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Latest / Retail Media Breakfast Club

Walmart is Betting on AI Agents, While Amazon Goes Proprietary

Last week the Wall Street Journal reported that Walmart is building its own shopping agents for tasks like reordering groceries and handling requests like "plan a unicorn-themed party for my daughter." I walk through the key details: how Walmart is developing agent-to-agent protocols, preparing for interoperability with third-party agents, and recognizing that agent shopping is fundamentally different from human shopping.

How This Connects to Other AI Developments

I compare Walmart's open ecosystem approach to Amazon's walled garden strategy. While Amazon blocks other AI agents to develop…

The skinny

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