Latest / Love Conquers Fear / #49: Antisemitism & AI: Protecting Truth in an Era of Increasing Misinformation — Jonathan Greenblatt
Transcript
- 0:00Sometimes I think we take for granted what we have and we just
- 0:02think there's some like natural law that Danes, that this will
- 0:05all continue. I don't think that's necessarily
- 0:08the case. That doesn't mean that we're
- 0:09hurtling towards some dystopian future, but it does mean that
- 0:12it's up to US. Team humanity means we have to
- 0:15play our part. I do not believe that we're
- 0:17necessarily hurtling toward, you know, the Matrix.
- 0:20But I do think that it's incumbent upon us to step up
- 0:23where our forefathers stepped up, where they stepped up and
- 0:25created what we know is the American Revolution.
- 0:28And after the Civil War, we built this country.
- 0:30So if they stepped up and think about the New Deal, created all
- 0:33these institutions that we take for granted today.
- 0:35And I think Americans are born with this sort of pioneering
- 0:38spirit to make this moment work. We don't just need to like, wrap
- 0:42our brains around how AI works. We need to open our hearts to
- 0:45understand what it means to actually be at a point where you
- 0:48talked about AI as flattening things, like, it's the humanity
- 0:51flattener too. And what does it look like?
- 0:52We can get past like these silly, like tribal ideas and see
- 0:56ourselves really as all created in the image of God.
- 1:02Welcome back everybody to the Love Conquers Fear podcast.
- 1:05I am in New York City now. You saw in the last episode I
- 1:09was in DC with Brian Rescue, the author of The Immortality Key,
- 1:15and I was just about to go into the APAC Congressional Summit,
- 1:20which was a fantastic event. Lot of unity, you know, no
- 1:24matter what you have read or heard, it is very bipartisan.
- 1:30They actually had a track this year where you could go either
- 1:34the Republican track or the Democrat track, and it was
- 1:38around a 5050 split. I think that's important to
- 1:42emphasize because there's a lot of disinformation and
- 1:45misinformation out there and we're going to dig into that
- 1:48with today's guest. And the reason I mention it is
- 1:51that show me something else that's that bipartisan where you
- 1:54have nearly a 5050 split of who's attending.
- 1:58As I mentioned many times, I am an independent.
- 2:02There was a lot of celebration at APAC on the hostages being
- 2:06back and all of the wins for really trying to help stabilize
- 2:12that region. It looks like it's possible for
- 2:16Iran to tip, which would be incredible.
- 2:20One of the things you don't hear really hardly anybody talking
- 2:23about today is there's been over 10,000 people executed in Iran
- 2:28to try to, you know, fight the, the uprising of the populace who
- 2:33just wants freedom. You know, love conquers fear.
- 2:36It's what this podcast is all about in the book that I'm
- 2:39writing. And it really matters what
- 2:42happens in that region. That region is a defining region
- 2:47for freedom, for love, really conquering fear.
- 2:51And it's one of the oldest spiritual regions in the entire
- 2:55world. You know, a lot of the biggest
- 2:57religions came out of the Middle East.
- 3:00So I'm very proud to be involved in APAC and go to that event
- 3:04every year. I've been donating for for I
- 3:07think around 14 years now. Also, I've been digging into
- 3:11Michael Pollan's new book A World Appears just came out on
- 3:15February 24th. I'm actually recording this the
- 3:19day after and I'm already a 4th through the book.
- 3:22It is a good book for sure. Michael Pollan, you know,
- 3:26famously wrote How to Change Your Mind.
- 3:29His documentary of that name is a fantastic one.
- 3:32This is a really deep dive scientifically into the nature
- 3:36of consciousness and I'm found it pretty fascinating so far.
- 3:40This is a really anticipated book.
- 3:42When he starts talking about plant based consciousness and
- 3:47the evidence for that, it's a pretty big mind Bender how you
- 3:51can use, you know, time lapse to really speed up the way plants
- 3:55move. And they're exhibiting a form of
- 3:58intelligence. And you know, there's always
- 4:00been a discussion and debate since the beginning of humanity
- 4:04on what is the nature of our reality and how far does
- 4:08sentience actually extend in the animal Kingdom, the plant
- 4:13Kingdom, etcetera. So it's, it's pretty, it's
- 4:16pretty fun. I would encourage you to pick it
- 4:18up. And yeah, I've been anticipating
- 4:21this one. So I'm going to RIP through it
- 4:23probably in the next couple of days.
- 4:24Maybe by the time I record my next guest, I'll have, I'll have
- 4:28finished the book. So I'm really, really excited
- 4:31today to have a guest on that is also a Henry Crown Fellow.
- 4:37He's the CEO of the ADL organization we've been
- 4:42supporting for well over a decade, very proudly.
- 4:45And I welcome Jonathan Greenblatt.
- 4:47Thank. You for having me, Brett?
- 4:48Yeah, so good to have you here, brother.
- 4:50It is really a treat to be here and I'm super excited to be on
- 4:52the podcast. And I'm excited about Michael
- 4:53Poland's new book. Yeah, his book The Omnivore's
- 4:56Dilemma. I must have read it like a
- 4:58decade ago or. More Yeah, it's at least that
- 5:00all. And it was a just a wonderful,
- 5:02wonderful, thoughtful, like, exposition.
- 5:04Yeah. On food and our relationship to
- 5:06food and our relationship. Yeah.
- 5:08To like, like, like flora and fauna.
- 5:10And so it sounds like this new book kind of builds on some of
- 5:13those ideas. It builds on it big time.
- 5:15Like to read it. And this is kind of the big
- 5:17subject right now. Like in 2025 you had Dan Brown
- 5:22come out with The Secret of Secrets that was all about the
- 5:24nature of consciousness. Great, great novel.
- 5:27I finished that at the end of the year.
- 5:29Annika Harris, who's married to Sam Harris, as you know, came
- 5:33out with Lights On, which was a real exploration in
- 5:36consciousness. And then The Telepathy Tapes
- 5:38came out with Season 2. That podcast at one point was
- 5:42more popular than Joe Rogan's podcast.
- 5:44I don't even. I've never listened to it
- 5:45before. Well, season 2 is amazing
- 5:47because season 2 goes step by step through consciousness in
- 5:51everything from the plant Kingdom to the animal Kingdom.
- 5:56It's fascinating. It's a good one, very highly
- 6:00produced. And they've announced that it's
- 6:03now being turned into a Netflix documentary.
- 6:06And I imagine that's going to happen with A World of Peers by
- 6:10Michael Pollan, just like it happened without a Change Your
- 6:13Mind, which is fantastic. Super neat.
- 6:15Yeah. So I am very proud to call you a
- 6:18friend and really appreciate all of your leading in the arena.
- 6:24I mean, it's been, it's been a big arena since October 7th,
- 6:272023. And I think that you were in
- 6:32Austin a week or two after you got the job.
- 6:36Yeah, shortly after. And so maybe we just start there
- 6:39with why? Why this job as the CEO of the
- 6:43ADL? Why is this your soul song?
- 6:46I'll say. Well, it's a good question.
- 6:48You know, it's an interesting role.
- 6:50So for your listeners who might not be familiar with the ADL,
- 6:53the Anti Defamation League, it's the oldest anti hate
- 6:56organization in the country. It was founded in 1913 around
- 7:01the lynching of a Jewish man. But if you go back 113 some odd
- 7:07years, essentially Jews in America in that time lived with
- 7:11what we would probably call today's systemic discrimination.
- 7:14Couldn't work many professions. You could legally not like sell
- 7:17your house to a Jew. You could legally not employ,
- 7:20choose not to employ someone who's Jewish, again, on the
- 7:22basis of their identity. They were kept out of many
- 7:25universities or their numbers were kept low through quotas.
- 7:29They couldn't get health care and medical treatment at most
- 7:32facilities. That's why in many cities, like
- 7:35here in New York City, where we're taping this Mount Sinai
- 7:38Hospital was founded in the mid 1800s.
- 7:42They called it the Jews Hospital because Jews couldn't get
- 7:45medical treatment at the other hospitals.
- 7:46They were all religiously affiliated anyways in that
- 7:49environment, and there was lots of slander and scapegoating in
- 7:52that environment. This guy, Leo Frank, he goes
- 7:54from New York down to Atlanta to manage a family business.
- 7:58Make a Long story short, he is falsely accused of a crime.
- 8:03He is then wrongfully convicted and he's sentenced to death.
- 8:08The governor intervenes because he didn't have due process and
- 8:11there was exculpatory evidence and reduces the sentence to life
- 8:15imprisonment. The mob is so enraged by that
- 8:18act of leniency, they break into the jail and they tear him from
- 8:22a cell and they hang Leo Frank from a tree.
- 8:25And while the body's still hanging from the rope, the whole
- 8:28town gathers around like all the town leaders, and they take
- 8:31photographs to celebrate the lynching of Leo Frank.
- 8:35They set up like a BBQ underneath and they keep the
- 8:38body there all day and they, like, make it a special
- 8:41occasion. At the end of the day.
- 8:43They take down the body and they take the rope and they chop it
- 8:46up into pieces and they give it away as mementos to honor the
- 8:50lynching of Leo Frank. So it's in that environment when
- 8:54ADL is created. And essentially, the people who
- 8:56created the organization saw a need to fill a gap because there
- 9:00was no one to protect the Jewish people.
- 9:03And, you know, the NAACP had been created a few years
- 9:05earlier, but there was no group in America to protect this
- 9:09beleaguered, targeted, victimized minority.
- 9:14And so when they founded the ADL with this core purpose, protect
- 9:17the Jewish people, they wrote a mission statement that we still
- 9:20use today word for word. They wrote that it will, quote,
- 9:23stop the defamation of the Jewish people and secure justice
- 9:26and fair treatment to all. So essentially about that is it
- 9:31made sense stop the defamation of the Jewish people.
- 9:33Again, that was their purpose, protect the Jews, they said.
- 9:37And justice and fair treatment to all, which at the time when
- 9:41Jews like didn't have many basic rights, were really endangered
- 9:47or really kind of a marginal community.
- 9:50The idea that they would fight for other people was an
- 9:52audacious kind of outlandish idea, and they didn't have a leg
- 9:56to stand on themselves. But in the ensuing years, ADL
- 9:59was the organization that indeed helped to change the laws, break
- 10:04the quotas, expose discrimination.
- 10:06In the 10's and 20s and 30s and 40s fifties, ADL made America
- 10:10safer for its Jews. And then starting in the 40s, at
- 10:12the end of the Second World War, ADL committed itself to fighting
- 10:16for equality for black Americans.
- 10:18And in the 1950s, ADL fought Joe McCarthy and the red baiting.
- 10:22ADL then fought for immigration reform in the 1950s, like long
- 10:26before it was fashionable. ADL, my predecessor, literally
- 10:31stood at the Lincoln Memorial in 9th August 1963 when Doctor King
- 10:38gave his very famous I have a dream speech because Ben
- 10:40Epstein, who head of the organization became very close
- 10:42to Doctor King because they were fighting for civil rights
- 10:45together. ADL was at the forefront of so
- 10:47many of these key movements, and we now consider, like, our civil
- 10:50rights history. And today, like at this time for
- 10:55someone like me who came to this job without any nonprofit
- 10:59experience, without any ostensible civil rights
- 11:02experience, and I'm a Jewish person, but I'd never worked in
- 11:06the Jewish community before. Most of my life was in business
- 11:09building brands. You were a great entrepreneur.
