
789 Jacob Zuppke: CEO of Whisker
On today’s episode, we welcome Jacob Zuppke, CEO of Whisker — the company behind Litter-Robot, one of the most iconic and trusted products in modern pet care.Under Jacob’s leadership, Whisker has grown into a multi-hundred-million-dollar consumer technology company, surpassing $1 billion in revenue over the past four years—all without raising a single dollar of venture capital. What began as a niche solution for cat owners has evolved into a category-defining brand built on product obsession, deep customer insight, and a relentless focus on design, performance, and autonomy.In this episode…
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