Latest / Inside Strategic Relations / How Much Do You Benefit From Taking Notes?
Transcript
- 0:00The question is real, how much do you actually benefit from taking notes?
- 0:04When you use a second brain product or a note taking application, are you
- 0:09really benefiting yourself when it comes to being more influential in marketplace, having more
- 0:14knowledge and access to knowledge, or being able to solve problems in business?
- 0:18I'm going to address that right here. I'm just a hit with Inside Strategic
- 0:23Relations. I'm that guy online that has eighteen thy seven hundred and fifty three
- 0:28notes in his Obsidian note taking application. Now, the current count today is
- 0:34in that video is probably a couple of years old. The current count today
- 0:37is twenty seven one twenty seven notes. And the question that came in,
- 0:41a very real and important question that came in is how much do you benefit
- 0:46from taking these notes? And this person is not being sarcastic. They have
- 0:50the same dilemma. They're probably like me at times, feeling like they're wasting
- 0:54a lot of time when you can actually read or learn something. Now here,
- 0:58this is very important in the language. Let me read it exactly how
- 1:00they put it. I feel like it's wasting a lot of time while you
- 1:04could actually read, for example, or learn something. Well, my notes
- 1:08are the result of reading. Now I read on purpose. I don't read
- 1:14as much entertaining material. I do read from a very wide range of topics.
- 1:19In the range of topics, if we were to make a list of
- 1:22the professional topics, which is risk management and business development, and then there's
- 1:26subtopics on that which could be information management, documentary, retention, how do
- 1:32we learn creative, creative and critical thinking. So if we laid out those
- 1:38subjects of work related, consulting related activities, and then we compared it with
- 1:44the topics in which I read and might even take notes about, I have
- 1:48a much broader list, so I read about agricultural topics, environmental topics.
- 1:53I'm a master naturalist, so I have notes where I've attended a seminar on
- 1:57beneficial insects, and then I've taken some notes here. All of this is
- 2:01in the system. So twenty seven thousand records seems like a lot of records,
- 2:07but it's a misnomer number. It's kind of like a headline, a
- 2:10clickbait headline, because it's how are those notes taken? And more importantly,
- 2:16why are those notes taken? And so a lot of folks can take notes
- 2:22because it feels like you're doing something and At times, I'll have an idea
- 2:25come to mind and instead of writing it on a piece of paper that's on
- 2:29my desk, and now it's a little hard to do drawings I used to
- 2:31do. I used to have one of those notepads that were digital notepads,
- 2:36so I could do a drawing and end up as a PDF file. But
- 2:38now I end up with hundreds of PDF files because when I have an idea,
- 2:42I take a note. And the reason I'm looking around here is because,
- 2:46unfortunately, there are piles of papers, literally piles of papers that include
- 2:52notes that haven't yet been processed. So I will agree that note taking can
- 2:59be counter productive or even unproductive if done the wrong way. And you might
- 3:05say, well, justin you're doing it the wrong way. But a lot
- 3:07of my thinking is done externally. So first we've got to start with how
- 3:10do you think? How do you process information? I can sit down and
- 3:15read a book. I read pretty quickly. I've taken speed reading classes.
- 3:19I can read through a book in one sitting. I could just sit down
- 3:22and just read one hundred pages in one sitting. I enjoy that. If
- 3:25it's a topic I'm interested in, I'll go through it pretty quickly, but
- 3:30I'll time save the moment. So sometimes I'll be reading. So if I'm
- 3:34reading The True Believer by Eric Hoffer and there's a note in there and it's
- 3:39like, wow, that makes sense. I want to remember that. I
- 3:44don't necessarily remember it in my brain. I might write it down somewhere.
