Latest / Authentic Living / Barb Stuhlemmer, Connections Expert

Transcript

Barb Stuhlemmer, Connections Expert · Authentic Living

• 0:01
  Welcome to authentic living with Roxanne, a place where we conscious conversations about
• 0:08
  things that really matter in our lives.
• 0:12
  And now here's your host, Roxanne Derhodge.
• 0:36
  Hi, Barb.
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  How are you today?
• 0:38
  Great, Roxanne.
• 0:39
  Thanks for having me here.
• 0:40
  This is gonna be fun.
• 0:41
  Well, thank you for coming on.
• 0:43
  So, Barb, still lemur.
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  She works a lot with business.
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  I'm gonna read a bit of her bio, and then we're gonna kind of jump right into things she's got
• 0:50
  we've got some exciting things to discuss.
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  She works strategically to support, small business owners and corporations under about
• 0:58
  $10,000,000.
• 1:00
  She uses a proprietary developmental process that guarantees growth for the owner wanting to
• 1:06
  make a bigger impact in the world.
• 1:08
  That sounds lovely.
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  So it sounds like it's it's, you know, alter automatically, it sounds like it's above
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  Connect so that people can grow.
• 1:17
  Yeah.
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  The connections, not just themselves, but the connection that they have with everything and
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  everyone around so that, you know, the world is really a it may be an overstatement for some
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  people, but their connection and how they show up in the world is really the big part.
• 1:32
  So, Barb, you know, I always, I'm interested on how, you know, I
• 1:36
  know you do a lot of things.
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  I know you teach and, you've been doing this kind of business for quite a while.
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  So tell me kind of what what got you?
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  Did you go to business school, kind of what got you involved with wanting to help a business
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  owners grow their business and their vision.
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  Yeah.
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  Crazy.
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  It was a a long, one of those long kind of meandering, growth processes.
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  I was actually I've been in technology for over 25 years and in medical device and software
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  development.
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  And when one of the companies, well, many of my companies that I've been in have been, not that
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  I own them, but in technology.
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  They change.
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  They get sold.
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  They close.
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  They move.
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  And I've just been through a lot of different jobs.
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  So the the last time I got downsized when a company was closing down because they didn't
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  change with, when the internet came out with IP technology.
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  I decided that I would start my own business I started a technical writing business for
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  software development and, medical device manufacturing companies.
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  And in the 1st 6 years of that company, I realized that, I had other people doing the
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  technical writing, even though I'm expert at it, and I just kinda managed the business.
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  And I spent 6 years and about $60,000 plus in development for myself, understanding how to
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  run the business.
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  And then realized I've been in small business almost my entire life, either as, you know, a
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  family member or as a friend who moved in and did employment and all I wanted to do was help
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  my clients grow their business, but I couldn't do that.
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  Like I said, let me help you make money with your your technical writing.
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  And it it didn't make a lot of sense for them.
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  So they'd hire me for technical writing, which I didn't really love, but I was really good at,
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  and the business component, which just I was like the being to under being able to
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  understand the strategy that it was needed to make money at things and to make it easier for
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  people was so easy for me.
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  And I just kind of made this transition about 9 years ago now.
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  And, actually almost 10 years ago now.
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  And, and when I made this transition into becoming a business strategist, it's just been
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  fun.
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  I mean, 10 years, I mean, I have to have the same struggles as everyone as we go your
• 3:53
  business, but I love what I do.
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  So it became really easy because I get to connect.
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  I get to I have relationships with my clients.
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  I have I I get to teach I get to write, I get to speak, I get to do all the things that I
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  love the best, and it all allows me to spend time with my family and friends, which is my
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  ultimate goal in life.
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  So kind of what it sounds like is like, technical writing, right, not the sexiest I
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  would think, but you kind of fell into kind of your own path in finding your way.
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  It sounds like that's it was like the a natural process for you.
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  And then you kinda you would always help your people even though you were being tech doing
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  technical writing, and then you looked at both streams and said, which one do I feel like I'm
• 4:36
  playing at?
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  And which one do I feel like I'm working at?
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  And it sounds like, you know, helping people and connection was something that, obviously
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  came quite naturally to you because that's what you enjoy.
