Latest / Inspiring Stories / Roger Devine with Fresh and Fun Fundraising Ideas From School Auction dot Net
Transcript
- 0:04Speaker 1: Thank you for listening to the picture of the radiant.
- 0:26Speaker 2: Rat.
- 0:28Speaker 3: You readything to me?
- 0:33Speaker 4: Oh well, well.
- 0:40Speaker 3: Say, oh well.
- 0:57Speaker 4: Not a bad stop alone, I see.
- 1:14Speaker 5: So splash, So.
- 1:20Speaker 2: Along is it?
- 1:32Speaker 1: An Hey everybody, While you're gathering up that last cup
- 1:41of coffee and get in your seats and getting comfortable,
- 1:45ready to listen, let's listen to a little bit about
- 1:49Roger Devine as he has led a life based on service, community, communication, education,
- 1:58and entrepreneurship. As the co founder of school auction dot Net,
- 2:05he has spent the last twenty years assisting and advising
- 2:10local and national nonprofit organizations and charities on how to
- 2:16grow their programs and ensure financial stability through fundraising events
- 2:21such as gala's auctions, golf tournaments, and trivia nights. We
- 2:26all love a Trivia Night. Through his time at school
- 2:31auction dot Net, Roger has advocated for organizations to make
- 2:38their events equitable, accessible to supporters outside of the traditional
- 2:45top tier donors as a way of building a broader
- 2:50base of supporters. This attitude was born from the company's
- 2:56decision to focus on its marketing outreach to schools and
- 3:00ptas from experiences during the two thousand and eight recession,
- 3:07when many fundraising officers became weary of whether they fundraising
- 3:13events could work in a time of economic uncertainty.
- 3:49Speaker 6: The school auction on net starts when I am working
- 3:53in the tech industry and I get laid off here
- 3:55in Portland, and around the same time, I had accepted
- 4:00the position that nobody else wanted to be the PTA
- 4:05president at my kid's school. And I've had a long
- 4:08career in the software industry and during this time where
- 4:11I was helping out the PTA where I was PTA president,
- 4:16we needed to put on a fundraising event, and as
- 4:20a software guy, I started thinking about, Okay, is there
- 4:24software that can help us with this? And the answer
- 4:27was that yes, there is. But it really was the
- 4:30business models of everybody that was presenting it were really
- 4:34bad for schools. You know. They were fine for the
- 4:37higher end charities. We're talking about United Way, you know,
- 4:41American Cancer Society, Red Cross, those kinds of things. You know,
- 4:44there's a lot of companies that are vying for their business.
- 4:48There are a lot of companies that will design their
- 4:50software to get that end of the market. There really
- 4:53wasn't anybody focused down on the school's end of the market.
- 4:56Speaker 4: And.
- 4:59Speaker 6: So we start one. I started one with three or
- 5:01four other guys in town, and we were all kind
- 5:04of looking around for something to do professionally, and we
- 5:08had my business partners, their wives were staffing their upcoming
- 5:14fundraising auction. I had to do. I was pta president
- 5:17my kids' school. We got together and we built it
- 5:19for us. That's what we did. We built it for ourselves.
- 5:22And then afterwards it was like, well, you know, there's
- 5:26other schools out there. Let's see we can sell these
- 5:28to other schools, and so we have. We've made quite
- 5:31a business for the last twenty years of selling fundraising
- 5:34software to very grassroots oriented charities. I mentioned schools you
- 5:44know down here in the States, and it's the same
- 5:47up where you are in Canada. At a given school,
- 5:50there will be a parent group that wants that's concerned
- 5:53about how things are going at the school and may
- 5:55want to improve things at the school, may want to
- 5:57buy some computers for the lab or something like that.
- 6:00They will get together and hold these fundraising events every year,
- 6:04and we've made a We've had a lot of fun
- 6:06working with all of them to do those kinds of
- 6:09grassroots fundraising events. Yeah, a lot of fun.
- 6:14Speaker 1: Yeah, I personally I enjoy working with the grassroots organizations.
- 6:22Is like it's it's you see the instant result, right.
- 6:28Speaker 6: It's great karma. I get to tell everybody you know,
- 6:30I may not be doing a lot of good directly,
- 6:33but I am helping people do a tremendous amount of
- 6:37good in this world and I expect to get into
- 6:38heaven as a result.