- 3:50And so some of the notes in my obsidian are files that include hundreds of
- 3:53notes. Now the notes could be I organize the notes topically because I'm using
- 3:59it Zeel cast In method, but topically within atomic notes. So let me
- 4:04break that down. Why is this important? So, first off, if
- 4:09you consume a lot of information, so you're a knowledge worker and you read
- 4:13books or you're working on projects, it is necessary to take notes to synthesize
- 4:18the original material or multiple pieces of materials. So I might read five books
- 4:24on the same topic, and I want to synthesize those ideas in order to
- 4:27implement the ideas into solving some problem. And so I might read a book
- 4:31like the Eric Hoffer book and I might say, wow, this is very
- 4:34interesting. What does it mean to me? So that could be one note,
- 4:39it could be just the quote. It could be three notes, It
- 4:42could be the quote and some commentary. It could be a note with some
- 4:46bullet points. But there may be a time that I'll sit down after I've
- 4:49clustered notes around a particular topic, and I might say, hey, this
- 4:53is interesting, maybe I need to write a paper about this. Now,
- 4:57the professional area of risk management, business element, and then the subcategories there
- 5:01are going to be the primary areas that I'm going to build a report or
- 5:06I'm going to write a paper, or because I'm not in college anymore,
- 5:10so when I was in college, I might do all this reading on purpose
- 5:13to write a paper. But now I'm collecting notes because well, that's interesting.
- 5:16I don't want to forget it now. One thing that I found is
- 5:19very important, because I did show you the pile of paper on my desk
- 5:23here, is that I actually use engineering notebooks now. So instead of having
- 5:29piles of paper everywhere, I might write something in my engineering notebook. And
- 5:32this book is from twenty twenty one. I filled this whole notebook with this
- 5:36whole notebook up in twenty twenty one, this one in twenty twenty one.
- 5:41This is a way of processing called journaling. Now that's different from the zetlcast
- 5:46and method because if I'm going to type it up in the computer and make
- 5:48it searchable. I want those atomic notes that cross reference, and I can
- 5:53do cross referencing in the engineering notebook, and the engineering notebook has numbered pages.
- 5:58But my point is the capture of information is part of my way of
- 6:02processing information. I don't want to rely on my memory, primarily because I
- 6:09took a college level class on how the brain works, and the brain doesn't
- 6:11work very well. The brain can be easily tricked. That's why a lot
- 6:15of people take notes. They feel like they're productive, but then when they
- 6:17look back on the notes, they realize they've got a pile of notes and
- 6:20nothing else. So Number one, if you're a student, and I am
- 6:25a lifetime student, you're going to take notes to capture key ideas and concepts
- 6:30to create a mnemonic reference. Now what's mnemonic mean. It means a memory
- 6:35tool that's going to help you remember specific and useful information that you may need
- 6:42to recall in the future. So if you're taking notes about things that doesn't
- 6:46really matter to you, it doesn't have a high level of interest, you
- 6:47are wasting your time. But if it's career related, if it's subject or
- 6:54topical related, to a course of study, if it's related to some problem
- 6:58that you have that you're trying to solve. These are notes that are highly
- 7:00productive. Now, the act of taking notes itself is not productive at all.
- 7:06You could sit down, read a book, immediately implement the book,
- 7:11and then get the results. That was the reason you read the book in
- 7:14the first place. However, life is very busy. There's a lot of
- 7:18distractions. You could get a telephone call there, something could happen, and
- 7:23so the notes also provide a placeholder for knowledge. Now, I also have
- 7:29notes that include all conversations online. I don't engage in social media or answer
- 7:34comments to the web, to the blog posts, or answer comments to the
- 7:39videos just to do it. I don't need that kind of social engagement.
- 7:44If I didn't have a computer, I could find enough social activities to do
- 7:47now. However, I do prefer social activities that are role based. I
- 7:51guess that would be like melay based. I guess I'd rather get a message
- 7:56from somebody and then answer that message, like we're doing right here. With
- 8:00this particular comment that was made on the Massive Obscenian Vault graph view with eighteen
- 8:05seven hundred and fifty three notes. Again, I have twenty seven thousand notes.
- 8:09Now what I find is by having this external memory, I do tend
- 8:15to take the same notes more than once. And this is very important to
- 8:18understand the concept. Let's say, and I got an example here. I
- 8:22have read these books, so I have at times staff, I have virtual
- 8:26assistance, a secretary, somebody who's doing administrative work. And I have read
- 8:31all three of these books. Okay, and these books are about being a
- 8:37great personal assistant. I actually read these books and use these insights myself to
- 8:41have better executive function and skills. Now, this is very important to pay
- 8:46attention to. I had not taken any notes about these books because the notes
- 8:52are in these books. So this is the consumption of information. And not
- 8:58all these books have highlights or anything on it. But sometimes the consumption of
- 9:03information is about as you're processing materials, taking notes in the margin, highlighting
- 9:09things. But now we have the problem that that's trapped in a book.
