Heidi Franz on surviving the Zaaf debacle and returning to the pro peloton
In 2022, Heidi Franz was approached with an enticing offer: B&B Hotels-KTM, a revamped team with a sky-high budget and some of the biggest WorldTour riders set to sign on, wanted her on its roster. But after months of unfulfilled promises and extensive press coverage, the team collapsed, leaving Heidi and dozens of other riders without a team right before the 2023 season. When an unknown team called Zaaf approached her and several other would-be B&B team members, there was nowhere else to go. Soon, however, it became clear that Zaaf was neither prepared for the season nor capable of handling…
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