- 6:40Speaker 1: He man. Yeah, so it's so you you help them
- 6:50to use the software to develop auctions or how does
- 6:53that actually work?
- 6:54Speaker 6: Yeah, so there's a there's a format for fundraising events
- 6:58that kind of Coaliest maybe forty years ago for the
- 7:02idea of a fundraising gala. And at a fundraising gala,
- 7:07I like to describe these things as they're just like
- 7:10a department store, only they're only open for six hours
- 7:13a year. It's a party. It happens at a ballroom.
- 7:17And when guests come to this party, they do so
- 7:20knowing that they're going to be expected to donate money.
- 7:24They are going to be asked for money. And now
- 7:27the question is how do we ask them for money
- 7:30in ways that are fun, that are that are going
- 7:33to inspire them, that are going to move them to
- 7:36do so. And part of what coalesced in this idea
- 7:40behind the fundraising gala is that you could put together
- 7:43various types of fundraising ideas all in the same place.
- 7:48So if you've attended any of these events in the past,
- 7:51the most common thing to find at them as a
- 7:53fundraising vehicle is a silent auction, a bunch of items
- 7:58sitting out on a table, bunch of bid sheets sitting
- 7:59out table. People bid asynchronously. The items are donated, so
- 8:04everything that the guest pays word goes to support the organization.
- 8:08There's live auctions, there's raffles, there's special appeals, there's a
- 8:13variety of other things, and the fundraising gall is a
- 8:16place where an organization will pick those types of elements
- 8:19that they want to combine together into an evening that
- 8:22will appeal to their donor base, so that everybody can
- 8:26come together, have a good time, have some fun, reinforce
- 8:31each other's willingness to be good citizens, reinforce each other's
- 8:35commitment to philanthropy, and help raise money to support an organization.
- 8:41They're fun when done well, they can be expensive to
- 8:47put on, and so many professional fundraising organizations tend to
- 8:52not like them for that reason. But that's only because
- 8:55they're doing them at the American Cancer Society kind of level. There.
- 8:58They're putting on the kind of galls as you might
- 9:00see on a TV show. You know, we do see
- 9:02those every once in a while. I think the current
- 9:04season of Wednesday on Netflix has has Wednesday's mother chairing
- 9:09the gala at nevermore. So if you want to watch that,
- 9:12you'll you'll find the idea there. So these do appear
- 9:14in public, in the public consciousness, but schools know how
- 9:19to put them on in a really cost effective way.
- 9:22You don't have to do black tie, you don't have
- 9:25to you know, hold it at the most fancy hotel
- 9:28in town, et cetera. And they've turned this into a
- 9:31really durable, reliable fundraising method for these grassroots fundraising organizations,
- 9:41the kind that not can't necessarily afford to hire the
- 9:45best fundraising talent and are going to be doing things
- 9:49with volunteers, are going to be doing things with you know,
- 9:53committed people in the organization that are you know, a
- 9:56little further down the food chain, a little further down
- 9:58the org chart. And they're amazing. And the reason that
- 10:02I'm out talking about these again this year is well,
- 10:04a I have a company, you know, I soil Software,
- 10:07But also because I think events need to come back
- 10:10in a little bit better or a little bit bigger way,
- 10:14especially down here in the United States. This year, nonprofit
- 10:19fundraising has been turned upside down. I'm sure there are
- 10:22cross border effects here, but it all sort of starts
- 10:27at the beginning, and our government has decided to put
- 10:30under review and cancel a phenomenal amount of federal fundraising
- 10:35grants that are given to a lot of these organizations.
- 10:38If they're not going to get those, they need to
- 10:40do something else to make up the gap. Private foundations
- 10:44can only do so much, so you know, you got
- 10:47to turn to other fundraising efforts there. So part of
- 10:50what I'm doing is try and create some awareness around
- 10:53our company, but also I want to create awareness around
- 10:55the idea that you can step in and these things
- 10:58can be cost effective successful fundraisers for organizations that may
- 11:04not have anything else going on in the way of fundraising.
