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How to Build a Great Solar Company: Lessons from LightWave Solar CEO Chris Koczaja #365

Chris Koczaja grew LightWave Solar to 30 million dollars by refusing to chase every deal. This is the discipline that got him there.

Chris Koczaja is the CEO of LightWave Solar, a residential and commercial solar and storage installer in Nashville, Tennessee, now in its 20th year in business.

In this conversation, Tim Montague asks Koczaja what actually separates a good solar company from a great one: recruiting and retaining strong teams, planning so thoroughly that execution has no surprises, a philosophy Koczaja calls building boring solar, and never betting growth on a single revenue…

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