- 11:12That's as you to say, I had some experiences there, so this was a
- 11:16really big leap. But you know, it feels like a
- 11:20privilege. It feels like a privilege to be
- 11:22part of an organization with such a like August history, and
- 11:26that's played such an important role in so many moments in the
- 11:2820th century. Yeah, yeah, it's amazing.
- 11:31I don't know if you know this, but you've inspired me.
- 11:34After October 7th, one of my friends who actually grew up
- 11:39with with my dad, he was young and my dad kind of took him
- 11:42under his wing as a son, Black American.
- 11:46He he's leads one of the most important nonprofits in Austin
- 11:51for Black Americans. And he invited me to keynote
- 11:57their gala. There are over 1000 people
- 11:59there, 90% Black American audience.
- 12:03And it was following October 7th and I was really, I was really
- 12:09channeling you and you know, you being in the arena.
- 12:13And it was, it was, it was, it was a really important speech.
- 12:17And I made that point that from the very beginning, ADL
- 12:22encompassed all people that were discriminated.
- 12:25Oh wow, that's so good. And I.
- 12:27Don't think I know this story. Yeah, yeah, I've got a, I've got
- 12:29a, got a video of it. I want to see.
- 12:31You need to send me the link. Yeah, yeah, I mean, you do think
- 12:34about it like I think today, you know, notions of
- 12:37intersectionality and social justice, etcetera.
- 12:40Like we almost take it for granted.
- 12:42But the idea over 100 years ago of standing up like for other
- 12:48people, this was not typical. You know, I'll tell you
- 12:53something. I have at the offices of ADL, at
- 12:55our headquarters up the road here in Manhattan, an ad
- 12:59campaign that ADL did in the late 1940s pushing for racial
- 13:04equality. And they have these, they're
- 13:08like these ads. They were like in magazines like
- 13:10Life magazine and such. And they were also billboards.
- 13:13And it's got like white kids and black kids playing sports
- 13:17together. Like in the 1940s.
- 13:20This is unheard of. I have a super cool ad in our
- 13:24office that ADL did in 1950. This is long before, you know,
- 13:30Marvel movies, long before all the kind of endorsement culture
- 13:33we live with now. It was Superman they worked with
- 13:36the antecedent to DC Comics. It is out of Superman talking
- 13:40about the need for racial and like ethnic equality.
- 13:44And it's a picture of Superman with a white kid, a black kid, a
- 13:47white girl and Asian American young person.
- 13:51Like this was unheard of in 1950.
- 13:54ADL was like, look, I was born decades later.
- 13:57We both were. This is way before our time, so
- 14:00to speak. But you just realize, like, we
- 14:03stand on the shoulders of these people who took risks, and we're
- 14:06bold thinkers long before it was easy to do or it was sort of in
- 14:10vogue. You know, do you, do you think
- 14:12about that Steve Jobs commencement speech at Stanford
- 14:16like the dots connect in reverse and think about how the dots
- 14:20connected with you in terms of your upbringing, your
- 14:23entrepreneurial career, you know, the success you had there
- 14:27and how it's factored into this moment.
- 14:30Think about it a lot. Yeah.
- 14:32I mean, you know, my grandfather was a Holocaust survivor from
- 14:35Germany, and he wouldn't talk about it in any meaningful way.
- 14:40But one time I was doing a project for school, like I was a
- 14:43junior, I think, in high school, and I had a little tape
- 14:45recorder. And I said, I want to tape you.
- 14:47And he was willing to do it. And I recorded him.
- 14:50And he basically opened up and without going into all the
- 14:54details, he basically said, you know, when I was a young man, I
- 14:58thought Germany was the greatest country in the world because it
- 15:01was. And then of course, everything
- 15:03fell apart. And he was grateful to be in the
- 15:08United States for sure, but he lost everything, lost all his
- 15:12family, came to his country, he didn't speak English, he didn't
- 15:15have any money, he didn't have any connections.
- 15:18And he was able to carve out like a reasonable middle class
- 15:23life in Bridgeport, CT. This is where basically I'm
- 15:27from. And you know, I tell you
- 15:31something, when I was very young, probably like 7 or 8 or
- 15:37so, he took me more than once to these marches that we had it.
- 15:41They had, they had in Bridgeport for to free the Soviet Jews.
- 15:44This was a thing at the time. Like these Jewish people were
- 15:47stuck behind the Iron Curtain. The Soviet Union wasn't letting
- 15:50them emigrate, but they weren't letting them worship or work.
- 15:53It was like a very bad situation.
- 15:54Anyways, I went to a few of these like marches of sorts.
- 15:58What's interesting is a couple years later they were freed.
- 16:02Like there was this Jackson Vanic amendment and these things
- 16:04happened. Bottom line is that they came
- 16:06out, and I do remember being struck by this idea that I could
- 16:11be part of something bigger than me.
- 16:14Like it was a moment where I sort of connected some dots to
- 16:17kind of paraphrase jobs and thought.
- 16:20And then later on in my life, when I graduated from college or
- 16:23when I was getting ready to graduate, this is the spring of
- 16:2592. It was during a presidential
- 16:29cycle and my parents were totally apolitical, blue collar
- 16:33and go to college. Their, their focus was on
- 16:35working. You know, my dad was a salesman,
- 16:39my mom was a secretary. So I had nothing, not political
- 16:42at all, nor was I ostensibly, but I was talking to people in
- 16:48Boston. My, my, my classmates, my
- 16:50fraternity brothers, they were all going to consulting or
- 16:53investment banking or some going to law school.
- 16:55I don't do any of those things. I wanted to change the world.
- 16:58I wanted to be part of something bigger than me.
- 17:00And someone suggested I get involved in the Clinton for
- 17:03President campaign. So I was like, well, how do I,
- 17:05how do you do that? I said, well, there's an office
- 17:07in downtown Boston. So I showed up and I started
- 17:12volunteering and like once a week.
- 17:14And I don't want to exaggerate what I was doing, but I ended up
- 17:17after I graduated college, moving down to Little Rock, AR
- 17:20to go work for Governor Clinton. And to be honest with you, I, I
- 17:23did not certainly didn't know he was going to win.
- 17:27I would like to say now in a sort of revisionist way that was
- 17:31very confident, but I don't think I was.
- 17:33But I thought I wanted to be. I wanted to fight the good
- 17:36fight. I wanted to change the world.
- 17:38And so I moved to Little Rock and I worked for the governor
- 17:42and it was an amazing experience.
- 17:45And I put the summer there in the fall and guess what?
- 17:47He won. And so that moment like
- 17:51something clicked for me, as had happened when I was a little kid
- 17:55and I was, it sort of affirmed this idea that I had that I
- 18:00could, I could change the world. I can be part of something
- 18:03bigger than myself. And so I would say that if you
- 18:06were to ask me again in a Steve Jobs, kind of like, what were
- 18:10those dots and how do I make my dent in the universe?
- 18:13Like those were the moments that connected it for me.
- 18:16And I think that moment of moving to Little Rock literally
- 18:20put me on the trajectory that I'm still on now.
- 18:23I mean, I've always made my career decisions not on the
- 18:26basis of how do I make the most money, but like, how could I
- 18:30make a dent in the universe? How could I change the world?
- 18:33And moving from this area, you know, the Northeast, which is
- 18:39very heavily populated, to Little Rock, too, must have felt
- 18:42as humble at the time, too. Yeah, it was very interesting.
- 18:47I mean, my parents were very against me moving.
- 18:50It's kind of a funny story, sort of funny.
- 18:52So I get my parents, God bless them, they're the best.
- 18:54But they never really been anywhere or really lived
- 18:56anywhere other than Bridgeport and Trumbull, Connecticut.
- 18:59So when I told them I'm going to go to Little Rock and I was the
- 19:04first, my family to graduate college and I said I'm going to
- 19:08go move to Arkansas. To go work for this governor
- 19:12from a state you've never been to is probably not going to win.
- 19:14My parents like, oh, this is the worst I'd and you've ever,
- 19:17we've, you've ever heard, we've ever heard.
- 19:19How's that gonna work? What are they gonna pay you?
- 19:20How are you gonna have healthcare?
- 19:21All these questions and I was like, well, I'll wait tables
- 19:26'cause I was, I waited tables all throughout college.
- 19:29It's like I'll be a waiter and I'll figure it out.
- 19:33They ended up paying me on the campaign.
- 19:34I'll be at whatever, like $200 a week or something, right, $300 a
- 19:38week. I mean, really it was whatever.
- 19:42But anyways, so I did that and I, my, my folks were very
- 19:45discouraging. And every day they called me to
- 19:47tell me what it when I told them this was my plan, what a bad
- 19:49idea it was. They had my uncle who lived in
- 19:52Atlanta reach out. So I've never even been to
- 19:54Arkansas. Jonathan, there are no Jewish
- 19:56people in Arkansas. You can't go to Arkansas.
- 19:58It's a bad idea. So they were telling me every
- 20:00day it was a bad idea, bad idea. I still went again.
- 20:04They were just baffled and. Didn't understand it then I tell
- 20:09you. Then he won all.
- 20:11Right, all right. Well, I tell you the story.
- 20:13I stayed in Little Rock through like up till Thanksgiving.
- 20:17We had a lot of clean up essentially.
- 20:19And then I came up. I guess I did.
- 20:20I drove up, I don't even remember, but I came home for
- 20:23Thanksgiving and my parents brought me into the living room
- 20:27in our house and in our house in Trumbull, we had like a living
- 20:31room that we didn't use. You know what I mean?
- 20:33It was like the fancy room for guests, right?
- 20:36Like when we would have Rush Hashan at our house or something
- 20:38like people would use that room. Just don't tell me it had the
- 20:40plastic on the on the couch it. Might I didn't have?
- 20:43Plastics parents had. That it didn't have plastic on
- 20:45the. Couch understood.
- 20:46It but it's kind of like that room that you don't the sofa you
- 20:49don't use, right. We didn't use it.
- 20:51They brought me into that room. They sat me down on the sofa and
- 20:54they said they said on one and I said on the other end and they
- 20:57said we will never give you career advice again.
- 21:01Really. They literally kind of said
- 21:03those words and God bless them to that day.
- 21:06Like when I told them I was moving to DCI, guess that made
- 21:09sense at the time because I was going to go work for the new
- 21:11administration. I told them I was leaving a job
- 21:13at the White House to go to Business School.
- 21:15I'm sure in Chicago. I'm sure they didn't understand
- 21:18it, but they said OK. And then when I told them I was,
- 21:20I was graduating from Business School and going to work for
- 21:22some startup they'd never heard of before in California, rather
- 21:27than going to McKinsey or going to Goldman Sachs.
- 21:29I'm sure they didn't understand that, but they just accepted it.
- 21:32Then until I was leaving that job, we'd gone public.
- 21:34I was AVP did well to go start a bottled water company.
- 21:39I know they didn't understand it.
- 21:40They didn't say a word when I told them after we we sold the
- 21:44company. Sold the company to Starbucks.
- 21:46Yeah, sold the company to Starbucks.
- 21:47That's. Ethos Water.
- 21:48Ethos Water and then I told them I was going to leave.
- 21:51I'm sure they were very confused.
- 21:52Why leave a big corporate job at Starbucks?
- 21:55They didn't say anything. God bless him to this day.
- 21:58Like my parents are great and have always supported me even if
- 22:01they didn't always understand what I was doing.
- 22:04What did they think about you taking this job?
- 22:06I think they were very proud. Yeah, yeah.
