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Partnerships Part 2: How To Choose Your Ideal Business Partner
Most people choose a business partner the way they'd choose a dinner date: based on who's sitting in front of them right now.
Sam's business partner Shane Barker reckons that's the trap.
Use the marriage analogy again and it becomes obvious: who you dated, who you got engaged to, who you married in year one - that's not who you're living with fifteen years later. So the question isn't "are they great today?" The question is "can we evolve together?"
In part two of this three-part series, Sam and Shane get practical about selection. Fourteen years in business together, hundreds of partnerships…
The skinny
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