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How to create a successful, mission driven business in a profit driven world - Interview with Seth Goldman and Barry Nalebuff of Honest Tea
Today’s interview is with Seth Goldman and Barry Nalebuff the co-founders of Honest Tea. Today they join me to talk about their new book (Mission in a Bottle: The Honest Guide to Doing Business Differently--And Succeeding) which recounts their stories, both personal and professional, of how they conceived, started and grew Honest Tea from zero to a turnover of just less than $100 million and then sold the company to Coca Cola.
This interview follows on from my recent interview: Leading A Renaissance in English Whisky – Interview with Andrew Nelstrop – and is number seventy six in the series…
The skinny
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