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  And then, you know, you went on to to do that and create a business.
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  What a what a nice way to be able to make a living when you like it so much.
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  It certainly makes working a lot easier when you love what you do.
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  Yeah.
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  Sure.
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  For sure.
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  We all have to work, and I know with myself, it's you know, you always make a lot of
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  mistakes along the way as you're building, but the thing that becomes really, really important
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  is to really have that vision.
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  So you and I were chitchatting just before we got online.
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  And one of the things that you said is that a lot of people have said to you, and it's
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  interesting.
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  Right?
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  I talk about being connected to yourself as a leader, and you said that the one thing that
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  people ask you often is, yeah, I'm I'm all good with the business end, but, you know, I've got
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  a lot going on with my personal life.
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  I'm just wondering if one affects the other.
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  So I just want you to share kind of, what's How do you approach something like that, or how do
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  you deal with that?
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  You're the bit, you know, you're the business strategic or strategist and now people are
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  bringing in a lot of personal things.
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  So
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  well, it's funny because and I I find myself often saying a course, your personal life
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  affects your business because you can't they're not mutually exclusive.
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  You can't have, something challenging going on in your in your personal life, not affect your
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  business.
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  Now you can't have things challenging that in your stressful and your business life, not
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  affecting your personal life.
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  So when they talk about work life balance, I I think it's a little bit of a a balance kind of
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  implies that you get equal of both in the that you you if you had a skill that they would sit,
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  equally.
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  But really what it is is it's it's kind of an ebb and flow of the things that that you're
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  doing in your life and your business, and they go back and forth.
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  And if they get if they get stuck in one way or the other, that's when it's painful.
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  But if they're ebbing and flowing here.
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  So you're working and you have a project and the project you know is gonna take you 3 weeks.
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  And in those 3 weeks, you're gonna be putting in 60 hour weeks or 70 hour weeks.
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  And after that, you have vacation going on and and you're able to do this and you do it with
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  ease and it works easily for you, that's that's okay.
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  But if you are Like, sometimes I I meet people who have been in business for 10, 15 years, and
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  they are working.
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  They're still working.
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  You know, 60, 70, 80 hour weeks, and I think that this is the norm.
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  This is the way that it's supposed to be, and they can't figure out.
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  I just I can't work anymore.
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  There's no way to grow my business.
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  And, I just, you know, I don't have any time for myself and my, you know, my my husband and
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  my kids or my family or my wife or whatever it is.
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  And this whole connection to their everything that happens outside the business is only
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  connected through their business, and that's just when, I feel that balance is really out of
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  whack.
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  With with with life.
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  Yeah.
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  So it's really kind of trying to figure that out relatively early.
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  I says, you know, as an for neuro has I know when you count when you're starting, it's like,
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  you know, everything is overwhelming.
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  Right?
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  Like, I mean, this new system and and what's what's, you know, social media stream should I
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  be on?
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  And how many tweets should I be doing?
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  And, you know, should I get on Instagram?
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  And should I be on IG?
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  You know, adult starts.
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  Well, you know, it's I I often say it's like going against, incoming traffic at the 401.
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  Right?
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  Like, I mean, you're like, you're overwhelmed, and there I mean, that's there's a certain part
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  of that that's where you kinda start to say to people, okay.
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  Well, calm down, like, you know, what what what do you wanna do?
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  You know, how do you how do you make this money?
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  How do you wanna make money from this, but a lot of it, you know, what I learned early, and
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  you could probably speak up so much more, became about systems, right, just, you know, so
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  there's any things that you need to put in place, which I was guilty like the rest of them
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  before I kind of got the right direction So can you talk a little bit, to kinda like what
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  people kinda when they're starting a new business to when they're kinda like you said,
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  10, 15 years in and you're still working 5th, you know, 60 hours a week.
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  I'm thinking
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  It's rare, but it it happens.
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  I mean, and it depends on the business tune and the person.
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  Some people love that.
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  I mean, that might be their balance, which is fine.
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  But if you're complaining about it, it's not.
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  So there's a couple of things that you said One was when you were talking about, you know, the
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  overwhelm when you first start the business.