- 9:13And I actually thought these copies had I actually have PDFs as well that have
- 9:18annotations in them. But so there's like one book market here. I think
- 9:24these are the copies that I have. I'm actually sitting in my conference room
- 9:26where usually assistant would sit. I don't have any assistants at my house right
- 9:31now. This is my home, one of my home office areas. Anyway,
- 9:35here's my point. I can reference that book anytime I need it because
- 9:39I know mnemonically, I know that that book contains a subset of information on
- 9:48administrative services, and like for example, the Definitive Personal Assistant and Secretarial Handbook
- 9:54has specific activities on how to accomplish certain tasks in business. I times I'm
- 10:00responsible for bookkeeping, I'm responsible for following up on emails, I'm responsible for
- 10:05correspondence. But in those times that I'm not, I wanted consistency in the
- 10:09implementation of those activities, and so we use the book as a note because
- 10:16it's got a great table of contents, it's got a great index, it's
- 10:18easy to recall the information. Now, what I find is beneficial about note
- 10:24taking applications like Notion, like City, and like all these other platforms,
- 10:30even a bunch of textpiles in a folder, is that if I want to
- 10:33recall information, I can search for that information. Now, every note I
- 10:39have, if it's as a result of reading a book or piece of material,
- 10:43has the original citation in it, and so when I go search,
- 10:48for example, I have up on my screen. I have a challenge here
- 10:50with doing interviews. So I do interviews, I answer questions, and the
- 10:54recording is not always clean, and it takes a lot of time to get
- 10:56out of the office to publish for my newsletter, or to publish for my
- 11:00consulting work, or to publish as a response to somebody's question. Now what
- 11:05happens here is it I don't want to watch a thirty minute video. I
- 11:11don't want to watch a twenty minute video. I don't want to read a
- 11:13book. I don't want to go in all the details. But those key
- 11:16points that caught my attention are now searchable in a text based platform. Now
- 11:22the text is very important because I might write a Python script to cluster you
- 11:26know, I might be doing text analytics and clustering ideas because I'm writing a
- 11:31new book. But again, what is a deliverable? Why are you taking
- 11:37notes? And then how do we have notes that are conducive or are aligned
- 11:43with those areas in which we may need to produce an output. So I
- 11:48do have notes in here that when I search for the note and it comes
- 11:52up, it is gobblybook. I found a few lists of keywords for so
- 11:58I used to have a hosting company and I was doing a lot of work
- 12:01for hosting companies. I had lists of keywords about virtual private servers and all
- 12:05those keywords. That has no value to me. Now that's not useful to
- 12:09me, it's probably not useful to anybody else, So I just delete that
- 12:13note. So, yeah, you're gonna get notes in the system that are
- 12:16a complete waste of time, that are a distraction. Maybe you're just sorting
- 12:20out an idea. And when you look at the notes in the future,
- 12:22it doesn't make any sense. It doesn't seem it's useful. However, if
- 12:26the structure's good and the note is a mnemonic, so it's memory aid,
- 12:33it may give you. It may trigger an idea. You may look at
- 12:37that note and say, and this says right here, objective colon, clean,
- 12:41interview with guests, normal volume on both sides, ability to share screens.