- 11:09Speaker 1: Well, yeah, I was gonna say that that with the
- 11:13with the way the terror for shall we say, uh
- 11:18sure going on because we're speaking in twenty twenty five,
- 11:24uh that the current United States president with him starting
- 11:32this terwer wars and turning off fundraising and everything for
- 11:38different things. And I was gonna say for some industries
- 11:41that are across border industries, which some charities include that
- 11:46that oh, now, what do we do for money?
- 11:51Speaker 6: You know? And any organization that has relied on the
- 11:55United States government for federal grants has been worried this year.
- 11:58They've all been a little insecure about where their fundraising
- 12:03is going to come from, you know, and it cascades down.
- 12:06There are other there are other entities in the fundraising world.
- 12:11There are private foundations, you know, run by philanthropic individuals.
- 12:16They're under a lot of pressure right now because they're
- 12:18being asked to pick up some of the slack here.
- 12:22And then you go down the line with other other
- 12:24things you're doing. You know, if you've got a development
- 12:27department that can, like I say, if you can find
- 12:31old people with fat wallets and get them to leave
- 12:33you in their will, then do that. That's a good
- 12:35thing to do. That works really well. But if you
- 12:38don't have all of those old people with fat wallets,
- 12:41you're going to need to rely on your grassroots supporters.
- 12:44You're going to need to let the community come together
- 12:47and tell you that you are important and that you
- 12:49are needed in the community, and fundraising events are you know,
- 12:55the way to get that commitment out of your supporter
- 12:59by your local supporter base.
- 13:02Speaker 1: Because we're in two different cities and also across the
- 13:07US border from each other. Also, I can tell you
- 13:10the tale of two hospice organizations and one one foundation
- 13:16has managed to find that person with the fat wallet
- 13:19who left them the endowment and uh, and they have
- 13:24what's called charitable trust. Ye don't ask me how to
- 13:27set one up. Don't ask me. Oh, you know, I
- 13:30got I just volunteer at the place, right And the
- 13:34other one has not did not get that doesn't have
- 13:38that endowment. And the one that doesn't have is really
- 13:42struggling to with fundraising and budgets and uh and very
- 13:48interesting board meetings over how to run the organization off
- 13:56of off of a budget.
- 13:58Speaker 6: You know. And well there's you know, there's a there's
- 14:01a trenremendous amount of for profit and nonprofit organizations who
- 14:08are navigating twenty twenty five with a lot more uncertainty
- 14:12than they used to. Many of us find this in
- 14:15our professional lives. That our professional lives, you know, we're
- 14:18playing by different rules, there's different different things going on
- 14:21out there. My my point today is that that does
- 14:26not and it seems like you know, you're you're reinforcing
- 14:29this here that does not exclude charities, That does not
- 14:34exclude the organizations that we're relying on to fill in
- 14:38gaps across the country, across our communities. You know, certain
- 14:44gaps really only get filled by people who are doing
- 14:48it out of you know, extra uh motivations, outside of money,
- 14:54extra profitable, you know, outside of profit. And we need that,
- 14:59we need that in our communities, and so we need
- 15:02to try to keep as many of these little grassroots
- 15:04organizations alive during this time period as we can. Unfortunately,
- 15:10you know a lot of them are just muddling through.
- 15:13Many nonprofit organizations are not terribly well funded. So you know,
- 15:18we're trying to get the worry out here that we've
- 15:20got effective tools for putting on effective fundraisers, getting them going,
- 15:25getting your community involved, getting them to reinforce that you
- 15:28at your organization is needed and should exist. There's a
- 15:33lot of nonprofits, a lot of charities that are having
- 15:35to confront the question of whether they are redundant or
- 15:38whether they are unnecessary, and you know, it's at times
- 15:43like this that you turn to your community for feedback.
- 15:47You turn to your community and you say, you know
- 15:49who's supporting us? You know, are we do? We do?
- 15:52We have a thing here, And I think you want
- 15:57more than just your volunteers hands in the air and
- 15:59they're cheap. You want them to support you with whatever
- 16:02they can in terms of money as well keep the
- 16:05organization running.
- 16:06Speaker 1: Yeah, that's true. At least we do this. Do you
- 16:10have a message for those charities that may think that
- 16:13they're redundant to the very big charity, but but maybe
- 16:19their work is more needed because that bigger charity doesn't
- 16:23have the ground reach that the smaller one has.