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  And I, I, I always like it liken us to raising my children, and they come to me and they'll
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  say, you should try this.
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  I tried it.
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  I can't do it.
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  So you you tried it once and you can't do it.
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  I can't do it.
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  I said, what?
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  You are not an expert.
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  You've done it once and you're not an expert.
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  I don't understand.
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  I, like, truly, you should just be able to jump in and do this once and be an expert.
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  And, so everything that you do in a business outside of your core competency, which most
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  people who start a business, a small business, come in with a core competency.
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  I I have this.
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  So when I started my technical writing business, I was a technical writer.
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  I have a background.
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  I was connected to the industry.
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  I had people that could get paid business.
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  I, you know, I knew how the industry worked.
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  I knew where the people where my clients went.
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  So I had a lot of understanding of how to connect with the people and how to do the work.
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  But I didn't know all the other components that went on the back of a business.
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  I mean, that was the piece that I had to learn.
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  And I wasn't good at it when I first started.
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  I, you know, everything I stumbled.
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  I did it wrong.
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  I fixed it.
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  I learned.
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  And even if people tell you, I mean, I went through training to start the business I went
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  through training.
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  And I still stumbled them and fell as I went through it because you just, like you said,
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  there's so many things that you're learning.
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  You're trying to take it on.
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  You're trying to learn.
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  When you're driving a car, you're trying to learn all the things, some things are not
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  natural to you.
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  And until they become a habit, you get used to doing them, you can't do them without actually
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  having to put full focus on something that will eventually be something easy for you.
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  So You're distracted by all the small things that have to get done, the order that they have
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  to be done in, how you can manage them and systems.
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  So as a technical writer, clearly I'm very good at systems.
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  I mean, to be able to describe how to do something like build a piece of technology that
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  they're gonna use at a hospital for a heart ablation, you wanna be able to ensure that
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  whatever you write down someone does appropriately so machine doesn't end up killing
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  someone.
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  So, you know, systems are something that I'm really good at, and, it's probably one of my
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  key core competencies is is systems, and people accused me of being maybe a little over
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  systematic.
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  But in my own business, like you said, it was difficult when you started a business to get
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  systems and have them in place, I'm the same.
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  I can do systems for everybody else, but systems for myself, you know, I thought I was
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  doing a pretty good job getting some procedures in place when I first started, but as the
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  business started growing and changing, getting those systems and managing those system and
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  making sure that I had them in place when I I hire people or I have people working for me or
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  whatever that is as a it's an ongoing challenge in business.
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  So you're just constantly looking easing.
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  So it's it's fun and it's interesting, and you are not an expert when you start something.
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  Every time you take on something new, you have to learn it.
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  Become an expert at it or hire an expert to do it and become an expert at managing great
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  people.
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  Barb, I have to pause for one sec.
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  Okay?
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  So in case you wonder where we went, so I kinda had a a technical difficulty in Barb is is so
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  gracious.
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  She stayed with me.
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  So bear with us.
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  It's all on my end.
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  I wish, you know, it was one of those Roxanne moments.
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  So so, Barbara, let's jump let's jump right back in again.
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  To, you know, it's so interesting, though, because, like, you know, me, I'm kind of, you
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  know, about 3, 4 years in, and I brought an pertise.
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  Like you said, you said earlier, everybody brings their skill, and there's everything else
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  to learn.
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  Right?
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  And, you know, even though, like you said, you're so, you'd have to be methodical because
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  of the kind of medical writing you were doing you enter it even to learn the systems.
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  So do you find that when people come in they have a sense of what they think should be
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  happening, or are they kind of overwhelmed?
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  And they're just saying, okay, Barb.
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  I give up Help me.
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  Help me.
• 12:58
  No.
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  No.
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  Actually, you're, I think the first thing that you said is more true.
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  People have a sense of what they have to do.
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  I think it's because we don't know what we don't know.
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  And we don't know what's missing.
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  We we just know that something's not working.
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  And we don't know what it's missing.
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  So I know, you know, a simple one, family businesses, oftentimes, have a lot of
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  challenges around trying to make things work.
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  And one of the things that they are typically missing is an ability to have great
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  communications.