- 12:46Okay, so that might trigger my brain. I need a product to
- 12:50help me do this, or I need an assistant to help me with this,
- 12:52or I need to hire an editing company. It hasn't solved the problem,
- 12:56but it has reminded me that I have this thing go on and on,
- 13:00so that when I take the note, I can just let it go
- 13:03of my brain. I don't have to fill my brain up with a bunch
- 13:05of stuff that hasn't that isn't going to benefit me today. When it comes
- 13:09to administrative assistant activities. Have I liked these books so much? I dedicated
- 13:16a space on the desk next to a person who would be doing administrative work,
- 13:20and I just I use these books too, And so when that administrative
- 13:24person was in here, maybe I've hired somebody new and they have a question
- 13:28about how to respond to emails or the difference between white mail, which is
- 13:33correspondence from potential customers versus administrative mail. That might be, you know,
- 13:39a copy of a digital copy of a bill. How do we manage those
- 13:41things. I don't have to answer that question. I can say to them,
- 13:46Hey, there's a couple of books right next to desk, wy don't
- 13:48you browse through those and then come come back to me with a procedure or
- 13:52a process. And then that procedure or process I may codify it in my
- 13:56note taking system, print out a PDF file to them, and then that's
- 13:58the proceed you we use in house, but all the notes getting up to
- 14:01that point, all the details are about preference. All of that can come
- 14:05together in a cluster of ideas to produce that paper faster than if I had
- 14:11to sit down and read all three of these books right away and then write
- 14:15a procedure. And in many cases I might get in here and say,
- 14:18oh, look on page one forty six, just do that. So we
- 14:22have to and to avoid that wasting of time, we are optimizing our time
- 14:28to build artifacts and tools that will again move you towards an outcome, a
- 14:37specific outcome. We have a program about outcome management. A lot of people
- 14:41today are trying to start businesses and they're trying to do this, try and
- 14:45do that, and then the shiny objects and distractions have them all over the
- 14:48place, and the original intent why is it that they start at the business
- 14:52in the first place, is completely lost and next thing you knew, they're
- 14:56feeding social media platforms, they're feeding the YouTube algorithm. They're trying to make
- 15:03friends and influence people, and they're not making any money in business. The
- 15:09reason you would start a business might be for the tax simplification implications. It
- 15:13may be to serve a specific customer group and exchange value. But again it
- 15:18can be easily distracted. So the notes become an anchor. So in my
- 15:22note system, for example, I have project profiles and so that I can
- 15:28pull up with a particular tool here, and I'm not sharing my desktop right
- 15:31now, because if we were doing a coaching, I would tailor what I
- 15:33show you based on your specific needs. And if you were a business owner
- 15:37or an executive and you want it to be more productive, these notes provide
- 15:41a personal preview of where information is stored and such. A lot of solopreneurs,
- 15:48for example, copywriters, marketers, folks that have small agencies, they
- 15:52can use a note taking application to organize ideas as they're writing content organized ideas
- 15:58as their manager day to day marketing campaigns Now is a second brain or note
- 16:03taking application the end all not necessarily if you have a team of people.
- 16:07For example, if you're researching, if you're in a research lab. I've
- 16:11worked with academics before, you may have a bunch of researchers that are bringing
- 16:15together information and you may want to all be in the same repository. So
- 16:21platforms like Lotus notes, SharePoint, any kind of document management system where you
- 16:26can search those will help library key information and then help you manage and delegate
- 16:32a team to gather that information up. Because again, the note taking is
- 16:37about simplifying, translating, creating reference to, and delivering large complex sets of
- 16:45data into smaller, bite sized chunks so that we can make informed decisions as
- 16:49we create some kind of deliverable When we're looking at this, what is the
- 16:55benefit of taking all these notes? Well, if we use the notes and
- 16:59we can easily recall the content from these notes, then the benefit is that
- 17:03I save a tremendous amount of time I would still read the book. So
- 17:08sometimes I'm going to solve a problem. I'm going to buy five books on
- 17:11the topic. I'll read all five books. I'll outline the key ideas and
- 17:15concepts that are relevant to the problem that I have. I'll from that outline
- 17:19build out underneath that, maybe some procedures, maybe some checklists. These are