- 16:29Speaker 6: That's why the smaller ones exist. That's why we love
- 16:31working with the smaller ones because they fill in, you know,
- 16:35they fill in the littler gaps that the big guys
- 16:38don't bother with, right, you know, they're in here, they're
- 16:40they're taking care of things really in the community, which
- 16:44is why I think you got to turn back to
- 16:46the community in this point and you've got to say
- 16:48to the community. You know, you got to go to
- 16:50your community and your supporters and say time's tough. You know,
- 16:54we're scaling, We're in unprecedented times with regards to funding.
- 16:59We're going to turn back to something that we you know,
- 17:02left behind us a while ago. We're going to turn
- 17:05back to a community fundraising event because we need you
- 17:09guys to vote with your dollars, you know, vote with
- 17:12your dollars to keep us in place here. And I
- 17:15would say that there are a lot of redundant charities.
- 17:21Most oftentimes they can justify their existence by covering micro communities,
- 17:26you know, et cetera. But this is a time when
- 17:29a lot of them are going to have to reassess
- 17:31and see what's going on there and if they if
- 17:35they have to move on at this point, well that's
- 17:36the historical moment we're in. But you know, I would
- 17:40like to offer them the bit of a lifeline ahead
- 17:42of time, to say, hey, let's see if we can
- 17:45go to the people who are most benefiting from your
- 17:48existence and their community, and let's see if it's a
- 17:52valuable to them. You know, it very well may be
- 17:55that we need to pause our work for a little while,
- 17:57but you know, let's not do that without giving everybody
- 17:59a chance to support us one most time.
- 18:02Speaker 1: Yeah, yeah, it's my experience that no matter how small
- 18:07the work is, it hurts when it disappears.
- 18:11Speaker 6: It hurts when it disappears, always so. But you know,
- 18:15there is a question, and it applies in the for
- 18:18profit world at companies that are trying to decide on
- 18:21what projects they want to underwrite and develop, what kind
- 18:24of products they want to take to market, et cetera.
- 18:27And it happens at charities too. You know, sooner or
- 18:29later you're going to be doing something and the market
- 18:32for your service becomes unattractive to provide, or it becomes
- 18:40diminished in need, and these things happen, and there's times
- 18:44where you have to reassess. I just don't want groups
- 18:48to have to reassess because the federal government told them
- 18:50they had to reassess. I'd like for them to keep
- 18:52going as long as they possibly can.
- 18:54Speaker 4: Do.
- 18:54Speaker 6: Not go gentle into this good night, Go back in
- 18:57out into your community and do what you need to
- 19:00do in order to stay stay afloat.
- 19:04Speaker 1: I agree with you one hundred percent there that it
- 19:08shouldn't be the government, it should be the community at large.
- 19:13Speaker 6: Yes, absolutely, this is us. This is this is what
- 19:16grassroots movements are all about.
- 19:18Speaker 1: Yeah, So, so how does this, How does this actually work?
- 19:24How do you get start to get the ball rolling
- 19:28so they get the funds in?
- 19:30Speaker 6: And yeah, it's a it's an interesting kind of thing
- 19:34because this concept of the fundraising gala, the fundraising event,
- 19:37the fundraising auction, whatever it is you want to call it,
- 19:41is at heart a simple concept. At heart, you're going
- 19:46to have several moments during the evening where you're going
- 19:49to ask people for money. You're gonna have different mechanisms
- 19:51for doing so. Maybe you're going to do a silent auction.
- 19:54That's very common. What do you got to do to
- 19:56get a silent auction? Well, you got to go out
- 19:58and get donated items. But then you also have to
- 20:01merchandise those items. You have to price those items, you
- 20:04have to keep track of them, and you have to
- 20:05provide a way for people to purchase them. In other words,
- 20:09a fundingsing auction needs an IT infrastructure. It needs a
- 20:13platform underneath it that is similar to the platforms that
- 20:16are running your local department store. You know, we've got
- 20:20inventory management, we've got payment processing, we've got all of
- 20:23this kind of stuff. That's the product that I sell
- 20:26to charities. It's not all that I do for them.