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  And that usually comes from having some very specific systems around how to have meetings.
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  Now in a standard corporate where no one's related to each other, in the standard
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  corporation, I should say, where no one's related to each other.
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  When you go into a meeting, there are systems that you would have in place that people
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  expect.
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  Like, you would, send an agenda ahead of time, ask people if they wanna put anything on the
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  agenda.
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  But because in family businesses, and it's not that, it's not for lack of understanding.
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  It's just that they're always talking with each other.
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  They're connected to potentially 24 hours a day.
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  A lot of husband and wife businesses that I've worked with, and they forget that, you know,
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  the conversations that they have to have in these meetings have to come, with you have to
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  be ready for them.
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  You have to be prepared to, understand what it what the point of view is of the other person
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  or other people in the in the meeting, do your due diligence on any kind of information
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  particularly if you're bringing in new ideas.
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  And so this this simple idea of having to, set up a meeting and host it a specific way where
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  you can't just sit down like at dinner time, and everybody just talks and, you know, no one
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  hears each other.
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  You you can't do that in a in a business.
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  So some of the simple things are some of the things that only outsider can see for you
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  oftentimes.
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  That would be fascinating, right?
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  Because I One of my specialties as a psychotherapist is families.
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  Right?
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  So I often communication is so interesting.
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  Right?
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  Like, that's one of the things we really have to hammer down because you're right because,
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  you know, all well, you know, you could switch from emotional mode to running a family to now
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  we're in business mode.
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  But they're flipping probably back and forth, I would think, all the time.
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  It's a huge challenge in in family businesses.
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  So that's a whole this is a whole conversation on its own family business.
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  And, you know, the dynamics between two people, are different when you add a third person.
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  And if they're all related, then the dynamics between the 3 in family is different than the
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  dynamics they have when they're working with each other and those three people when they
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  have outsiders as a part of going on.
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  And that's what happens in business.
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  You're not just three people who are related to each other at family dinner.
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  You're three people who are related just to be related to each other, but you're in a business
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  and you have to act inside the business.
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  And people just they don't.
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  We're human.
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  We can't help ourselves.
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  We just at points.
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  We act human, and that's what happens.
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  So with your kind of strategic lens, you're kind of looking at where they're at.
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  What they're trying to achieve.
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  You're also trying to get, you know, obviously, like you said, you you want that internal
• 16:10
  landscape to kind of match what the business is about So my my with myself, I, you know,
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  obviously started, you know, training and and, speaking business, but I'm a psychotherapist.
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  Well, I've I speak all the time as a psychotherapist, but it's a completely new
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  field to be able to step into.
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  I I'm taking my expertise or did, you know, 4 years ago to be able to start something new.
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  But again, you know, the the the the the social media or the all the different pockets, like
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  how to set up systems to be able to work with an assistance.
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  Like, I mean, when I was in corporate, I had someone that helped me.
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  They kinda knew what to do.
• 16:47
  But when you're hiring somebody, how do you work with them?
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  How do you tell them what you need?
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  You know, how do you kind of, you know, get them to to to understand your vision, all those
• 16:55
  things?
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  So I can see how working with someone would help them kind of back away from the situation,
• 17:01
  look at it a little bit more objectively, and then be able to think about what What steps is
• 17:06
  it that I need to take to be able to, be successful in business?
• 17:11
  Yeah.
• 17:11
  Leadership, A lot of many people who go into business for themselves have been in some kind
• 17:18
  of management or team lead or something like that inside someone else's business.
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  But when all the chips are yours to, earn or lose, the leadership becomes very different and
• 17:33
  sometimes people fall into the, you know, it's mine, do it my way, and then you don't end up
• 17:38
  with the team that actually wants to work with you.
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  And help you build a business.
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  They're just there to collect their paycheck.
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  And when it doesn't fit them anymore or suit them anymore, they they're out the door.
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  So there is some really interesting dynamics around building a team inside a small business,
• 17:54
  hiring the right people, figuring out how to how to teach them when particularly when you're
• 18:00
  the only person in your business.
• 18:02
  How do you teach people how to do what you do?