- 17:25all notes. An outline is a concept for notes, and then at the
- 17:29end of that I will go use the outline or the procedures or the checklist
- 17:33in the course of business to get the outcome and result. Now, in
- 17:36my case, because I own a publishing company. I might use those procedures
- 17:41for five or ten years. I might develop notes and profiles and preferences around
- 17:45those procedures, and then after ten or fifteen years, I might be able
- 17:48to come out and just publish a book about it. So I have a
- 17:51program called Podcasting for Profits. I've been podcasting for more than twenty years,
- 17:56and I've made profits podcasting, and so I've now gone from notes on how
- 18:02to do something years and years ago to tuning my skill set as I progress,
- 18:07being a continual learner, being a lifetime learner, and then ultimately I
- 18:11end up with a big library of materials. What I like about opcity is
- 18:14it allows me to do these clusters. Now you can do that with machine
- 18:17learning, you could do that with text analytics. But it does a good
- 18:21job of giving me a cluster. And if I see a cluster that's highly
- 18:25concentrated and I've had ten or fifteen questions from clients about that particular topic,
- 18:30I might publish a report or a paper, or i might write a course
- 18:33for example. And now I'm going to monetize those notes. Now, when
- 18:37I wrote those original notes, the intent for the note was so that I
- 18:41could do a podcast, and then I realized, well, creating a podcast
- 18:45doesn't have a lot of value if you don't have listeners. It doesn't have
- 18:48a lot of value. If I don't have specific target listeners, it doesn't
- 18:52have a lot of value. If those listeners aren't willing to pay me to
- 18:56solve a problem, it doesn't have a lot of value. If I don't
- 18:59consistently and see all that timeline, that long timeline, develop notes, and
- 19:06I refine the notes because it's part of a thinking process to produce an outcome,
- 19:11to clarify information, and then to ultimately get to where I am.
- 19:14And then because I have the notes, those are artifacts. I might even
- 19:18have articles. I might have a podcast about podcasting or a report about podcasting.
- 19:23I can then flip those materials into a book, deliverable into a course,
- 19:27deliverable into something else. Now, a lot of my materials, and
- 19:33to be fair, a lot of my notes were commissioned, and let me
- 19:37share what that means. So I can read something, I can learn something.
- 19:42I can attend a course. But over the years, I'm going to
- 19:45attend supplemental materials building on my previous lessons. But there are times a client
- 19:52will come to me and say, justin you're good at writing technical documents,
- 19:56you're good at doing research, you're good at managing small teams to do these
- 19:59things. I'd like you to create for me a report on So, for
- 20:03example, when COVID first happened in November of twenty nineteen, a client came
- 20:07to me and said, Hey, something's going on here. What's the opportunity.
- 20:11So they asked me to write a report because they wanted to know how
- 20:15they should handle COVID in their business. And I did, say twenty nineteen,
- 20:18this was before it was in the news. Very often, the notes
- 20:23I've taken in the past positioned me as someone you turn to when you need
- 20:29answers for obscure topics. And so I did my research. I pulled my
- 20:33documents, and when I'm doing research, I'm downloading all the original PDFs I
- 20:37run into. I could be creating PDFs. I'm taking notes in my note
- 20:40taking system. I'm using Zotero to manage my references between different documents. I'm
- 20:47analyzing information and then writing a summary analysis. So that particular client, I
- 20:52said, look, we've got three issues here. We've got origin, we've
- 20:56got how to respond, We've got other connotations or issues, and I said,
- 21:00which of these you'd you like me to cover the most. They weren't
- 21:03as concerned about the origin, but they were concerned about how their company should
- 21:07respond and the legal liability associated with their response, because again my area of
- 21:14expertise is risk management, and so they say, Okay, what's the human
- 21:18resources risk if we send everybody home versus keeping them in the office, if
- 21:22we require vaccines or don't require vaccines. So I ended up having several clients
- 21:27to write the commission report, because the way I do a commission report is
- 21:30I have five or six clients and I'm writing one report for five or six
- 21:34clients. And so again I gather their questions, I gather their areas of
- 21:38concern, I gather the frustrations that they have. I gather the outcomes that
- 21:42they're looking to accomplish. And then they don't worry about it. They go
- 21:45on with the regular course of business. They've got important things to do.
- 21:48And then I bring in my researchers. I bring in what I do.
