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Latest / The Product Boss with Jacqueline Snyder

90. Your Customer's Journey

Ep. 90: Know when your customer intends to buy. Sometimes, on specific platforms, your customer is simply there to discover brands and plan for their future purchases. They're not ready to buy. It's important for you to understand your customer's journey and how you can serve them on each platform to getting them closer to their wallet - or the "intent to buy" with smart strategy and a reinforcement of their buying decision. This episode breaks it down for you platform by platform. Download the two worksheets mentioned for this episode - https://www.theproductboss.com/customerjourney

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