- 22:08With I would imagine so. Yeah, like, look, my parents
- 22:11were never involved in the ADL growing up, but we knew the
- 22:15organization. Like all Jewish families know
- 22:18the organization, like the Jewish, I mean, the ADL is, I
- 22:22think, one of the most venerated organizations in the whole
- 22:26community. So I think look, in many ways,
- 22:30when I left the White House, 'cause after I worked in the
- 22:32Clinton White House and the Obama White House, I think most
- 22:36people leave the White House and they go make money.
- 22:39Like, if you're an academic, you might resume your career
- 22:42teaching, but a lot of people, especially in jobs like mine
- 22:45that are front facing, that are working with corporations and
- 22:47working capital markets, they go make money.
- 22:51I didn't do that. Like I went and took a nonprofit
- 22:53job. So that may have surprised them
- 22:55a little bit. That surprised a lot of my peers
- 22:58a lot. But I think they were proud.
- 23:00I think they were proud. I'd say so, yeah.
- 23:05Gosh, I mean, you think about all that's happened since you
- 23:08joined, I mean. Yeah, it's been like a roller.
- 23:11Coaster well, but but in in so many ways, like your background
- 23:15was kind of perfect for all that would come, you know, think
- 23:19about all the all the variety of kind of firefighting experiences
- 23:25you had. You know, just starting a
- 23:27company is not an easy. Definitely not.
- 23:30Easy chore running political campaigns.
- 23:33Not an easy chore in the White House.
- 23:35Not an easy chore. Definitely.
- 23:37Not. Yeah.
- 23:38Like I, I've definitely had a lot of jobs that are not for the
- 23:41faint of heart and like doing a start up and I've done a few
- 23:46where you're worried about making payroll or like getting
- 23:49this customer and that deal will make or break your business or
- 23:52closing around and that will make or break your company.
- 23:58I've had those like and so have you like you've had these
- 24:01experiences too. These are white knuckle
- 24:04experiences and it definitely toughens you up.
- 24:07And so I guess in some ways with respect to this job, like I've
- 24:10definitely been on the edge myself or skated close to the
- 24:14edge. And so the things that are
- 24:16happening here are not anything like I might have expected or
- 24:20seen before. On the other hand, like I'm very
- 24:23used to high stress environments.
- 24:25I think the thing that's different is like, again, you're
- 24:29trying to make payroll and your, so your employees start
- 24:33depending on you and you have customers or depending on you.
- 24:36That's a kind of pressure and then you have investors that you
- 24:39feel really responsible to because you are this job is
- 24:45different because this the issues that we're working with
- 24:48are kind of like life and death. And so I think about the work we
- 24:52do monitoring extremists. I think about the work that we
- 24:55do where we identify threats and prevent people from like getting
- 24:58killed. And so while that's very
- 25:02exhilarating, when you get it right, you worry about when you
- 25:05get it wrong. So it's definitely it and it and
- 25:08I talked to so many families, Brett, like dealing with
- 25:11horrible issues. So that's a different kind of
- 25:13stress, different kind of stress.
- 25:16So since October 7th, I know that you guys have been really
- 25:20front and center with lots of new initiatives and you started
- 25:25the center right and and it's in California, right, That's.
- 25:29All kinds of stuff, I mean. But that happened actually
- 25:32before October 7th, way before. So that's that's good that
- 25:34you're kind of prepared for what's going to come with all
- 25:38the disinformation and everything else.
- 25:41Yeah. So we have two things that are
- 25:42probably relevant on this. So number one, we had a team of
- 25:45researchers. We've had an analysts for a long
- 25:48time who are like buried inside the organization and a team, but
- 25:55not with a very tight like coherent identity.
- 25:59And these people were researching extremism,
- 26:03monitoring it. And when I came on board in
- 26:062015, I thought, you know, that team was a gem, a diamond in the
- 26:10rough, and we should really elevate them and give them their
- 26:12own identity and give them more resources because I felt like,
- 26:16and that turned out to be the right bet that extremism would
- 26:20be increasing. And so that we've kind of
- 26:24rebooted what we call the Center on Extremism.
- 26:27We talked about that, how we've resourced it.
- 26:28And with the work they're doing, that was unbelievable.
- 26:31And they work very tightly with this group we created in 2017,
- 26:34the Center on Technology and Society.
- 26:36That was our office as you're saying, in Silicon Valley.
- 26:39And I mean again, I had worked, you know, I've, I've, I ran a
- 26:43venture inside Google for 3 1/2 years and I worked between
- 26:46Mountain View and LA or Santa Monica.
- 26:48And prior to that, you know, when I was a realtor, I ran a
- 26:51business in San Francisco. So I have a background in
- 26:53software development and I've run edge teams and understand
- 26:58that kind of life cycle of tech products, you know.
- 27:02So for me, I mean, I felt like Facebook was the frontline in
- 27:08fighting hate and we needed to mobilize.
- 27:11And we'd seen things, we launched it in 17.
- 27:13We saw things in 2016 on the campaign.
- 27:17We saw how Twitter, as it was called at the time, was being
- 27:20exploited to like like sort of weaponize anti-Semitism, to
- 27:26intimidate journalists and to intimidate Jewish people more
- 27:28broadly. And we saw how Facebook was
- 27:31becoming an organizing platform for extremists.
- 27:33They were using the Facebook group's product.
- 27:36So we created that center. And by the way, I should say we
- 27:38created that center with C Capital from Craig and Newmark.
- 27:42Most people, many people that he started Craigslist and Pierre
- 27:46Omidyar, many people know he started eBay.
- 27:51Craig's Craig and Newmark is Jewish.
- 27:53Pierre Omidyar is not Jewish and it's and Pierre is very liberal.
- 27:59Craig is kind of liberal minded, but not I think I wouldn't call
- 28:02him ideal ideological at all, but the two, but he's very
- 28:06committed to choose a free speech.
- 28:07They both are and free expression.
- 28:09So maybe they're both peers, very progressive.
- 28:12Maybe Craig's more libertarian. They both came together on this
- 28:15project, which I think says a lot about ADL in our positioning
- 28:19because ultimately, like I try very hard and we're very focused
- 28:23on not being partisan, but being principled and focusing on the
- 28:27issues as they are and dealing with the challenges.
- 28:30It says they as they come, not because of someone's political
- 28:34affiliation, but because of what they might represent to Jewish
- 28:38people, other marginalized groups.
- 28:40And I think that resonated with both Pierre and Craig.
- 28:43And so there they gave us some risk capital and that helped us
- 28:48to create this center, which is now, I think literally one of
- 28:51the centers of excellence in the country, focusing on these
- 28:55issues of online extremism and hate.
- 28:56Yeah, and and this AI moment, I mean, this is really the the
- 29:02gist of what love conquers fear is about is that the way, the
- 29:08way I look at it is God is working through us to accelerate
- 29:14our choice for are we going to create abundance for all on the
- 29:17planet or not? And I'm 95% certain that we are
- 29:22when push comes to shove. But I'm curious how you view
- 29:26this, this AI moment, the exponential of the
- 29:29exponential's, you know, we've, we've never prioritized anything
- 29:33like this in human history. I woke up this morning, one of
- 29:37the first things I read was Gartner is projecting that this
- 29:41year 2.4 trillion will be spent on AI investment.
- 29:45Oh my gosh, really? When Trump announced last year
- 29:50on January 21st, the Stargate project, that was 500 billion of
- 29:54funding alongside Mayo, Susan, Sam Altman, Larry Ellison, that
- 29:59was already inflation adjusted more than we spent on the space
- 30:02race versus the Russians, inflation adjusted, more
- 30:06inflation adjusted than we spent on the Manhattan Project to win
- 30:09World War 2 and liberate, you know, Jewish people and in the
- 30:13Holocaust. And so for you guys, I'm curious
- 30:18how you view this moment. I know you've really been active
- 30:21with it and kind of what you're seeing in terms of a rise and
- 30:26things that you need to counter, but also all the beautiful ways
- 30:30that you can use this to to really further the cause of
- 30:33Indian hate. Like I think this is the
- 30:37question of our time. So again, as I said a minute
- 30:41ago, when 2016, I had this hypothesis that Facebook's a
- 30:45frontline and fighting hate. And I think it was flash forward
- 30:50now, like ChatGPT is Ground Zero, not for the fight against
- 30:55hate, but for the truth as we know it.
- 30:56I mean, ChatGPT or clawed or whatnot, Gemini llama, these
- 31:03things are literally ground truth for millions of people.
- 31:09I mean, the adoption numbers are bananas.
- 31:14And so what's happening, what's so interesting is with social
- 31:16media, like we talk about Web 1.0, Web 2.0, right?
- 31:23Like Web 1.0 was like, you know, again, HTML and websites and
- 31:27whatever you would go to the website to get what you wanted,
- 31:30you'd go to Google to search. And then Web 2.0 was like the
- 31:33advent of Facebook and social. And there you like have the
- 31:37social graph and you're interacting with it.
- 31:39Now, I don't think we call this web 3.0.
- 31:41We don't have a word for this age of AI.
- 31:44But the thing that makes it so different is Web 1.1.
- 31:47We don't rely on you going and interacting.
- 31:51AI is going to invisibly shape. It is already happening.
- 31:55It's invisibly shaping the world around us.
- 31:58And you kind of see it in the way the contents algorithmically
- 32:01generated right for you. But think about that on, I don't
- 32:05even know what the word is not on steroids on something else.
- 32:09I mean, it's rocket fuel, where the choices are going to be made
- 32:14for us invisibly, like embedded in the systems around us.
- 32:19I tried to explain this, why we're so focused on on AI right
- 32:22now. I was explaining it to someone
- 32:24the other day, I think it was at the Munich Security Conference
- 32:27talking about this. It's kind of like electricity.
- 32:30Yeah, it is like electricity. It affects every single
- 32:33industry. So as we sit here today, you and
- 32:36me, we've got these microphones, we've got these lights, we're in
- 32:40a building with heat. I took the elevator to get here.
- 32:43Like electricity is coursing all throughout.
- 32:47Like our existence, it enables what we're doing right now.
- 32:51In theory we could talk about electricity, but then we'd be
- 32:54outside in the dark because it's it's in the evening at this
- 32:58point while we're recording without heat and it's freezing
- 33:00outside like. And it won't be recorded either
- 33:02it. Couldn't be recorded.
- 33:03That's right. I mean, maybe someone would be
- 33:04scribing it. Perhaps so we could have a
- 33:06conversation, but it would be very different than what
- 33:09electricity. So AI is the next level.
- 33:11And like electricity, it's not so easy to change.
- 33:16What I mean by that is there's a breaker somewhere in this
- 33:19building, but like, I can't just change like the voltage
- 33:22electricity coursing through this room.
- 33:25And if I wanted, I have to tear open all the walls and change
- 33:27the wires. And so we at ADL are focused
- 33:31right now on how these LLMS are performing and how their content
- 33:36is being optimized and delivered through these AI applications
- 33:40because that wiring is being laying today.
- 33:43It's like the world is down to the studs.
- 33:46And this is our chance to fix that wiring before the sheetrock
- 33:50goes up and the wallpaper goes on.
- 33:53And then it's just impossible. Like, again, it can be done, but
- 33:57it will be infinitely more complex and like the electricity
- 34:01around us. Like again, you and I, are you
- 34:04an electrical engineer or a software engineer?
- 34:06I you know, I actually, I've been programming since I was 7.
- 34:08Always software so you but I but I I got my undergrad at UT
- 34:13Austin and then my MBA at warden and it it in undergrad, I was
- 34:18actually an MIS major. The reason why is that when I
- 34:22went to school, the IT the CS major.