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  And that that's one of the biggest things around small business, particularly if you're
• 18:08
  under, you know, about five people, when you're under five people, you you as the business
• 18:12
  owner still host or hold most of the this the hats inside your business and being able to let
• 18:19
  them go.
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  And I I can tell you probably more than 50% of the people that I work with at some point time
• 18:24
  said, I just can't pass it on.
• 18:26
  I can do it better and faster than if I got someone else to do it, I might as well just do
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  it.
• 18:30
  It's like, fine.
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  You keep doing it.
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  Don't expect to grow.
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  Because as long as you're doing this, you cannot grow your business.
• 18:37
  It's like, oh, okay.
• 18:38
  You know, so that the kind of realizations is like, I can do this faster.
• 18:42
  But I can't grow my business as long as that continues.
• 18:44
  Well, I
• 18:44
  remember hearing you speak about 2 2 year was it about 2 years ago the first time we met?
• 18:49
  Was that Habeq?
• 18:50
  And that everything you do is a is is a system.
• 18:54
  I'm like, are you she says, like, I remember you talking about that.
• 18:58
  Pull out a piece of paper and think of something that you do and then write down every
• 19:03
  step and then you start mapping those things out because eventually you'll need to pass it
• 19:08
  on.
• 19:08
  I remember that from that talk too.
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  And, I'm like, she's right.
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  Yeah.
• 19:14
  You know, she is so very right because you're consistently, like, I think of when I started
• 19:19
  to do my podcast.
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  Right?
• 19:20
  So, you know, what all the steps that I had to do before I could get to the point where I
• 19:26
  could you know, you know, taping it is one part of it, but there's so many other parts.
• 19:31
  Yeah.
• 19:31
  So I would create, you know, to be probably 20 things to do to be able to actually put out the
• 19:36
  podcast, but, you know, then passing it on to someone else, which I just recently did.
• 19:41
  You know, it became something that, okay.
• 19:43
  Now I have to know exactly how to be say to this person.
• 19:46
  It takes a while, but then now it's something that's, you know, now I don't get involved in
• 19:51
  it anymore.
• 19:52
  I tried to get involved at the end of the day, and I messed up a couple So now I just stay
• 19:56
  completely out.
• 19:57
  Right?
• 19:57
  Yes.
• 19:58
  Yeah.
• 19:58
  You you wanna keep your eye on it because you want you wanna continue to know that what is
• 20:03
  happening is is working well in your business.
• 20:07
  So are people enjoying it?
• 20:08
  Are they doing a good job?
• 20:10
  Is the outcome still what, you know, still to the same level of desired outcome that you
• 20:16
  wanted.
• 20:17
  But, yeah, once you get someone who's good at it, give them the autonomy to to make the
• 20:22
  process better, to ask you how they can change it.
• 20:26
  Like, maybe they've got a great ideas.
• 20:28
  You know, if we did this, I think you can make more money It's like when you get people inside
• 20:33
  your business and say, I can help you make more money in your business.
• 20:35
  It's like, you're worth more money to me.
• 20:38
  You know, it's someone when I was and went through some training on how to purchase, real
• 20:45
  estate and, to be an investor.
• 20:48
  And one of the things that they said is you know, if you borrow money, some people are
• 20:52
  really afraid to borrow money.
• 20:53
  If you borrow money, as long as what you're investing in, makes you more money than you
• 20:57
  borrowed.
• 20:58
  So that you can pay it back and make money on it.
• 21:00
  So it's profitable, then it can can be a great investment.
• 21:03
  Well, it's the same for your your people that work for you.
• 21:06
  If you have someone who works really well for you and they're making you money, it doesn't
• 21:10
  matter if you pay them more than minimum wage or more than the average person is being paid
• 21:14
  as long as you're making money from them or they're bring you up so that you can make more
• 21:18
  money and you're making a lot more money, they're worth their weight in gold.
• 21:21
  So it it becomes a real, you know, a dance on figuring out what what's best for your
• 21:27
  business, what's best for you, what's best for your employee or your contractor.
• 21:31
  And I think that would be a big conversation because I think a lot of people like to hold on
• 21:35
  to things because they think, you know, I I know what this means to my business.
