Latest / Performance Marketing Unlocked
Surviving in adland's increasingly fragmented media landscape
The Performance Marketing Unlocked podcast is back for another season! PMW's editorial team kick things off with a quickfire round-up of all the biggest advertising stories to open 2026, from Reddit's boom in reach to how FMCG brand's can navigate the UK's junk food advertising ban and everything in between.
This podcast was hosted by PMW's Deputy Editor, Joseph Arthur.
~ Episode breakdown ~
(2:45) Reddit surpasses TikTok in UK reach
(10:40) The UK's less healthy food ad ban is here
(17:15) Quickfire review of the newsdesk's biggest headlines
~ Further reading ~
Reddit overtakes TikTok to…
The skinny
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