- 34:26Your big project was coding printer drivers and a printer
- 34:30driver either works or doesn't work.
- 34:32It's going to thank you, Jonathan Greenblatt, for your
- 34:35printer driver. And I'd already built a bulletin
- 34:38board system when I was 10 and Internet game when I was 18.
- 34:41So I was used to like people using the software and giving me
- 34:46feedback on it. And that changed the course of
- 34:49my career because it really fused business with technology
- 34:53for me, which created a great platform to be an entrepreneur.
- 34:58But I, yeah, a lot of people think I was.
- 35:00I mean, they would just assume I was ACS or engineering major.
- 35:03I wasn't. Sometimes I thought you were an
- 35:04electrical engineer. I don't know why, but I, I tell
- 35:07you what, like, again, you're a technical guy.
- 35:11I'm not, but I have to understand a little bit about
- 35:12technology, but like you and I couldn't like fix electricity in
- 35:16this place, right? You know what I mean?
- 35:18That I wouldn't know the first thing about.
- 35:19Nor I, I can, I can like install a light bulb or I can install a
- 35:23light fixture. I've done that, yeah.
- 35:25But the point is, is that AI is going to be just like that.
- 35:28It's going to be all around us. It's going to shape the world as
- 35:30we exist in it and we are going to be at a point pretty quickly
- 35:34where we're not going to understand really how it works.
- 35:37So I deeply believe in and why ADL is focused, focused, focused
- 35:41on trying to understand the models right now, trying to
- 35:45encourage the development of Better Business rules right now.
- 35:48So we have kind of guard rails that route the stuff
- 35:50effectively. And like, look, the reason why
- 35:53the electricity works in this place and there are outlets
- 35:55somewhere over here and they're, they're standardized.
- 35:58Like there's a standards process so that you can plug in and
- 36:01access the electricity with your phone charger or with your
- 36:04microphone or whatever. So we need similarly a kind of
- 36:07standards, maybe that's a crude analogy, but standards to be
- 36:11installed in the AI systems that are being built right now as we.
- 36:15Speak yeah, I'm glad you're focused on that because it's
- 36:18really I mean, it's an interesting time where basically
- 36:21all of humanity's content is getting flattened and, you know,
- 36:26vectorized in these systems. And the amazing thing about that
- 36:30is that, you know, if you're a Douglas Adams fan, you know it's
- 36:33the Babel fish moment. Like we can we can chat with all
- 36:38of humanity's content, including the ancient spiritual text, no
- 36:41matter what language it was written in in English.
- 36:44You know, you can be in Japan and and take a photo of some Zen
- 36:49Buddhist art piece and get a distillation on it that
- 36:52undoubtedly came from either Hindu or came from, you know,
- 36:57Japanese and get the whole history on it in English.
- 37:01My wife uses it this way. My wife is Iranian and so she's
- 37:06in deeply interested in antiques like the Middle East and Central
- 37:09Asia and whatnot. So she in West Asia and so she
- 37:14finds things at auctions, she uploads photographs to different
- 37:19AI engines to try to assess what the artifact is like.
- 37:24If there's a writing on it, what it says.
- 37:26Cause oftentimes it's in like a calligraphy, like a, like a
- 37:30Arabic language calligraphy. It's not that easy to read how
- 37:34authentic it is. All these crazy things that
- 37:37previously, it's kind of like antique roadshow in your hand.
- 37:40It's amazing. I mean, in episode 10 with
- 37:43Morgan Linton, you know, we were we were jamming on how people
- 37:48that have never used it before because there are a lot of
- 37:50people that have never actually used it a lot.
- 37:52It's the majority should even approach it.
- 37:56And he was telling the story of his dad who is really into
- 38:01Japanese scrolls. And so just like taking it on on
- 38:04for something like that's a hobby is great and then that's
- 38:08the gateway to really use it for a lot more.
- 38:11And I tell you, we are at Adli have roughly 500 full time
- 38:14employees. I think all of my people need to
- 38:16learn AI. So we're thinking about like
- 38:19performance measures so that every individual has goals
- 38:23related to AI in the same way. Like you can't.
- 38:27I remember, I guess I was in, I was in high school and I took a
- 38:30typing class, right? And it changed my life cuz it
- 38:35allowed me to interact with a keyboard, which may seem very
- 38:37mundane today, but the keyboard wasn't.
- 38:40Again, it was a typewriter, but it was novel.
- 38:42And learning how to express your thoughts that way fundamentally
- 38:46enabled me to navigate an environment, a keyboard
- 38:49environment, if you will. Again, I understand that it
- 38:51doesn't seem like such a great leap, but that class helped me
- 38:56to do so much. So I think young people today,
- 39:00employees of all ages, like the dad of your friend, like, need
- 39:03to understand how to learn these tools, like not learning how to
- 39:05use them as almost as a manager, not helping your people learn
- 39:09and integrate and empower themselves.
- 39:11It's almost not. It's almost irresponsible.
- 39:14How? How do you how, how do you think
- 39:18you guys will pioneer in this moment?
- 39:20I mean, you're you. I look at you as a very
- 39:22pioneering. Type of person.
- 39:24No, it's true. And you know how, how are you?
- 39:28What are you guys going to do differently, you think, than
- 39:30other nonprofits? I mean, I can tell you, so we
- 39:34think about AI in different ways.
- 39:36So #1 there's what I'll call analytic AI.
- 39:39So we already, I mean, we've been tracking extremists at ADL
- 39:44since the 1930s when we worked with the FBI to identify Nazi
- 39:50sympathizers in the US and help the ones, help them address that
- 39:55challenge. Because you had people,
- 39:57Americans, Germans who are living here in America who are
- 40:01railing against FDR, very pro Nazi, pushing America to align
- 40:07with Germany. Very anti-Semitic, not so great.
- 40:12Anyways, the idea helped the FBI deal with that threat in the
- 40:141930s. So that's almost almost 100
- 40:17years ago. It's 97 years ago.
- 40:19So flash forward, we've been tracking right wing extremist
- 40:22groups, white supremacists, sovereign citizens, those kinds
- 40:26of folks like left wing radicals, like hardened anti
- 40:29Zionists and other kind of revolutionaries, ideology
- 40:33people, political Islamists, other kind of religious
- 40:37extremists for a long time. So today we continue to do that.
- 40:41It's all like OSINT, right? It's all open source
- 40:44intelligence. We're not doing anything illegal
- 40:46at all, but we have so much data.
- 40:49So we use AI to help us navigate and make sense of information
- 40:52and kind of identify patterns. We've been doing that for a long
- 40:55time, although it's been anped up dramatically because those
- 40:57are so much better today. So on one level we use a lot of
- 41:00analytic AI. Secondly, we're using generative
- 41:03AI. So it used to be when you had an
- 41:07anti-Semitic incident, you would write a letter to ADL or pick up
- 41:11the phone call and then you would do an e-mail and then
- 41:14you'd fill an online form. Today 75% of the inputs to us,
- 41:19the reports are coming through a like a generative AI chat bot.
- 41:24And that chat bot is powered by our large language model.
- 41:27We basically took all of the incident data we've collected
- 41:33since the 1970s. Now let's acknowledge that the
- 41:37data is not all like normalized. So we've got different kinds of
- 41:40data and then then we have now nonetheless like like put it all
- 41:44together basically to create a model that's very smart and
- 41:48intelligent so that when someone goes in and says this happened
- 41:51to me, it can evaluate in real time.
- 41:54OK, Is this something that needs to be routed to law enforcement
- 41:57like to 911 or can we process is it real or not first?
- 42:02OK, it's real. Therefore it gets rudeth 911 or
- 42:06not OK, This actually is a case of harassment or discrimination,
- 42:09like workplace discrimination. This could be a litigation
- 42:12opportunity. So OK, so we route that to
- 42:15lawyers to evaluate its potential as in case they might
- 42:18want to take on or your child was bullied at school.
- 42:23OK And so you say my name is Brett Hurt and my kid goes to
- 42:26school at XYZ and and you know, whatever.
- 42:29Houston, TX. I don't know if your listeners
- 42:32know where you live or anything. Austin.
- 42:34OK now they know it's OK Brett hurt my kid is Joe Smith.
- 42:37You know, my kid is Bob Hurt, right at ex school in Austin,
- 42:41TX. And then the chat bot's smart
- 42:43and I could say, OK, well your kid was bullied and he is a 9th
- 42:46grader at this school. Here's a letter you should send.
- 42:49Here's the name of the principal.
- 42:50Here's the name of the Superintendent of schools.
- 42:52Here's the name of the chair of the Board of Education, their
- 42:54e-mail addresses. Click here to send it.
- 42:56Here's a kind of content you could deliver to the school like
- 42:59a education program and education intervention
- 43:01opportunity. So I think something like 3/4 of
- 43:04our reports are coming in that way now.
- 43:07And so look, when I started on the job 2015, we had something
- 43:11like 2800 reports come in. In the year 22.
- 43:14I don't have the 2025 number, felt my head, but near 2024 we
- 43:17had 31,000 reports. So how do you scale from
- 43:22investigating 2800 reports to 31,000?
- 43:26AI all right. So that's a powerful way that
- 43:30we're now being much more effective providing real time
- 43:34support for victims. And then secondly, other
- 43:38generative apps. So a lot of we do is not just
- 43:40trying to stop crimes before they happen, although we do
- 43:43that, and not just helping someone who experienced
- 43:47harassment or hate, although we do that.
- 43:50But I think at the end of the day, you only love only conquers
- 43:52fear if you change hearts and minds, right?
- 43:56So we're very focused on education.
- 43:59We're very focused in classrooms.
- 44:01So we reach something like 4-4 and a half million kids a year
- 44:04today with content in classrooms all over America.
- 44:08But we've just rolled out a new AI product.
- 44:11It's called Aura Ora, or as the Hebrew word for light, as you
- 44:15might know and what Aura allows you to do.
- 44:19It's like a generative, it's a Gen.
- 44:20AI app. So for a teacher could use it
- 44:23and say I'm a teacher at you know, Oak Middle School in
- 44:28Austin, TX, I have a classroom of 8th graders, 30 students, no
- 44:34Jewish kids. Holocaust, Holocaust day.
- 44:37My members day is coming up or I want to do a Lesson plan on the
- 44:39Holocaust or we're learning about the genocide in Rwanda or
- 44:43something, right? Give me a Lesson plan that I can
- 44:48use with my students over the next month, over the next week,
- 44:51give me a lecture for, you know, a 60 minute class, give me a
- 44:54discussion, etcetera. Give me slides, give me content,
- 44:58give me readings and Aura can generate all that in real time
- 45:02for the teacher. It's unbelievable.
- 45:03And again, that's strung on another proprietary LLM we've
- 45:06built using the thousands and thousands and thousands of
- 45:11pieces of content we've developed and written over
- 45:15decades on issues of teaching tolerance and kind of teaching
- 45:19respect in the classroom. So that's a super cool product.
- 45:24So now it's like a question of how do you distribute it
- 45:26effectively and how you roll it out effectively.
- 45:28Luckily, we have networks, I don't know, hundreds of
- 45:29thousands of teachers use our stuff.
- 45:31So I'm pretty optimistic about it.
- 45:33But that'll be a really cool tool that can create a
- 45:36customized Lesson plan for you in the moment, teaching these
- 45:41issues of anti-Semitism or extremism, other forms of hate.
- 45:44Yeah, that builds on the No Place for Hate too.
- 45:47Right. 100% yeah. So no place for hate.
- 45:49Super deployed isn't it? I mean.