• 21:40
  But, you know, even me just recently working with someone now, you know, you're so right
• 21:46
  because she'll say to me, why don't you consider this?
• 21:48
  Like, I like this, but have you thought about adding this?
• 21:52
  And I I had not thought about it.
• 21:53
  I thought, oh, this is just the way this is what I wanna put out, and I thought about it.
• 21:57
  And this particular, you know, strategy, we start to use about 2 months ago on its meet a
• 22:02
  difference.
• 22:03
  So so it's interesting.
• 22:04
  Right?
• 22:04
  Like you said, you know, someone that's Yeah.
• 22:07
  She's got she's worked with people that train and speak like myself and, you know, she does
• 22:11
  work, do that kind of work, but it was just something very, very simple that once I goal of
• 22:16
  it and I start to look at it went, alright, this could be very valuable.
• 22:20
  And so I think you're right to having someone to guide you along to say, consider this.
• 22:25
  Consider that.
• 22:26
  So give you some ideas.
• 22:27
  Right?
• 22:27
  2 minds are always, you know, better than 1.
• 22:31
  Yeah.
• 22:31
  That's a great way to bounce some of your own ideas.
• 22:33
  Off of another person and get some feedback for yourself as well.
• 22:37
  Sometimes we think we have the greatest ideas.
• 22:39
  You were talking about being a great speaker and learn by having to learn how to speak
• 22:43
  differently.
• 22:45
  So technical writing for, you know, now over 25 years in technical writing, didn't make me
• 22:51
  necessarily a great writer any other genre of writing.
• 22:54
  So I had to learn how to be a better writer to be able to do marketing writing.
• 22:59
  And so I spent money on how to learn how to be a marketing writing, went to the experts, and
• 23:03
  whatnot.
• 23:03
  And then I had to learn how to I want to write a book.
• 23:05
  So I went to an expert to learn how to write a book, which is very different again in the the
• 23:10
  genre of books that I write.
• 23:11
  So I write, non fiction.
• 23:13
  So the non fiction books are different writing than the fiction books.
• 23:16
  So if I wanted to write a I'd have to go and learn something like that too.
• 23:20
  Blogs.
• 23:20
  I write blogs and articles and stuff like that.
• 23:23
  Those are written very differently and I used to work in medical.
• 23:27
  Medical research and we had to write grants.
• 23:30
  So grant writing is very, very different than any of those.
• 23:33
  Right?
• 23:33
  So You know, you may be an expert in something, but just because you're a writer, just because
• 23:39
  you're a speaker doesn't make you, cross the board, great speaker.
• 23:43
  And so I think that that falls, for us, it's the same in any component inside our business
• 23:50
  just because we have an MBA, and maybe you, you know, graduated top of your class doesn't mean
• 23:55
  mean that you're gonna be great at running a business because you especially with your money
• 24:01
  on the line because you you think very, very differently when it's your baby versus, you
• 24:06
  know, spending money on someone else's baby.
• 24:08
  It's really it's a it's fun and, again, fun, interesting.
• 24:12
  And,
• 24:13
  so the thing is to ready to to kind of create look at the angle of, you know, If you're not
• 24:19
  the expert in in this, you have skills.
• 24:22
  Right?
• 24:22
  Like, I, you know, obviously with, you know, strategy around health and wellness and mental
• 24:27
  health and resilience.
• 24:28
  That's my expertise, but there was every time there was something new, whether it was, you
• 24:33
  know, how do you how do you kind of maximize on LinkedIn or to be able to to create a keynote
• 24:39
  speech.
• 24:39
  Well, again, you know, it's one thing I've done training and and speaking for a lot of years in
• 24:44
  corp incorporates but it was at somebody else's content.
• 24:47
  So how do you then step into that, or how do you, you know, what platform to use?
• 24:52
  So I think what I hear you saying is be a good student and recognize this is not my area of
• 24:58
  expertise.
• 24:59
  And if I need more information, where do I go to kind of get it?
• 25:03
  Yeah.
• 25:04
  Yeah.
• 25:04
  Unfortunately, getting into business for yourself means that you you really have to be a
• 25:08
  lifelong learner.
• 25:09
  There are there's no opportunity at any point in owning your own business when you go,
• 25:14
  finally.
