270: Knowing Your Numbers

Pet Sitter Confessional · Mar 28, 2022 · 33m

NOTE: in our discussion of accounts, payable and receivable, we got the terms switched around. Our apologies!

We frequently talk about "knowing your numbers", but what does that mean? What numbers do you need to know so you can determine if your business is healthy and growing? We discuss the five key financial numbers to know, as well as other areas to dissect to make sure your business is staying on track. From sales to website hits, we take a broad approach to look for red flags so we can make the necessary changes. Then, Natasha O'Banion answers, "How do I know if my marketing messages…