- 45:51No place for hate is one of our like we have this.
- 45:53I mean, again, I, I got to say like I am running ADL, like the
- 45:56companies I'm familiar with, you know, and again, I'll just
- 46:00acknowledge that I've done a fair amount in the software
- 46:04space, but I also worked in CPG and in retail.
- 46:07Yeah. And so I really have these
- 46:09models in my mind, particularly developed when I was at
- 46:13Starbucks about how we are, we have like a distribution system
- 46:18and our headquarters, we call it the CSC, which is the Community
- 46:22support center because we're in the business of supporting
- 46:24communities at ADL. So we don't call our office HQ
- 46:27or national or something. We call it the Community Support
- 46:30center because we support the Jewish community, other
- 46:32marginalized communities, you know, CSC.
- 46:34So CSC develops the products, and then we distribute it
- 46:37through a network of 30 field offices.
- 46:40And then it goes farther out to schools and to community centers
- 46:44and to youth organizations and other, you know, kind of what's
- 46:47on the edge of the network. So yeah, I mean, we're rolling
- 46:52this out now through our offices out into the school system and
- 46:56we already have these products that are in the in distribution
- 46:59like No Place for Hate. That's our flagship anti bias
- 47:02education program. It's deployed in, I don't know
- 47:06the number like, well, I mean, probably millions of kids get it
- 47:10a year. It's all over the United States.
- 47:13I don't know if it's in every state, but it's in most States
- 47:18and it's super popular and it teaches kids not just by
- 47:21anti-Semitism about racism, misogyny, all forms of bias and
- 47:26so and bullying. And so the goal is to build on
- 47:29that to make it easier for teachers or instructors of any
- 47:32kind to help their kids in any situation.
- 47:35A classroom, a youth group, I don't know, a a, a church
- 47:39community, whatever. Help their kids deal with issues
- 47:41when they come up. Yeah, Yeah.
- 47:43That's so cool. Yeah, that's going to create a a
- 47:46ton of leverage and get because because I'm sure they really
- 47:51struggle with how they teach something like.
- 47:54And look, we live in a multicultural country, whether
- 47:57some people like it or not. Like this is a pluralistic, a
- 48:02heterogeneous country. And that's strength.
- 48:05Yeah. Yeah.
- 48:06And helping our kids, our young people understand how not just
- 48:09to navigate that, but to master that, yeah, is fundamental to
- 48:13our long term success as a country.
- 48:14Yeah. So whether the kids in the class
- 48:16are Jewish or Christian or Hindu or Muslim or Buddhist or or
- 48:21atheist or Zoroastrian or by however they identify
- 48:24religiously, let alone ethnically or whatever other
- 48:28kind of walk of life they hail from.
- 48:30I think helping our kids, helping our teachers help our
- 48:33kids is fundamental. Because otherwise, you know,
- 48:37this gets back to your earlier question about AI.
- 48:40Like, look, the classroom matters, but culture almost
- 48:44matters more. I think our kids have these
- 48:46supercomputers in their hands called iPhones, right?
- 48:49So they are consuming information.
- 48:52They have access to information in a way that we never had
- 48:54before. And in that environment where
- 48:57they're getting their news from influencers and they're getting
- 49:00their data from, you know, Tiktok videos, it puts a premium
- 49:06on the the the experts in their life who can help intermediate
- 49:10more effectively, right? Who can help explain things more
- 49:13effectively than the influencer they see in an Instagram real.
- 49:17And so I think it makes teachers even more important and we have
- 49:22to give them the 21st century tools so they can succeed in
- 49:24this or 26 years in the 21st century.
- 49:28So we have to give these people the tools they need, make it
- 49:30easy to access, make it it low barriers to entry to use.
- 49:35Otherwise, like again, the kids are just going to go veer off in
- 49:38a different direction. So just zooming out, even
- 49:40beyond, you know, ADL and I have complete confidence as a donor,
- 49:45as a friend, that you guys are going to nail that.
- 49:49I hope so. I, I, I know you will.
- 49:51I mean, the mission's so important.
- 49:53You, you guys lead with love and you have really good people.
- 49:59Whenever I've interacted with their people are really, really
- 50:01good. This is our secret sauce.
- 50:03It's like I focus every day. I start every meeting.
- 50:07I start every check in. You know.
- 50:09With with one-on-one, let alone every meeting, every meeting
- 50:13like staff meeting, board meeting, everything starts with
- 50:17people and culture. Yeah, yeah.
- 50:18People and culture. That's where it all is.
- 50:20I mean, 100%, you know, if I, if I think about my entrepreneurial
- 50:23career, it was all about manifesting love inside the
- 50:26organization, you know, love for the mission, love for each
- 50:28other. It's really hard to go wrong if
- 50:31you're, if you're doing that well.
- 50:32Yep. You know, the companies I've
- 50:34started, I've been really fortunate to have great people.
- 50:37They've been rated the best places to work, and it's
- 50:40awesome. That's been the secret sauce.
- 50:41But that secret sauce was put in me by my mom, you know?
- 50:45Oh, yeah, Yeah. She.
- 50:47She learned how to program with me.
- 50:49She then let me do that completely obsessively through
- 50:55my whole childhood while everybody was telling her that
- 50:57she was ruining me like they really did.
- 51:00I mean, you know, we're talking about, you know, Arkansas being
- 51:05a small place when you move there.
- 51:07You know, Austin, when I was growing up, it was 170,000
- 51:10people the size of Anchorage, AK today.
- 51:13Now it's the 13th largest city in the US.
- 51:15And so people just thought like, he's not playing football, he's
- 51:21not doing anything else. All he's doing is working on the
- 51:23computer. And the whole time I was
- 51:26creating, I was creating software, you know, that people
- 51:29used. And and so she she saw that and
- 51:33just told them he's found his passion like leaving the loon.
- 51:36Awesome mom. Awesome mom, but just.
- 51:39Think about. Brenda Laurel Hurt.
- 51:41Yeah, she passed away 13 years ago now.
- 51:45Yeah. Yeah, my dad 18 years ago.
- 51:48It's weird to be, you know, 54 old guy and having lost your
- 51:52parents for that long. Not easy.
- 51:55But you know, just zooming out, I'm, I'm curious like how you
- 51:58see this moment. Like I'm asking you to put on
- 52:00the the humanitarian futurist hat of, you know, AI overall.
- 52:07I mean, you know, just to just to set this up, there's there's
- 52:12a lot of dystopian fear out there.
- 52:14There's a dystopian fear about job loss.
- 52:17There's the human collective psyche that kind of has grafted
- 52:22in it. These ancient stories of
- 52:26machines are going to kill us all.
- 52:27Like, you know, in Judaism, there's a story of Gollum and
- 52:30Prague actually has a appearance in in the secret of Secrets by
- 52:35Dan Ground Ground. It's it's interesting.
- 52:38Very, very good novel which dives deep, as I said in the
- 52:42opener on unconsciousness. But you know, the the modern day
- 52:46equivalent is like, you know, the Matrix and the Terminator
- 52:50and this, you know, machines are going to destroy us all.
- 52:52There was the malt book thing that happened recently where
- 52:55people are like, Oh my gosh, it's sentient.
- 52:57It's like creating its own religion.
- 52:58It's. Creating the bots talking to
- 53:00each other. That we can't understand and,
- 53:03and and so I'm just I'm just curious like how you view this
- 53:07moment because I view this moment as the most important
- 53:11moment in humanity's history for us to make it to the age of
- 53:16abundance for all the this acceleration of AI, quantum
- 53:21computing, robotics, brain computer interfaces, I think
- 53:25will take us into unprecedented abundance.
- 53:28You know, you, you, you talked about how we've had electricity
- 53:32for actually not that long, evolutionarily.
- 53:35Relatively speaking, not long at all.
- 53:37Homo sapien's been around 300,000 years.
- 53:38It's been .1% of our time. And you know, you've, you've
- 53:44heard the sayings and I'm sure you, you feel this.
- 53:47You know, we're around the same age where people like you and I
- 53:50are in the last generation that will remember life before the
- 53:54Internet, right? Well, now there's this
- 53:57generation which is being born, which will never know a world
- 54:00before AI and you just kind of go back in time to our kids, you
- 54:04know, the world before social media, you know, the world
- 54:07before this or that. And, and I think that the most
- 54:13important thing that has to happen for humanity.
- 54:16And the reason I'm doing this project and self funding it is
- 54:22that I am trying to help humanity have a heart shift
- 54:26because my, my biggest concern is not the machines, it's us.
- 54:33It's us and how we use them. And if you think about since the
- 54:38discovery of fire, we could use it for great good or great harm,
- 54:43starting with our original technology.
- 54:45And so this technology is, is really, really incredible in
- 54:49terms of the abundance it can create.
- 54:51But it's one of those with great power comes great responsibility
- 54:55moments. Yeah.
- 54:56I mean, I think, you know, I often think about that quote
- 55:00that Ben Franklin has reported, have said when asked, you know,
- 55:03what happened in there. You know, he said, we signed it.
- 55:06They say you've got a Republic if you can keep it.
- 55:08So I think a lot about the fact that sometimes I think we take
- 55:15for granted what we have and we just think there's some like
- 55:18natural law that Danes, that this will all continue.
- 55:22I don't think that's necessarily the case.
- 55:25That doesn't mean that we're hurtling towards some dystopian
- 55:27future, but it does mean that it's up to us.
- 55:31It's up to US. Team Humanity.
- 55:33Yeah, like team humanity means you kind of, you know, we have
- 55:37to play our part. We have to step up present.
- 55:40Mom was quoting him. OK.
- 55:41And look, I was quoting somebody else.
- 55:44The arc of humanity is long, but it bends toward justice.
- 55:47Something like that. Now, I tell you, like, I always
- 55:50believe that. But what I've come to appreciate
- 55:53in this job, it's not right. The arc of humanity doesn't bend
- 55:57toward justice. You have to go up and bend.
- 55:59That arc is to go up and grab it and twist it toward the
- 56:03direction you want. So I do not believe that we're
- 56:06necessarily hurtling toward, you know, the Matrix, but I do think
- 56:11that it's incumbent upon us to step up where our forefathers
- 56:14stepped up, where they stepped up and created what we know is
- 56:17the American Revolution, that they stepped up and created, we
- 56:20know as a Continental Congress where they stepped up.
- 56:22And after the Civil War, we built this country the way they
- 56:25stepped up. And think about the New Deal,
- 56:28created all these institutions that we take for granted today.
- 56:32So there are still, there are so many extraordinary people in our
- 56:37midst. And I think Americans are born
- 56:40with this sort of pioneering spirit.
- 56:42So I think we can do this. But it's interesting you used a
- 56:45phrase before that I hadn't heard previously, Like we ought
- 56:48to talk about mind shift, but you said that you used the
- 56:51phrase heart. Shift.
- 56:52Heart shift. Like, that's a powerful idea
- 56:54because I do think to make this moment work, we don't just need
- 57:02to like, wrap our brains around how AI works.
- 57:04We need to open our hearts to understand what it means to
- 57:07actually be at a point where you talked about AI as flattening
- 57:10things like it's the humanity flattener too.
- 57:13And what does it look like? We can get past like these
- 57:16silly, like tribal ideas and see ourselves really as children, as
- 57:20all created in the image of God. That's right.
- 57:23So 99.9% the same DNA wise across this globe.
- 57:27Right. Think about that.
- 57:30Think about how much squabbling is on .1% you know and.
- 57:34Waste of time. It's a total waste of time and
- 57:37we can be that beloved community all over the world.
