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Beyond Micro Dramas: How Major Media Companies Are Winning with Vertical Video Strategy | OTT Question Time 2025
Episode Overview
In this episode of the Kids Media Club Podcast, hosts Jo, Andy, and Emily reunited in person at London's OTT Question Time event. Between sessions, they carved out twenty minutes to share their insights from the conference, diving deep into Emily's Vertical Video panel and previewing Jo's upcoming Data and Strategy discussion.
Key Insights
Vertical Video: More Than Just Micro Drama Hype
Emily's panel tackled the elephant in the room: vertical video is not synonymous with micro dramas, despite what your LinkedIn feed might suggest. What started as marketing tactics has matured…
The skinny
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