- 21:52I build these note sets, and then from the note set I turn around
- 21:56and create a commissioned report, which then the client will provide feedback, and
- 22:00then we will tailor the report to finalize based on their feedback. Because a
- 22:03lot of times, why commission a report if the report isn't going to give
- 22:07you a plan of action or multiple plans of action so you can solve a
- 22:11specific problem. Again, why do I show you that whole workflow? Because
- 22:17in my world, as a technical writer, as a copywriter, as a
- 22:22marketer, I create a lot of collateral materials that have a high value to
- 22:26recycle, and so if you're going to take notes, you want a high
- 22:29value to recycle. Now again, maybe I'm different. Maybe I'm special because
- 22:34I recycled my Punic Wars report from elementary school through high school, and I
- 22:41kept adding to the report, and I kept expanding the report. I can't
- 22:45find the damn report, and I don't remember anything about the Punic Wars.
- 22:48But I do know that as I recycled materials, I could write the report
- 22:52faster, I could write it at a new level. I wasn't turning in
- 22:57the same report. The elementary school report was elementary school quality, the middle
- 23:02school was middle school quality. But ultimately I didn't have to go back.
- 23:07So I've got notes that are more than twenty three years old in this system
- 23:11that from time to time will be recovered. But if I were to look
- 23:15at the activity of these reports, so twenty seven thousand notes, probably only
- 23:18twenty percent of the notes are being used today. The rest of them,
- 23:22if they were deleted, I wouldn't know, I wouldn't care, wouldn't necessarily
- 23:25care. However, my business model is as a writer, is built on
- 23:32specific topic areas, and while I'm maybe taking notes on areas of interest,
- 23:37it's more for memory purpose. So if I take notes on specific areas of
- 23:44interest, I might just use that because I'm interested in the topic, and
- 23:48I might be thinking later, Hey, you know, I'd like to I'd
- 23:49like to attract some beneficial insects. Do I have any notes on beneficial insect
- 23:55habitat? And then I might have that it may not fit the need a
- 23:59purpose of what I'm trying to accomplish. Then, but I might have links
- 24:02to webinars or to a link to a YouTube video or something where I can
- 24:07get additional information. So again it's a very important question. A lot of
- 24:12folks are wasting time taking notes because they don't have a system for using the
- 24:18notes to create some kind of deliverable. A lot of folks take notes without
- 24:22following a guideline that works for them. So zedel casting works for me because
- 24:26that's how I was already taking atomic notes twenty years ago before I knew what
- 24:30zedel casting was, and I was making cross references. And again the engineering
- 24:34notebooks. I've used engineering notebooks a long long time, even into high school,
- 24:40because I grew up near pax River and there's a lot of engineers and
- 24:44they use engineering notebooks. And I love the fact that in the corner there's
- 24:47a number for every page. So if my notebook has a code, so
- 24:52this is notebook zer zero four, I can go zero zero four dot whatever
- 24:56page and recall information. I've been doing that for twenty years. I had
- 25:00no idea what z'lcast it was, because I was shown that by engineers.
- 25:04And then these are legal logs, by the way, and so when you're
- 25:08inventing things or coming up with new ideas and concepts, this evidence is my
- 25:14original thought. That may not be as anal you may not be that antal
- 25:17retentive, you may not care. But again, when I was in college
- 25:21and I had to write a twenty page paper, I can knock that out.
- 25:23In fact, this skill set was so valuable that I have written other
- 25:29people's doctoral thesises, so I can take any topic. Now, I don't
- 25:33do this for any topic. I do it for topics that I have some
- 25:36level of interest in, because it is an arduous activity to write somebody's master's
- 25:40paper or doctoral thesis. Again, if you're just taking notes for business,
- 25:47maybe you're a content developer and you're writing content for a newsletter. Having these
- 25:52atomic notes on different ideas and concepts, having copies of conversations with customers,
- 25:59those things actually make it useful to write content that somebody cares to read.
- 26:03Because again, if you're writing notes that you can't use or notes that you'll
- 26:07never use, then why write the note in the first place. Now,
- 26:11reading the book, Reading the book is important. I've read some books multiple
- 26:15times, and like I said, I've taken notes inside of books that I
- 26:18find very useful. But I've also done, in the course of my consulting
- 26:22activity, deep level analysis of books. So the book rules for radicals,
- 26:27I probably record it maybe eight hours of the concepts of the book. This
- 26:33was a commission with a client during the BLM riots. And then there's other
- 26:37January sixth and stuff. People have come in and ask stuff. So I've
- 26:41looked at okay rules for radicals. There's mass delusions. There's a bunch of
- 26:45different books. I might have gone in and read those multiple times. And
- 26:48so those books actually have notes inside the book Archipelo, the Gulag book.