- 57:42And, and, and you know, the reason I think that the heart
- 57:46shift can happen and that God's working through us with this
- 57:50technology because we're, we're essentially the hands of, you
- 57:53know, God, the divine, whatever, whatever someone wants to call
- 57:56it. Is that a lot of what we
- 58:00squabbled about has been about scarcity.
- 58:04And if you took 18 seconds of the sun's energy that falls on
- 58:10earth and you're able to capture that, it would power energy
- 58:12needs for over a year, just 18 seconds.
- 58:15And and we have we, you know, if it's the big fusion reactor in
- 58:21the sky, yeah, yeah, yeah, that's going to last another
- 58:23billion years. A.
- 58:24Sustainable like internal? Yeah.
- 58:27Plug in and, and it actually is happening.
- 58:29If you look at solar starts, if you look at the cost, and it's
- 58:34going to, it's going to accelerate those material
- 58:38science breakthroughs like alpha fold, accelerated protein
- 58:41folding and therefore unlocks, you know, all types of medicines
- 58:45or companies have been founded, you know, including out of
- 58:48Google to commercialize on that. We're going to have an alpha for
- 58:51everything we're going to have. We're have an alpha for every
- 58:54single problem we can imagine solving cancer, you know,
- 58:58solving energy, solving food, solving, you know, you solve
- 59:02energy. You can desalinate as much as
- 59:04you want anywhere in the world. You, you, you solve energy.
- 59:09You can have robots that go into places like Chad, which has a
- 59:12GDP of $660 a person. And you can build all the clean
- 59:17water supply they need, the healthcare they need, the power
- 59:21they need. You know, we have abundance here
- 59:24that we can't even imagine. 100 years ago, 200 years ago, you
- 59:29know, I had Peter Wang on recently on episode 43 and he's,
- 59:34he's laying a Unicorn in Austin. And what's his company?
- 59:37It's called Anaconda. It's a really popularized Python
- 59:40And you know, really big player in the AI space.
- 59:45And I was making this point about 100 years ago.
- 59:47He's like Brett, he's like, I moved here from Wuhan in 1984.
- 59:52He's like they're rationing our coal.
- 59:55They were rationing our food. He's like when I came here, he's
- 59:58like, you don't have to go back 100 years.
- 1:00:00He's like, he's going to have to go back to Wuhan in 1984, you
- 1:00:03know, and, and so. My wife tells me these stories
- 1:00:05growing up in Iran and they were living through war and they,
- 1:00:07like, they had food rations, you know, and so you couldn't buy
- 1:00:11what you wanted. And I don't know if they had
- 1:00:13electricity all the time. So like, yeah, it's not that far
- 1:00:16away that we lived with. We have an abundance today to
- 1:00:19use that term. That's just a degree of
- 1:00:22privilege. It's incredible.
- 1:00:24I mean, Jamie Metzel actually, you know, he was on episode 18,
- 1:00:27you know, he's also in the Henry Crown Fellowship with us.
- 1:00:30And and he made the point that actually today we already have
- 1:00:35all the abundance we need. It's just not distributed.
- 1:00:37Oh yeah, that's right. But cost of distribution is
- 1:00:40high. And you know, you we solve
- 1:00:43energy, then cost of distribution is low as well as
- 1:00:47this the inventive capability locally around the world.
- 1:00:51So we we do, we do need to have this hard shift.
- 1:00:55And that's why this is called Love conquers Fear.
- 1:00:57Is that all of the ancient spiritual text?
- 1:01:01It all synchronizes with a common root, which is that the
- 1:01:06actual reality we're in is rooted deeply in love.
- 1:01:10And that, you know, our souls are in this place of light and
- 1:01:14love and that we need to realize in this world of form that we
- 1:01:20can invent heaven on earth. You know, whether you look at
- 1:01:23that as mystically or metaphorically doesn't actually
- 1:01:27matter. Like if we could create
- 1:01:29abundance and Chad, imagine what imbalance would be like here in
- 1:01:33any place else, right? And, and I think that we can do
- 1:01:38that in the next 10 to 15 years if we have the hardship.
- 1:01:41The question is like, what does that look like?
- 1:01:42I mean, what are the ethical systems, the ethical frameworks
- 1:01:45we need? What are kind of like the value,
- 1:01:48the value models we need? I mean, I think I don't know
- 1:01:53that our society is yet kind of tooled up to deal with all that
- 1:01:58will be required in that environment.
- 1:02:00We're not, we're not, I'm not, I'm not saying that we are
- 1:02:02today. I'm just saying that it, we're
- 1:02:06in a time where it's going to force us to make that choice.
- 1:02:09Because, you know, my thesis is that if, if Ray Kurzweil is
- 1:02:15right, we're going to have AGI by 2029.
- 1:02:18A lot of people now are projecting it earlier than that.
- 1:02:21Once we get to AGI, we're going to get to artificial super
- 1:02:23intelligence. And it's pretty clear to me.
- 1:02:27I mean, you've been a technologist for a long time,
- 1:02:29that open source is going to win.
- 1:02:32You know when the DeepSeek moment happened with the R1
- 1:02:36model? That was the day before Trump
- 1:02:38announced Stargate. Is that right?
- 1:02:41Yes, the date the the week after that's when NASDAQ lost a
- 1:02:45trillion dollars a market cap 600 billion of that was NVIDIA
- 1:02:49and you just couldn't have scripted it better, you know,
- 1:02:53and, and and that was a very, very powerful moment because the
- 1:02:58R1 model was vastly more powerful than GPT 4, which led
- 1:03:03to the the moratorium, you know, the pause, all AI development.
- 1:03:07That was four months after the launch of Chachi PT that was
- 1:03:10March of 2023. And so you've got this, you've
- 1:03:15got this, this moment in time marked right before Stargate was
- 1:03:19announced or it's like pretty obvious that hey, these models,
- 1:03:24they're going to get commoditized pretty quickly by
- 1:03:27open source and they'll be the frontier and they'll be reasons
- 1:03:30people use the frontier. But the amount of money that
- 1:03:35collectively humanity is prioritizing into this build,
- 1:03:41it's unprecedented. I mean, we're, we're, so we're
- 1:03:44multiples, multiples beyond inflation adjusted, the
- 1:03:48Manhattan Project and the space race multiples like mini, like
- 1:03:52I, I added it up I think in 2025, it's over $7 trillion
- 1:03:57allocated around the world. That's amazing.
- 1:03:59I mean, just think about. Like the Stargate moment and
- 1:04:01it's accelerating pretty massively.
- 1:04:04And I think that I think it's accelerating in a large reason
- 1:04:11for hope. Like let's create the end of
- 1:04:13disease, etcetera. Let's create abundance.
- 1:04:17It's also accelerating out of fear.
- 1:04:19It's it's a sphere of like if the Chinese get AGI before us,
- 1:04:22it's all over for us if we get it before them.
- 1:04:25You know, I just. I don't think it.
- 1:04:27Works that way. I think it's, I think that is
- 1:04:30really what's propelling it. But you need the love to conquer
- 1:04:35the fear. You need the love to.
- 1:04:38You need love to, at best countervail, if not, conquer
- 1:04:40the. Fear, right?
- 1:04:41And that's that's in again, every spiritual text, you know,
- 1:04:45is it essentially if I, you know, read over over 60 books
- 1:04:49now in the past fourteen months and a lot of them are the
- 1:04:52ancient texts of the Dao de Ching, the Bhagavad Gita,
- 1:04:55etcetera. And where they where they have a
- 1:04:59similarity again, we're 99.9% the same DNA wise is that we
- 1:05:05have to do the hard work individually tell all love to
- 1:05:08conquer our fear and operate from that place.
- 1:05:12And then we can help others do that work.
- 1:05:14And then collectively, humanity, a sense like that's that creates
- 1:05:18heaven on earth. Wow, so how do you do that in
- 1:05:22your individual life? Well, for me, it's a lot of
- 1:05:25walking the spiritual path. It's a lot of practice.
- 1:05:29And just like anything you, you practice more and more and, and
- 1:05:33you walk that path to like one of the books that really shifted
- 1:05:37me was recommended by John Mackey, you know, founder of
- 1:05:40Whole Foods. He was on episode 30 and he it's
- 1:05:44called Love is Letting Go of Fear.
- 1:05:46It's by Jerry Jimposki. It's actually a derivative work
- 1:05:49from a book I haven't read, which is called A Course in
- 1:05:53Miracles, which is the modern day channeling of Jesus for
- 1:05:59today's society, which, you know, Jesus was preaching,
- 1:06:03obviously selfless, you know, service, love for all.
- 1:06:08And and the neat thing about A Course in Miracles, like a
- 1:06:11really big commitment, like John is in a steady group for that.
- 1:06:15And I know a lot of people that do that, but I think they would
- 1:06:20all say it's been transformational for them.
- 1:06:23But the nice thing about love is letting go of fear.
- 1:06:25It's 2 1/2 hour read and it like immediately provides you with
- 1:06:29actionable steps. And and it's, it's, it's simple
- 1:06:33things like like, let's say that you are encountering someone
- 1:06:38who's just really, really a jerk.
- 1:06:40You know, you could treat them like a jerk back.
- 1:06:44That might be the natural reaction of what to do.
- 1:06:48Or you can pause, have with a moment of curiosity and say
- 1:06:52maybe their mom just died, maybe like sometimes really bad is
- 1:06:55going on and treat them with love.
- 1:06:57And he gives an example of that in the book with this lawyer who
- 1:07:01was just like typical, you know, like super hardcore, you know,
- 1:07:05kind of trial type lawyer person.
- 1:07:08And he treated him like that. And then the next day he was at
- 1:07:11his course in the third row. He didn't even know know this
- 1:07:15guy, and he didn't know that he made any difference at all.
- 1:07:20And he sees them, you know, they lock eyes and he comes up to him
- 1:07:23afterwards and he's like, wow, you know, you're here.
- 1:07:26And he's like, yeah, I want to see what you're all about.
- 1:07:28Nobody's ever reacted to me that way.
- 1:07:31He was used to being stuck in this narrative.
- 1:07:35And we have, you know, the process of waking up, you know,
- 1:07:38Awareness by Anthony D'mello was a really formative book for me
- 1:07:41on this path. Tarot was the run, the
- 1:07:43recommended. He founded this company called 4
- 1:07:45Sigmatic. I highly recommend their
- 1:07:47products. There's no ads on this.
- 1:07:48It's just me, you know, espousing it because I use it in
- 1:07:51my smoothie every morning. And out of 130 books, he
- 1:07:55recommended that as his favorite in in his soul quest.
- 1:08:00And it's all about that process of waking up.
- 1:08:03And as you wake up, you learn how to deprogram and the things
- 1:08:09that don't serve you anymore and reprogram.
- 1:08:12And as you reprogram, you can, you can really very consciously
- 1:08:16bring into your life like what what you want to walk a path of
- 1:08:22love and service. I love it.
- 1:08:23I mean you're you're walking a path of love and service like
- 1:08:26what you do everyday. You know, it's funny, I guess I
- 1:08:29don't sort of think of it like that.
- 1:08:32I mean, I do because ADL is like manifesting that.
- 1:08:37I mean, we just talked about all the schools and everything else,
- 1:08:39I guess so, you know, I mean, it's you and your team, of
- 1:08:41course, but and, and all the people that that follow it, like
- 1:08:45the donors, the teachers, all I mean, it's, it's all of us.
- 1:08:49Yeah, you know, it's funny, I guess.