- 20:29We also give them a tremendous amount of advice and
- 20:32education on ways to successfully implement each of these tactics,
- 20:37but that's kind of like free consulting we give along
- 20:40the way. Mostly we're giving them the platform that they're
- 20:42going to use to do their inventory management, do their
- 20:46bidding management, do their payment processing, do their ticket sales,
- 20:49do their guest management, so that on the night of
- 20:52the event, you've got a three and a half to
- 20:56four hour event that runs very smoothly. The organization is
- 21:00set up and ready for people to show up, and
- 21:03it processes them through the evening, presents the fundraising opportunities
- 21:08in an elegant and fun way, gets people to participate,
- 21:12and then collects payment on everything they do. It's an
- 21:15episodic thing. It's a thing that happens on a night, right,
- 21:19and so there's stuff to be planned. You got to
- 21:23have a place to do this, You've got to have
- 21:25the infrastructure underneath you. We tend to like to start
- 21:28working with groups maybe three four months before their event.
- 21:32There's a lot of work to do to get ready
- 21:33for them, and then we'll be coaching them on how
- 21:36to conduct the event in the time leading up to it,
- 21:41and then we hold their hand through the event. These
- 21:44types of events have evolved over the years. There's different formats,
- 21:49there's new ideas inherent in them. You may remember a
- 21:53few years back, we had a pandemic that did a
- 21:55real number on our industry. We were talking about live events.
- 22:00The pandemic did a real number on our industry. But
- 22:03what we did was we developed a tool to allow
- 22:05people to hold these types of events virtually, kind of
- 22:08a specialized zoom where there was also bidding, you know,
- 22:12and it was it was a lot of fun. But
- 22:15you know, we do it. We do adapt as the
- 22:16market continues to adapt h and the ideas continue to evolve.
- 22:23As a fundraising tool, you know, we get to sit
- 22:26on the sidelines and watch as people try all sorts
- 22:29of experiments and do all sorts of amazing things, and
- 22:32we get to see what works and what doesn't work,
- 22:34and then we get to emulgate that out through the
- 22:37rest of the industry. So you know, that's kind of
- 22:40our end of things.
- 22:41Speaker 1: Yeah, in a nutshell, Yeah, it still sounds like it's
- 22:48a lot of work up front, but and then fun
- 22:51on the night of in in a lot of benefit
- 22:54later on it is.
- 22:55Speaker 6: And you know, not everybody is. Not every everybody is
- 23:00a charitable volunteer. You know, not everybody is going to
- 23:03be the person who volunteers hours to the charity that
- 23:07they support, just like not everybody is going to be
- 23:11able to donate money. But divide up your supporter base,
- 23:15find the six or seven people that are willing to
- 23:17donate some hours, and you can put one of these
- 23:19things on with no training whatsoever. Really it's mostly just
- 23:24throwing a party.
- 23:26Speaker 1: Yeah.
- 23:26Speaker 6: So, if there's anybody that's in that situation right now
- 23:30where you know, maybe the school you're just started, maybe
- 23:33somebody you know went to the first PTA meeting of
- 23:36the year and they volunteered to chair an auction and
- 23:39now they don't know what to do next. Happens happens
- 23:42a lot. You know, people like put up their hand
- 23:44and they're feeling all good about it until they get
- 23:46home and then it's like, oh no, what did I do?
- 23:49And then they call me and then we get them,
- 23:51we get them going.
- 23:52Speaker 1: Yeah. So yeah, I've been to a few of those
- 23:57situations where it's like, uh, you know, to be totally
- 24:01honest with you, our role is usually where where the
- 24:03team that shows up to record the night, to document
- 24:07and then use that documentation for the next.
- 24:12Speaker 6: Year exactly now you're you're putting together you know, it's
- 24:16it's really critical to have video at one of these
- 24:19events if you absolutely can. And I'll tell you why.
- 24:23There's a moment in the in these fundraising events, a
- 24:26very effective moment of fundraising. It's called a special appeal.
- 24:29It's a particular mechanism that gets employed in the middle
- 24:33of in the middle of many fundraising gallas, and it's
- 24:35usually worth about fifty percent of what they raise. So
- 24:40it's an important moment. It's a moment that the organization's
- 24:46management has been thinking about for months. This is an
- 24:49important moment. It's gonna be about half the fundraising at
- 24:51the event. You know, we got to get this right.
