.
- 43:08Let's have it now and let's make sure that all of your assets,
- 43:13all of your income, combined with your insurance policies to
- 43:18make sure that you can sleep well at night.
- 43:19And I will tell you, having my estate planning done, having all
- 43:23of my insurance, having Ashley on my side as my insurance
- 43:26agent, I sleep better at night knowing I have an umbrella
- 43:29policy. I sleep better at night knowing
- 43:32that my kids adequately protected.
- 43:34There are a lot of myths in this industry.
- 43:36Make sure you know the difference between what is a
- 43:38fact and what is a friend telling you something.
- 43:41And the only person that's going to know that are people like
- 43:44you, Ciara, where you've got all these certifications, you're in
- 43:48the conversations, you're going to conferences, you're up to
- 43:51date, the real deal. It's definitely the Facebook
- 43:56groups of I'm paying. My friend told me that they have
- 43:59everything insured for $129 a month.
- 44:01No, why are we taking advice for anything in Facebook groups like
- 44:05that? Come on.
- 44:07We're past that. And honestly I would say the
- 44:10same thing now with the AI conversation.
- 44:12Right? Like yes, we all get life advice
- 44:15from from chachi PT but that shouldn't be the only decision
- 44:18you know or the only factor. You, you educate, you consume
- 44:22you, you educate yourself. But then go to a professional to
- 44:25clarify what you've read or you're understanding it
- 44:28correctly. Help me make the decision.
- 44:31Guide me to what you think is is what I need.
- 44:34AI cannot do that. Bottom line, you get what you
- 44:37pay for. In everything right in life, not
- 44:40just insurance. That's right.
- 44:42OK. You ready to have a little fun?
- 44:43Yeah. All right.
- 44:44This is a light hearted conversation.
- 44:46I love either or and this and that conversations and questions
- 44:49because they just get me thinking.
- 44:50So the first one I have for you is Insurance Nerd or Risk Rebel.
- 44:55I'm insurance nerd. Yeah, yeah.
- 44:57I'm not. I'm not.
- 44:58I'm not very risky, no. Hurricanes or cyber attacks?
- 45:02What keeps you up at night? Hurricanes.
- 45:06Hurricanes. Early mornings or late nights?
- 45:10Turning into early mornings I I'm I, my brain is exhausted by
- 45:13the end of the day. So I'm I'm a 530 girl now.
- 45:17Me too. Welcome to the 530 Glass I.
- 45:19Love it. Delegate or DIY?
- 45:22Oh, I am also working very hard on the delegation piece.
- 45:26I read Who Not How by Dan Sullivan.
- 45:29It changed my life. So delegate it's it is a way
- 45:33better way of life. Yeah.
- 45:35I love it. I love it.
- 45:36White walls or black walls? White.
- 45:40White OK personal growth book or true crime podcast.
- 45:45Personal growth all the way, yeah.
- 45:48Love it. I love it.
- 45:50So great conversation. Thank you so much for joining me
- 45:54today. How can people get to know you
- 45:56and learn about the work you're doing with the bunker?
- 45:59Yeah, so I'm on all socials. I'm on Instagram at Bunker your
- 46:03risk. I'm on LinkedIn.
- 46:05LinkedIn is probably my preferred platform.
- 46:08Siara Gravier, I'm there my websitesbunkeryourrisk.com and
- 46:13yeah, I'm I'm, we have a YouTube channel where we're doing a lot
- 46:16to try to like you. You know, I really, I and I've
- 46:21stumbled across this wording this year.
- 46:23You know, how it changes, right, The more you think about it and
- 46:25you think and you think, and, and I really am trying to
- 46:28insulate my insurance with the right professionals.
- 46:31Because when the professionals are working, helping the
- 46:35business owner work towards this, towards the right goal and
- 46:38the same goal and we're all helping them row.
- 46:42I mean, isn't that what this is about helping people achieve
- 46:44their dreams? Oh, you know, being a part of
- 46:46someone achieving a business, you know, that's a big deal.
- 46:49And I, I take a lot of pride in that and it makes me happy to be
- 46:52able to be on someone's team to help them, you know, change
- 46:55their legacy. It's a big deal.
- 46:57We've got more female business owners and more coming than ever
- 47:00before, More money coming woman's way than ever before.
- 47:03We get to figure this out together.
- 47:06And thank you for being a part of the real money community for
- 47:08that reason. Yeah.
- 47:09Thank you, this is fun. Yeah, it was.
- 47:12All right, everyone, This is my final episode this season and
- 47:15I'm so, so grateful to have the had this conversation with you.
- 47:19Ciara, thank you so much for being with me today.
- 47:21Thank you to the Real Money community.
- 47:23We'll be back in the fall with some new episodes, new
- 47:25conversations. Hit her up on social media, let
- 47:28her know what questions you have.
- 47:29Let's keep the conversation going.
- 47:31And we'll see you in the fall with a new Real Money
- 47:34conversation. See you then.
- 47:37Thanks for listening to Real Money.
- 47:38If you enjoyed this episode and would like to help support the
- 47:41podcast, please subscribe and let us know what you love about
- 47:45the show. Your feedback is invaluable as
- 47:48we continue to empower women to take control of their financial
- 47:51lives. Until next time, keep thriving
- 47:54and remember you deserve real money.