- 1:08:50Millions and millions of people. You're in the middle of it and
- 1:08:53you don't see it. Yeah, right.
- 1:08:57You know, I mean, you live. So we're all at these levels,
- 1:09:01right. So like on a day-to-day basis,
- 1:09:03I'm worried about, you know, like dealing with an incident
- 1:09:06that's problematic, hiring a new person for a certain role, I
- 1:09:10don't know, ringing in a key donor issuing and you report
- 1:09:14like the tax stuff. They think strategically.
- 1:09:17I think about AI, think about how they make sure that the
- 1:09:20organization is again, tooling up using these technologies and
- 1:09:25transforming what we do sort of getting to the next curve.
- 1:09:27All right. But then you're like, you're
- 1:09:29raising it even higher up, which is like think about the meta of
- 1:09:33what you're doing. And you know, I guess sometimes
- 1:09:37you don't really have the, I don't know.
- 1:09:40I mean, I don't know that I always have the privilege of
- 1:09:42thinking at that level because I'm much more focused on I got
- 1:09:46to solve this problem and I got to make sure we're aiming in the
- 1:09:48right direction. Well, you're in it.
- 1:09:51I mean, you know, you're the CEO and you're in it driving that.
- 1:09:54So that's the normal way to think.
- 1:09:57And that's actually a good thing because you're obsessing about
- 1:10:00the things that need to be done. But I'm, I'm in an objective
- 1:10:04position here to see what you guys are doing.
- 1:10:07And I'm just telling you, it's like, it's, it's such, I mean,
- 1:10:10just the cumulative impact of No Place for Hate alone.
- 1:10:14Is a very proud of it yeah I. Feel.
- 1:10:17So lucky. Feel tremendous, tremendous,
- 1:10:20tremendous pride. Like the work that my people do,
- 1:10:24the work that the staff that's connecting with teachers or work
- 1:10:26that the teachers are connecting with children and helping them
- 1:10:29to see the world, I think, in a healthier way and to see
- 1:10:32themselves in a healthier way. Yeah, it's a gift.
- 1:10:35It's beautiful, man. It's really a gift.
- 1:10:37I really appreciate you a lot. How do you think about this
- 1:10:40reality? And I've talked about that
- 1:10:43spiritual root, like I know you're a very spiritual person.
- 1:10:45Like, how do you, how do you view, how do you view this
- 1:10:49reality we're in? And the reason I'm asking that
- 1:10:51question is I really think this is the time of the great
- 1:10:54philosophers. Like one of the things that
- 1:10:57people are so knee jerk to like immediately assume these things
- 1:11:02are conscious. We don't even know what
- 1:11:04consciousness is. There's there's You put 20 of
- 1:11:09the world's top consciousness researchers in a room like
- 1:11:12Michael Pollan's doing or Anika Harris, they will disagree with
- 1:11:16each other on what it. Is because it's pretty amazing.
- 1:11:18It's, it's, you know, we've and it actually was taboo to even to
- 1:11:22even ask that question like you were, you would have been
- 1:11:24cancelled. And, and, and as a professor,
- 1:11:27you know, 1020 years ago, that was not, that was like nothing
- 1:11:30to see here. The hard problem of
- 1:11:32consciousness, just it popped out of the brain.
- 1:11:34You know, it's just part of us, you know, don't, don't ask that
- 1:11:37question. And it is the most fundamental
- 1:11:40question because it is everything about our experience,
- 1:11:44like totally like our self-awareness, you know, the
- 1:11:47smell of a rose, you know, closing our eyes and envisioning
- 1:11:50that beautiful moment where child first started walking.
- 1:11:54You know, this is this is everything to the human
- 1:11:57experience. Yeah, it's what makes us unique,
- 1:11:59right? Like it's the way we not just
- 1:12:02see the will perceive the world, all the senses, right?
- 1:12:05It's what enables us to and the reason that ties all together,
- 1:12:09like the ability to reason. That's what makes this different
- 1:12:13than the other animals or or flora, as it were, or whatnot.
- 1:12:16I don't know. Like I am spiritual inasmuch as
- 1:12:22I go to synagogue and we read the Torah every week and it's
- 1:12:27this ancient text that's thousands of years old.
- 1:12:31And I can't say with with certainty that it was handed to
- 1:12:33Moses by God, if you will. It was written right.
- 1:12:36It's it's the oral history the 10 comments are handed to.
- 1:12:39But like the Torah is, is the word of God and we think about
- 1:12:42it that way. And so, you know, I don't think
- 1:12:45about God as, you know, a guy in a toga with a long white beard
- 1:12:49sitting on a throne. I think I'll be there, by the
- 1:12:52way. And I, I think that idea is
- 1:12:54outdated, or maybe it's a little childish, but I do think a great
- 1:12:58deal about the divine. And I do think that God exists
- 1:13:03in US. I mean, we're created in the
- 1:13:06image of God. And I do think it is this force.
- 1:13:10I don't think things, how things came together, the way they came
- 1:13:13together. I don't believe it just happens.
- 1:13:16It's happenstance. Like I think it's, you know, I
- 1:13:19think with something I call intelligent design, I mean, I
- 1:13:21think it's, it's of an order. And so being of an order, I
- 1:13:25mean, I think the Torah is of God is the word of God.
- 1:13:28And so I take it really seriously.
- 1:13:32And you know, like not every day, but multiple days a week.
- 1:13:34I'll rap to fill in what Jewish people do, or more Jews, urban
- 1:13:39Jewish people. And I do that because it grounds
- 1:13:42me and it's forces me to pause. It's meditative.
- 1:13:46And I'll say the prayers, you know, the prayers you put on the
- 1:13:51tefillin. And then I say the Shema prayer
- 1:13:54which like this very basic Jewish.
- 1:13:56Prayer. And then I like, have a silent
- 1:14:00reflection and think about the people around me hoping that
- 1:14:04they'll be able to achieve their potential.
- 1:14:07I think about the world around me and hoping that it will, you
- 1:14:10know, again, move in a path of love.
- 1:14:14So I do that. And I think it's very
- 1:14:16clarifying. And it's like a spiritual
- 1:14:19workout. You know, it's funny.
- 1:14:23A good friend of mine said to me in the job I have, I should say
- 1:14:27I get a lot of Flack. Like I think I'm great and I
- 1:14:30don't suffer from like a shortage, lack of
- 1:14:32self-confidence. But I recognize that I do get a
- 1:14:36lot of incoming and a lot of people are unhappy with what I'm
- 1:14:39doing. Sometimes that is of a good
- 1:14:42faith criticism. Sometimes it's sort of bad faith
- 1:14:46kind of slander. Sometimes it's just like trolls,
- 1:14:50which is beyond bad faith, you know what I mean?
- 1:14:52There's no faith. It's like mealist.
- 1:14:56But all that being said, you know, I take I take constructive
- 1:14:58criticism. I take criticism constructively,
- 1:15:02you know, and I listen and I process.
- 1:15:04I try to do better. But I was talking with somebody
- 1:15:07at a time whenever it was in this job, when I was getting a
- 1:15:09lot of incoming and the person said to me, you should put on to
- 1:15:12fill in. It'll be like your armor, and
- 1:15:16that was really right, like like rapping to fill in again girds
- 1:15:20me. That's cool because it pauses me
- 1:15:23to stop and to process, to reflect and to like, take things
- 1:15:28in and consider how I'm going to handle it.
- 1:15:30And it's very, very, very, very. Yeah.
- 1:15:34It's I don't know if the word is exhilarating, but it's very
- 1:15:36empowering. Yeah.
- 1:15:38Is that the first meditative practice that you've adopted or?
- 1:15:42No, I've done I've done TM before, you know, and
- 1:15:45experimented with it. I also find it very useful.
- 1:15:50You should define TM. Like Transcendental Meditation,
- 1:15:53which is like a practice where you, again, you develop a, you
- 1:15:58develop a practice for like a better word, where you center
- 1:16:02yourself and force yourself to kind of empty your mind and
- 1:16:09empty your mind. And in doing so, take stock of
- 1:16:12where you are. It's very powerful, but like
- 1:16:16anything, requires practice and it requires practice and it
- 1:16:20requires more practice, and it's not easy.
- 1:16:23And so even though you're not physically exerting yourself per
- 1:16:25SE to do it right, you are mentally and spiritually
- 1:16:28exerting yourself. Yeah, I meditate almost daily.
- 1:16:32You do? It is really.
- 1:16:33At what length of profound? What kind of length, you know, I
- 1:16:36never time it. I, the last thing I want is like
- 1:16:39a timer going off. But it tends to be, and I, it
- 1:16:43always has an arc where I know that I've gone through what I
- 1:16:49was meant to go through. It's very transformational for
- 1:16:52me. It usually lasts somewhere
- 1:16:54between 30 to 50 minutes. Yeah.
- 1:16:57And most of the time it's silent.
- 1:17:00Sometimes I use, I had Evan Alexander on recently.
- 1:17:03He's the author of Proof of Heaven.
- 1:17:06Amazing, amazing episode. He was at our house.
- 1:17:09Talk about a guy that's just absolutely rooted.
- 1:17:11And I know this person. He had the most transcendent
- 1:17:16near death experience I've now had.
- 1:17:18I've now had 12 friends open up to me about that.
- 1:17:24Manoj Sexsina was on on episode 42 and at the end shared I've
- 1:17:29known him for 20 years. At the end shared his near death
- 1:17:32experience. And that's where someone
- 1:17:34literally glimpses beyond the veil.
- 1:17:38And they, they, they synchronized quite a bit.
- 1:17:42But Evan Alexander wrote the most popular book on that and we
- 1:17:46had amazing meditations together.
- 1:17:49But he created an app called Sacred Acoustics, which is
- 1:17:53binaural sounds. And I sometimes will use that
- 1:17:56too. And those have been really
- 1:17:58helpful too. There's a book I I profiled on
- 1:18:02on the podcast a while back called Why Buddhism is True.
- 1:18:06It's a guy who really is just completely talking about natural
- 1:18:11selection and the way our brains evolved and trying to explain
- 1:18:15everything that way. But it ends with a spiritual
- 1:18:19tone because he says, look, I don't know what consciousness
- 1:18:23is. Nobody does, he said.
- 1:18:25But let's be thankful that whatever the Buddhist were
- 1:18:28encouraging us to do that when you glimpse, you know, the
- 1:18:32unification of all and then it's deeply rooted in love through
- 1:18:35meditation, that that is the actual reality versus what if it
- 1:18:41was like dark and scary in there.
- 1:18:42You know, you did it And it's like, Oh my gosh, like I should
- 1:18:46never do that again. So he's so he he was making the
- 1:18:49case of if more people practiced with the Buddhist were were
- 1:18:54preaching in terms of really meditating, then you would have
- 1:18:59a much happier, you know, society that's much more loving.
- 1:19:02And we ended last year as a family going to Bhutan.
- 1:19:07Well, really. And Bhutan measures themselves
- 1:19:10on gross national happiness. It's deeply meditative country,
- 1:19:16their entire GDP. You worked at Starbucks.
- 1:19:18You'll get a kick out of this is 3 weeks of our coffee budget in
- 1:19:22America. And it it really does feel like
- 1:19:26one of the happiest places I've ever been.
- 1:19:28That's amazing. It's.
- 1:19:29Deep, deep inner contentment. And you know, this part of part
- 1:19:37of my thesis of what happens when we hit abundance is that
- 1:19:41we're going to go back to a more communal way of living where
- 1:19:46we're not just dealing with such scarcity and such, the grind of
- 1:19:50just constantly, you know, people trying to make ends meet.