- 24:53We got to get this right. We gotta get this right.
- 24:55The generally, the executive directors of those organizations want to
- 24:59make a they want to inspire everybody, and we tell
- 25:03everybody like, oh, if at all possible, don't do that live.
- 25:09Record it ahead of time so you can keep it
- 25:11to ninety seconds and you don't bore all of your guests.
- 25:14They're ready to give you money. You need to get
- 25:17out of the way so they can do it. So
- 25:20I love working with guys like you to just say, like, here,
- 25:26do whatever you want to do. Just keep it to
- 25:28ninety seconds, you know, and then we'll be fine. Yeah,
- 25:31you know, and then we usually can work with that. Yes,
- 25:34I'll tell you, you know, the minute and the minute.
- 25:36If somebody gets up there and they start grambling for
- 25:38ten minutes, it's like, I'm sorry, you've lost it. It's good,
- 25:41it's over.
- 25:42Speaker 1: Yeah, you got a point about that ninety second window.
- 25:47It's like you either you stay in it and use it,
- 25:52use it as most effectively as possible, or you go
- 25:56over it and it'say, people start falling off.
- 25:59Speaker 6: Yeah.
- 26:00Speaker 2: Yeah.
- 26:00Speaker 6: Yeah. So anyway, the wide world of fundraising events kind
- 26:05of fun.
- 26:05Speaker 1: Huh yeah. So how about a couple of stories. What
- 26:11are some of your favorite moments as you've done this
- 26:14for twenty years.
- 26:18Speaker 6: Well, my favorite moments always are the moments in the
- 26:25event itself, and I'd love to go to events I
- 26:27go to forty or fifty a year. The moment in
- 26:30the event, usually right after the special appeal, when they
- 26:34know they've raised a bunch of money and people are
- 26:36still in the room. That's a moment of gargantuan happiness
- 26:42and hope and joy. And you know, a moment that
- 26:46you can be in where everybody is feeling optimistic and
- 26:49hopeful and joyful about what they've just accomplished is a
- 26:52great thing.
- 26:53Speaker 4: Now.
- 26:54Speaker 6: I've also had some funny moments when things go sideways.
- 26:58Here's a fun one. I told you that these are
- 27:01all about different ways to make money. One of the
- 27:04ways you could One of the elements you could incorporate
- 27:07into an event are games. And there's a particular game
- 27:11you can play with all of your guests. It's very popular.
- 27:14It's called Heads or Tails. It's a very simple game.
- 27:18You sell opportunities to play the game. You sell them
- 27:20like you know, tickets or whatever. Usually they're going to
- 27:23be doing Marty Graw beats. So one opportunity to play
- 27:26the game is one set of Marty Graw beats, and
- 27:28you pay like five bucks for it or ten bucks whatever,
- 27:31and you can buy multiple I'll go put a pin
- 27:34in that, and then what happens in order to play
- 27:37the game, the auctioneer stands up on stage and flips
- 27:39a coin, and ahead of time, you have to commit
- 27:42before he flips a coin, you have to either put
- 27:44your hand on your head or your hand on your tail.
- 27:46Don't put your hand on anybody else's tail. That's not allowed.
- 27:50And then he flips a coin and whoever's hands are
- 27:53in the appropriate place gets to stay in the game. Now,
- 27:56if you guess tails and it came up heads, and
- 27:59you had bought, say three sets of beads, you could
- 28:01just take off set of beads and you could keep playing.
- 28:04You know, it's like Cats and nine Lives, right, you
- 28:07lost one live, but you can keep playing. This can
- 28:10get problematic. I went to an auction where they did
- 28:13not restrict the sale of beads to guests, and one
- 28:20woman figured out the game. All she needed to do
- 28:24was buy one hundred sets of beads and then she
- 28:27would just outlast everybody and she would get the prize.
- 28:31And this is you know, this is something that everybody's
- 28:34kind of laughing about, this crazy woman wearing a hundred
- 28:36sets of beads until it started and everybody figured out
- 28:40that she was there to just basically eat their lunch.