- 26:53I can go back and reference my notes on that. I wouldn't want to
- 26:56read that almost thousand page set of books again. So we've got the original
- 27:03text, We've got notes that provide a mnemonic reference to what's in depth in
- 27:07the book itself, and then we can build on top of that whatever the
- 27:11deliverable is. And I keep going back to the deliverable. Do you have
- 27:15to write a term paper? Are you writing a master's thesis? Are you
- 27:18writing a doctoral thesis? Are you writing a paper for business purposes, a
- 27:22white paper, special report. I'm the author of Establishing Instinct Credibility, and
- 27:26the premise of the book is that you're going to write a report for a
- 27:30specific audience that demonstrates your ability to do complex services so that they'll hire you
- 27:37for high ticket services or they'll hire you as an employee. Again, taking
- 27:41the notes makes that easier. Taking the notes makes it helps you discover new
- 27:45ideas, But if you're not going to use the notes, then don't bother.
- 27:51I believe the second brain tools make it easier to take notes, but
- 27:55that ease often makes it easy to take notes about things that don't have any
- 28:00use their value. Also, you have to be careful not to be contemplating.
- 28:06There's a lot of distraction on social media where people are contemplating things that
- 28:11have no real application in their own life. And so if you fill your
- 28:15notes up full of those conversations, you know, the latest burns and comebacks
- 28:19that you can use on social media, it's not going to be beneficial.
- 28:25Could be entertaining, but not necessarily beneficial. So again the question was how
- 28:30much did you benefit? I make my living off of these notes and these
- 28:36observations and the analysis of these notes, and the derivative materials created from notes
- 28:41and observations combined. Is it wasting time? It is by fifty percent of
- 28:49what I do. Like this pile of material. I cannot search through this
- 28:52pile of material. I have to literally sit down every day and pull this
- 28:56material out. Where in a in an engineering notebook, I've got a table
- 29:02of contents which I just picked that up and stuff fell out of it.
- 29:06See it's not perfect. But if you're too focused on making it perfect and
- 29:11making every note productive and making every book you read tied to your career or
- 29:17tied to your area of interest, you're going to you're just going to burn
- 29:22a lot of time and you're never really going to become a subject matter expert.
- 29:26Now taking notes, I didn't know twenty three years ago, or even
- 29:30thirty years ago that taking notes was going to help me become a subject matter
- 29:34expert. I had no idea. I just knew that taking notes made it
- 29:38easier to write a paper. I could take notes on index cards, and
- 29:42then each index card had a unique title, a unique subject and a little
- 29:48title. And I knew that if I put those index cards on the floor
- 29:52or whatever, you know, put them on a table, I could organize
- 29:53those notes into an outline, and then it made it easier to write a
- 29:56paper. And so these are skills sets that overlap that the tools themselves can
- 30:03distract. But it's not a waste of time if you're using the notes.
- 30:08Now, if I made a giant pile of index cards, and each index
- 30:15card had a nice little title and a little note on it and had perfect
- 30:18cross references, and I never put it in an outline, and I never
- 30:22filed it in a cabinet in an organized way, and I never recalled those
- 30:26materials. Then yes, I would be wasting time. I actually I have
- 30:30complete books. I have a book on how to optimize business to business websites
- 30:33that's a stack of index cards probably about that thick. And I never wrote
- 30:37the book ever because I didn't have an audience who wanted to buy the book.
- 30:42And if I'm in the business of writing books and reports and courses that
- 30:45people buy, why write the course that nobody wants to buy? And then
- 30:51the underlying fact here is that how do I know nobody wants to buy it?
- 30:55Because I have methodology for publishing. So if you work from the methodology
- 31:00for publishing, you know, demand focused activity, then you're likely to take
- 31:07highly valuable notes. But even though if you just take notes, you know,
- 31:11notes that don't tend to be valuable, if you can do them in
- 31:15a fast way, then as long as you're not focusing too much time there,
- 31:18you'd be good to go. So I hope this has answered your question.