- 1:19:54Once we truly have abundance on Earth, then it's going to be a
- 1:19:58lot more about love and deep connection with each.
- 1:20:01Other that's awesome. I mean, I think one of the
- 1:20:03success of Israel as a country is it's founded on the kibbutz
- 1:20:06system. This model, it's a great
- 1:20:08example, communal living and Israel, despite all the threats
- 1:20:11that it faces, deep threats, exogenous threats, endogenous
- 1:20:17threats like real challenges, like it's one of the happiest
- 1:20:20places in the world. It is.
- 1:20:22And I think it's because people. Don't know that because they
- 1:20:25haven't been there but. If people have been crazy.
- 1:20:27Times, and I very much believe that.
- 1:20:30Talk to the Israelis, and they feel lucky.
- 1:20:32Yeah. Like, I don't think Americans
- 1:20:35necessarily feel lucky. You know, I love this country.
- 1:20:39Yeah. And I'm deeply patriotic.
- 1:20:41And I feel proud to have been, you know, I did public service
- 1:20:44because I believe in this country so deeply.
- 1:20:46Yeah. Of course I do too.
- 1:20:48But I think people don't feel, I don't know that people feel
- 1:20:53fortunate. I mean, I think we won the
- 1:20:55lottery by being born here in this time, in this place, in
- 1:20:58this age. I don't know if everybody shares
- 1:21:01that feeling. And look, I think there's lots
- 1:21:04of challenges. We have lots of challenges that
- 1:21:06get me wrong. And again, you're born in the
- 1:21:07wrong zip code. It can dictate your life in many
- 1:21:10ways. And yet like we live with such
- 1:21:14already a degree of abundance. Again, we started this
- 1:21:17conversation where we got online talk about electricity, right?
- 1:21:19Like, we live with so much grace and I don't know that everybody
- 1:21:24always has a deep appreciation for it.
- 1:21:26Well, we're, we're programmed differently.
- 1:21:28I mean, you know, this is the walk in the spiritual path.
- 1:21:32Like if you grew up in Bhutan, you're programmed a certain way.
- 1:21:36You're programmed more for learning how to meditate young,
- 1:21:40having a deep communal connection here, you know, and
- 1:21:44I'm a capitalist. I've been a successful
- 1:21:45entrepreneur like you. You're, you're programmed that
- 1:21:50this is the country where we lifted ourselves up by our
- 1:21:52bootstraps, where we defeated the biggest empire.
- 1:21:56You know, it's, it is #1 GDP, it's the inventive capability
- 1:22:01coming out of this country is off the charts incredible.
- 1:22:05But you're also programmed to constantly be in the cycle of
- 1:22:09like more and more and more. And that comes through the ads
- 1:22:14being pushed to us. You're also being programmed to
- 1:22:17think that it's kind of dystopian because, you know, the
- 1:22:20social media is using it's, it's hijacking our bassist instincts.
- 1:22:26I agree with our our fear based instincts and, and frankly, the
- 1:22:29media too. I mean, I'm a big fan of the
- 1:22:30Free Press. It's a foundational principle
- 1:22:35for democracy. But the way that algorithms are
- 1:22:38programmed, it's constantly pushing us into this fear state
- 1:22:41constant, you know, just and, and you know, in Bhutan, you
- 1:22:46know, it's a comparison. They have a natural immunity to
- 1:22:51that. They can be more like Neo in the
- 1:22:53Matrix because they have that deep inner contentment and they
- 1:22:57know that like, hey, the path to happiness and this, this comes
- 1:23:00from all spiritual traditions too, whether it's Judaism,
- 1:23:03whether it's Christianity, etcetera, that the path to
- 1:23:06happiness only comes from the inside.
- 1:23:08There's no amount of material items you can accumulate that's
- 1:23:11going to make you happy. I think that was my kids all the
- 1:23:13time. You know, I think that the kids
- 1:23:15all the time, like don't look for external validation.
- 1:23:18You have to find your internal validation, how you dress are
- 1:23:22the likes the video gets on Instagram.
- 1:23:25These are very, very, very weak ways to kind of, you know,
- 1:23:32measure your own self worth. And although again, there may be
- 1:23:35like a sugar high you get from a like or something on Instagram.
- 1:23:39Just as you get a sugar crash though.
- 1:23:41That's exactly right. And it doesn't last very.
- 1:23:44Long it's the crash is worse than the high.
- 1:23:46Right, right. Because ultimately it's empty
- 1:23:48and that illusion of the high, right it, it, it, you fail to
- 1:23:54realize like the, the gap, like the, the, the vacuum that's
- 1:23:59there. Yeah, well, I know you're waking
- 1:24:02up early in the morning having a flight, so I don't want to keep
- 1:24:05you too long. But any closing words?
- 1:24:08What's your greatest hope for humanity here?
- 1:24:11My greatest hope for humanity is that like, and love conquers
- 1:24:15fear and I hope love conquers hate.
- 1:24:18And my greatest wish is that we find ways to really love each
- 1:24:23other irrespective of how we pray or where we're from.
- 1:24:27You know, how we vote. Like, I think ultimately I yearn
- 1:24:31for a time, in a moment when we as Americans and we as humans
- 1:24:35come together and just appreciate each other for who we
- 1:24:38are. You know, not what we are,
- 1:24:40right. And it's kind of where you
- 1:24:42mentioned King before. It's like really judging people
- 1:24:44for the content of their character, not the color of
- 1:24:47their skin or again, the place where they pray or, you know,
- 1:24:51whatever these these markers are.
- 1:24:54I mean, we're in this 21st century.
- 1:24:56We need to like just shed these 20th and 19th and 18th century
- 1:25:00markers that we used to like, you know, demarcate who we are.
- 1:25:06I think they're, they are, you know, ultimately not very
- 1:25:11lasting or meaningful. Yeah, that's so well said.
- 1:25:13And you know, one of the things I'll say that I absolutely love
- 1:25:17about America, to contrast it to a place like Bhutan.
- 1:25:20And there's many things that just one in particular that I'll
- 1:25:23mention is the diversity of our food here, the diversity of our
- 1:25:27literature, the diversity of our music.
- 1:25:30All of that is because of all these people from all these
- 1:25:34cultures coming together to live a collective dream.
- 1:25:38Yeah, and that is very American, and that's the best of America,
- 1:25:43really. I totally agree.
- 1:25:44Like I think there's a blend we can have of there's an
- 1:25:50interesting blend to achieve where number one, we embrace
- 1:25:54diversity and value it for what it is and what it represents,
- 1:25:57right? Like, again, my kids are richer
- 1:25:59because they have my kind of Ashkenazi American identity and
- 1:26:03my wife's kind of, you know, Persian Middle Eastern identity.
- 1:26:08So I think the diversity is so enriching and beneficial.
- 1:26:13Secondly, that we can live in a more communal way.
- 1:26:17And whether your community is a Jewish community or some other
- 1:26:20kind of structure, like I think community gives us meaning in so
- 1:26:24many ways. So I'm not suggesting we'd like
- 1:26:27denude ourselves of that or, or, or extract some of that.
- 1:26:30Like I think community is so valuable, but so we appreciate
- 1:26:34diversity. We live in community, right?
- 1:26:36And then we find ways to come together.
- 1:26:39Like I don't think that's so hard.
- 1:26:41So I'm very family oriented and I think it's a blessing, you
- 1:26:45know? And I hope that as we move
- 1:26:47forward, we can find this blend of appreciating diversity, not
- 1:26:51being afraid of it, not running away from it, but embracing
- 1:26:55diversity of living communally again, whatever your kind of
- 1:26:59organizing structure is. And then coming together on the
- 1:27:02other stuff, all of us in a way that doesn't require you to
- 1:27:06like, assimilate and flatten who you are or lose your core
- 1:27:10values. No, like the, the, the, the kind
- 1:27:13of, again, the unit of organizing, whether it's your
- 1:27:16family or your kind of community, your congregation,
- 1:27:19whatever can be a powerful way to come together with others.
- 1:27:23So that's what I would hope. For in the long run, I love it.
- 1:27:26I love it. Well, you're a good role model
- 1:27:29for me, for others and look beautiful human being you're.
- 1:27:34Very kind of say that I think you're a very role model.
- 1:27:36I mean, having had the success, you've had to chose to go this
- 1:27:40route and the other people who have these successes then choose
- 1:27:43to like build a yacht or then who choose to like get a plane
- 1:27:47and then who choose just to like sort of self edify through
- 1:27:50acquisition of material things. I just so, so appreciate your
- 1:27:55exploration of like the spiritual.
- 1:27:57I think it's going to be incredibly not just like, you
- 1:28:02know, healthy for you and your family, although it I'm sure it
- 1:28:05is that. But as you write your book and
- 1:28:08as your podcast gets more and more traction, it's like it
- 1:28:11awakens things. And so many people are like,
- 1:28:12what a gift that is. Well, thank you.
- 1:28:14I'll, I'll tell you. I'll tell you just one quick
- 1:28:16story. You know, I went to India to
- 1:28:18study Vedanta over a decade ago. And Swamiji Parthasarathi is
- 1:28:24telling the story. He's the he's the leader that I
- 1:28:28studied under, although he would not call himself a leader, he
- 1:28:30would actually not want to be called a leader.
- 1:28:32The place I study is called the Venanta Academy.
- 1:28:35His name is not on it. Deeply rooted in humility.
- 1:28:38He's in his 90s now. But one of the things that he he
- 1:28:42told is a story is he said he's, you know, in India, there's,
- 1:28:46there's like massive wealth and then massive poverty.
- 1:28:50And he's standing on this yacht and it's one of the wealthiest
- 1:28:54guys in India. And he's like, you know,
- 1:28:57congratulations, You know, I hope you're really enjoying
- 1:29:00this. And the guy looks across the Bay
- 1:29:02and he's like, you see that one? That's next.
- 1:29:06That was all he could do. He couldn't even be happy on his
- 1:29:08own yacht. You know, it's just.
- 1:29:10There is no end. There is no end.
- 1:29:13And and that was. That's again the amount of
- 1:29:16programming and deprogramming this required.
- 1:29:20Because there's no end. There's no end.
- 1:29:22There's always someone wealthier, smarter, better
- 1:29:25looking. What pick pick whatever metric.
- 1:29:26That comparison is the thief of joy.
- 1:29:29Yeah, yeah, yeah. So that's why I think, like,
- 1:29:31help people to find their own path and find a different way
- 1:29:34to, again, like, value what you have.
- 1:29:38And to see the value is very, very powerful.
- 1:29:41Brett, it's a gift. Thank you for doing that.
- 1:29:42Thank you. I appreciate it.
- 1:29:44Well, thanks, brother. Yeah, awesome.
- 1:29:46Thank you so much. Thank you.
- 1:29:47So thanks again, everybody for tuning in to Love Conquers Fear.
- 1:29:51Stay tuned. One more amazing person that I'm
- 1:29:55meeting with in New York City that is also in the Henry Crown
- 1:29:59Fellowship. He's created one of the most
- 1:30:01successful businesses in the world.
- 1:30:04Thank you again for all the love you're giving.
- 1:30:06I get many messages now per day of people that are having the
- 1:30:10heart shift and are tuning in to read books and really share this
- 1:30:17with others. And as I said, I'm self funding
- 1:30:20this. There's no ads.
- 1:30:21I love 4 Sigmatic but they're not paying me anything.
- 1:30:25So stay tuned. Thank you so much for all the
- 1:30:27love you're giving.