- 28:43And during the middle of this playing this game, people
- 28:46start rioting. People are like booing this woman, and you know,
- 28:50demanding that something be done, and that was kind of
- 28:53a mistake. So if you're going to play Heads of Tails,
- 28:55you know, limit the number of beads you sell per
- 28:57person limited to three.
- 28:59Speaker 1: Yeah, you know.
- 29:00Speaker 6: So there's there's funny moments like that that happen all
- 29:02over the place every time. One of the great uh,
- 29:06one of the great stories I love to tell. We're
- 29:08down here in Portland, Oregon, as I told you before
- 29:10we started recording, and there was a period of about
- 29:15two years here where you could not go to a
- 29:17school fundraising auction without finding that some local provisioner, some
- 29:23local doctor had donated a vasectomy to the live auction,
- 29:27the live auctions where you're selling it in real time
- 29:29with an auctioneer, et cetera. And you know, yeah, well
- 29:32like a vasectomy, like okay, hey, And it was really
- 29:35funny is that women did like crazy and the men
- 29:38just kind of cringe, and you know, see they would
- 29:41they would hold up a can of frozen peas or
- 29:45a bag of frozen peas and sell the vasectomy there.
- 29:48That was always kind of fun.
- 29:50Speaker 1: That's pretty.
- 29:54Speaker 6: It's kind of crazy.
- 29:55Speaker 1: Yeah, it's like and they say that we do crazy
- 29:58stuff up here. In Canada. Wow, but that is a
- 30:07very needed service, you.
- 30:10Speaker 6: Know, yeah, thank you. We figure we're you know, we
- 30:13figure we're doing a good job down here, and our
- 30:15customers do tend to like us. And so you know,
- 30:19if the people that you are engaged with here are
- 30:22involved with anything like that, i'd love to talk to him.
- 30:24You'll put my contact information down below, right.
- 30:27Speaker 1: Well, i'd like your heads or tail thing because we
- 30:33have a pier what's called the fifty to fifty and
- 30:37it's a great way to tag onto that fifty to fifty. Yeah, now,
- 30:44fifty to fifty ravels.
- 30:45Speaker 6: Let's explain them, because there they are great. The idea
- 30:47behind a fifty to fifty ravel is its spontaneous. You
- 30:50bring a bag and you pass the bag around the
- 30:53room and you say, folks, you know, we're gonna have
- 30:55a raffle and we're gonna raffle off whatever's in the
- 30:57bag here. So go into your wallet, tossing five bucks,
- 31:00ten bucks, fifty bucks, whatever, you got, some raffle tickets,
- 31:03you know, maybe a powerball ticket, whatever we got, toss
- 31:06it in the bag and then we don't count. We
- 31:10don't count at all.
- 31:10Speaker 1: We just seal up the bag.
- 31:11Speaker 6: And we hold the bag up and we have a
- 31:13live auction, and we auction off the bag, and when
- 31:16we do, we toss everything that's in the bag, plus
- 31:20half of what was raised in the auction to the bidder,
- 31:25and the remaining amount goes to the charity there. It's
- 31:29an amazing way to do. You can do it with
- 31:30the bag. You can do it without the bag. I
- 31:32like it with the bag, and a fifty to fifty
- 31:36raffle can be great. You can spontaneously put them together.
- 31:40This is partly great because raffle prizes. I don't know
- 31:44if you've ever actually put together a raffle. Raffle prizes
- 31:48are a pain in the neck.
- 31:50Speaker 5: You know.
- 31:50Speaker 6: It's very, very hard to get something that's got enough
- 31:55universal appeal for everybody and still be really sexy. Right
- 32:00he wants to do so here's another tip from my
- 32:03personal auction history. When I think this was a middle
- 32:06school auction when my kid was in I don't know,
- 32:09I say seventh grade or something, and I'm chairing the
- 32:12auction for the middle school that year, and I got
- 32:15a bunch of gift cards donated from random local businesses.
- 32:19And these are the random local businesses that always donate
- 32:22a gift card, you know, there's always like some roadside
- 32:26attraction or some you know, fun market or some whatever.
