
YouTube Data Expert Explains What the Algorithm Wants
Marcus Jones, one of the most respected and widely followed YouTube strategists in the industry, gives a behind-the-scenes look at how the platform is evolving and what creators need to understand to stay ahead. In this episode of The Gimbal Podcast, Marcus shares insights into audience psychology, the biggest changes happening on YouTube, and how creators can think strategically about publishing across multiple platforms.
He also dives into the state of outlier theory in 2026, whether original content is becoming less important, the growing impact of AI on the creator economy, and practical…
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