• 25:15
  Finally here, don't have to learn anything else.
• 25:18
  My business is just gonna go like this for, like, the next 20 years because, like, years
• 25:22
  down the road, 1 year, 6 6 months, 6 years, whatever, something's gonna change.
• 25:27
  And with this, with our, society and the way technology, the accelerated technology changes
• 25:34
  that we have.
• 25:36
  It changes the way we interact with each other, our social, skills, you know, the eye gens that
• 25:42
  are now coming out, which something new that I'm doing a lot of research on.
• 25:47
  And, they don't interact the same way.
• 25:51
  They have different expectations and and yeah, it's people are afraid to hire them and yet
• 25:55
  they'd be really great people to have in your business, but not understanding that.
• 25:59
  So you have to learn.
• 26:00
  There's just you don't have an opportunity not to.
• 26:03
  You don't have that ability not to.
• 26:05
  So what I'd like you to do is to, I know people probably are listening and they're wondering
• 26:10
  how they could reach out to you.
• 26:11
  I know you have a book, and I would love for you to talk a little bit about the book and
• 26:15
  tell people where they can get the book because with with all these pieces that are there,
• 26:19
  there's so much more we could talk about, but I know we have limited time today.
• 26:23
  Great.
• 26:24
  Cool.
• 26:24
  Well, the book is The Entrepreneur Awakening making the move from, employee to business
• 26:29
  owner.
• 26:30
  It has been out, for a while.
• 26:32
  You can get it on Amazon and Kindle, Cobo, and, I think that's it.
• 26:38
  And so it's available online as an ebook or, or you can purchase the hardcover if you want.
• 26:44
  And, Yeah.
• 26:46
  So for your listeners, I I don't have a link, but I will give you a link so it'll go up with
• 26:51
  the podcast and but I'll give you a link for the, they can download a chapter of the book.
• 26:56
  So the chapter is the think big, chapter, which is kind of where people start when they're
• 27:02
  building a business is like, I've got this really great idea, but, I really want people to
• 27:06
  think differently about thinking big and this this is part of my proprietary system that
• 27:11
  helps me help my clients.
• 27:13
  And I had, a program that I ran for a couple of years called the CEO elites and a 100 some of
• 27:18
  the people that went through the program met or exceeded their goals over a 2 year period.
• 27:24
  So it's the system works really well.
• 27:26
  I explained it a bit in the book, but the big the big big process is the start of this.
• 27:30
  And so I'll I'll give all your listeners the opportunity to think big.
• 27:34
  That's awesome.
• 27:35
  Well, thank you so much for your time on a holiday Monday, which I really appreciate it.
• 27:41
  So I I'm sure everybody's gotten a lot out of this today.
• 27:44
  I know I've I've, again, like I said, I saw a bar 2 years ago, and I I learned even just
• 27:50
  about writing little things down that I do.
• 27:52
  And and starting to put it in a Google doc because I could pass it on now to my assistant
• 27:56
  and I would start to do that.
• 27:57
  So, again, anyone thinking of, starting a business, what you really have to think about
• 28:03
  is, what's what is your lane of expertise and, what do you need to learn and really start to
• 28:10
  think about, you know, investing your time effectively with the right people to get you
• 28:15
  where you wanna go.
• 28:16
  If you're beginning, it's overwhelming.
• 28:18
  Absolutely.
• 28:19
  But we all do this because we have a passion for something, like Barb's passion was to help
• 28:24
  others minus to make people healthy and well mentally so that they can lead better.
• 28:29
  So if you're needing more information on me, you can, reach me at Roxanne.
• 28:35
  So thank you again, Barb, and everyone, thanks for listening.
• 28:39
  Take care.
• 28:40
  Bye.
• 28:40
  Bye.
• 28:41
  Bye.
• 28:43
  Thanks for tuning in to authentic living with Roxanne creating the space for positive,
• 28:49
  healthy change.
• 28:50
  Roxanne is a keynote speaker, psychotherapist, and coach to work with Roxanne, visit
• 28:56
  roxannederhaj.com/blueprint.
• 29:00
  We'll see you next time on authentic living with Roxanne.