- 31:22I do actually go back and read the books. How do I know
- 31:25what books I should read? Because the notes are nomonic device? And why
- 31:29do I take notes? Because I write documents and reports and I publish materials.
- 31:34But I also take notes in areas of just general interest gardening. Actually,
- 31:41the notes in general interest ended up becoming a blog. I have a
- 31:44blog that has you know, it's pretty. It's kind of popular, not
- 31:48super popular, but again it's my outlet. So I think the last thing
- 31:52is because he says read, for example, or learn something. I think
- 31:57the notes are part of my learning process. And so if I'm shoving a
- 32:04lot of stuff in my brain in topic areas tied to my work and career
- 32:08and my professional life, and then a lot of topics tied to my personal
- 32:13life, I know the brain doesn't remember things. It actually reconstructs ideas and
- 32:19memories. I don't want to reconstruct it the wrong way. Okay, So
- 32:23I want to take the notes so that if I have to answer a question
- 32:27like in this case, I can give you authoritative answer. Now let's end
- 32:31this with this last bit here. So I've gone on thirty three minutes about
- 32:36how taking notes is useful. And this video is not transcribed. It's simply
- 32:39loaded to YouTube and I reference it in the comment. And I did that
- 32:44because I can answer the same question many times, So if somebody else asked
- 32:46this question, I can link to the same video, so it's a time
- 32:50saving activity. But I don't have the transcript of this video somewhere, so
- 32:54I'll have a note that represents this video and has a link to the video.
- 33:00So if anybody ever asked a question how much do you benefit from taking
- 33:02notes? I don't have to answer the question again. I can point to
- 33:07this video if they have additional questions, more specific questions, or they've hired
- 33:13me for consultation, because maybe they're a publisher, maybe they're a writer,
- 33:16Maybe they're a copywriter or a marketer. Maybe they're a business executive who's taking
- 33:21notes throughout their entire career and then wants to publish a book when it comes
- 33:24time for retirement for passive income, for example. Then I've actually built a
- 33:30stream to drive leads into my course of business, and therefore that original note,
- 33:36as insignificant as it is, will help me find this video so that
- 33:40I can share it with the next person. So I hope I've given you
- 33:44a couple practical examples of how note taking can be very productive but also a
- 33:47big distraction. I hope I've given you some ideas on how note taking is
- 33:52only part of a larger process for publishing or creating some kind of deliverable And
- 33:59then finally, I've hope I've shown you how note taking is actually a mnemonic
- 34:04device to help you recall information in a way that's actually beneficial to creating an
- 34:09outcome. Because I didn't even go into artificial intelligence, but essentially the querying
- 34:15mechanism you use to recall these notes. We want to make sure that you
- 34:20understand what you're recovering so that you can use what you're recovering in your note
- 34:24taking system or thank you for being a part of what we do here.
- 34:28This is now a podcast episode, so that's a third use for this particular
- 34:31video, and I hope I'm stimulating those ideas and concepts because as a knowledge
- 34:37worker, you're paid on productivity that is difficult to measure, and you also
- 34:44have to have evidence in many cases when you're in higher stakes activities, and
- 34:47so note taking is a critical part, but not a primary part of getting
- 34:52results. I'm justin hit with inside strategic relations, where we help business owners
- 34:57and executives, knowledge workers and professionals use knowledge to gain influence, whether that's
- 35:04a better career path, whether that's layoff, proofing your current position or creating
- 35:09a business on your own. We show you how to use, store,
- 35:14manage information in such a way then it works on your behalf. I'll never
- 35:19have to go take those notes again if I take good notes in the first
- 35:21place, and then I'll use those notes many times so they'll pay for themselves
- 35:25if I have that outcome focused. You can visit us at www dot inside
- 35:30strategic relations dot com to ask questions or put some questions in the comments below.
- 35:35I would love to answer your question because it challenges all the notes I've
- 35:39taken in the past. It challenges all the professional skills and insights that I've
- 35:45gained, and gives me an opportunity to package this up and hopefully be useful
- 35:49to you. Thanks for watching, and I'll see you next one.