- 32:32Oftentimes you don't ever wind up selling these gift cards
- 32:35for face value. They just don't go. They like there's
- 32:38maybe one or two bitters on them, and they get
- 32:39them for cheap. What I did with them is I
- 32:42took all of these cards that were like thirty of them,
- 32:44I stuffed them into a brown paper envelope. I called
- 32:47it the Summer of Fun, and I made that my
- 32:51Raffle Prize. It's kind of like a fifty to fifty raffle,
- 32:54just a bunch of stuff dumped into the envelope and
- 32:56nobody knows what it's worth. And I say, you could
- 32:59win this. It's a ten dollars Raffle ticket. And then
- 33:02all I needed I had put that in eight hundred
- 33:04dollars worth of gift certificates. All I needed to do
- 33:06was sell eighty Raffle tickets and I got full value
- 33:09for all of those donated gift cards.
- 33:14Speaker 1: That were bad, you know, yeah, not too bad.
- 33:16Speaker 6: It's a decent way to do that.
- 33:18Speaker 1: So so the gift card salad.
- 33:22Speaker 6: Gift card salad, Yeah, absolutely.
- 33:28Speaker 1: People they h oh, I was just at an event,
- 33:33community event over the weekend, and you know, they collected
- 33:40everybody's everybody's name, and they threw them all in the
- 33:44bucket and they started pulling them out and started giving
- 33:46away gift cards, and you be surprised at the amount
- 33:49of competitiveness. Is like, oh, they got an Amazon one though,
- 33:52oh they got this company to that company. And then
- 33:56it's like there's some other like uh should we say
- 34:00lesser stores and people, oh, well, more niche. You know,
- 34:05even when my own wife won, she's like she was like, oh,
- 34:10I didn't want that gift card. I want it. When
- 34:13something it's like it's like, well, at least we got
- 34:17a gift card, is my ass? Yeah, you know, I
- 34:20can find a way to make that's an.
- 34:23Speaker 6: Excellent That is an excellent way to deal with it.
- 34:27There are a couple of other methods that are very similar.
- 34:30I've seen one that works with an auctioneer. The auctioneer
- 34:33will take the like five gift cards up onto the
- 34:36stage at the podium and he'll do this, He'll put
- 34:39his hand in front of his eyes and he'll say, folks,
- 34:42the first I've got got a big get gift card
- 34:44here for Applebee's for fifty dollars and the first bid
- 34:47number I see when I open my eyes gets it
- 34:49for fifty dollars, number three twelve. Hey, you just want
- 34:52to give card, you know, That's another way to do it.
- 34:56There are pickboards where you basically put everything into an
- 35:01envelope and you just write the number on the outside.
- 35:05Maybe you want to write the store on the outside,
- 35:07but maybe you don't. Maybe you want to make it
- 35:09like a you know, gave a chance, and these are
- 35:13these are great ways to deal with some of the uh,
- 35:15some of the gift cards that have more of a
- 35:17niche appeal.
- 35:18Speaker 1: Yeah. So basically what I'm hearing is is we have
- 35:23to make the gala and the fundraising itself of some sort,
- 35:29put some spin on it. It's fun and people just
- 35:32want to join in.
- 35:34Speaker 6: That's the whole rationale behind event based fundraising. Outside of events,
- 35:41most of the time, what you're just what you're doing
- 35:43when you're raising money. As you're asking people for money.
- 35:47You know, I'm coming to you and I'm saying, would
- 35:49you would you support our organization? Would you write me
- 35:51a check for five thousand dollars? Would you put me
- 35:53in your will, et cetera. And events aren't that. I mean,
- 36:01there's some element of that, But events have got a
- 36:04different thing here, which is that we're going to make
- 36:06this fun. We're gonna make this the most fun you
- 36:09can have while being asked for money. We want you
- 36:13to relax. We want to commune with our supporters. Now. Obviously,
- 36:18with something like a school or a church, you're already
- 36:19communing with those people all the time anyway. But with
- 36:23other sort of local charities, like say a humane society
- 36:26or something, you know, people get to get together with
- 36:29like minded individuals who all support a similar cause. They're
- 36:33gonna have a good time doing it, and we're gonna
- 36:36have a good time extracting money from their wallet. We're
- 36:39gonna make it fun. We're gonna make it so they
- 36:42don't even hear the vacuum cleaner just taking the money
- 36:44out of their wallet.
- 36:45Speaker 1: You know, exactly right. I like how you said extract, extract.
- 36:51Speaker 6: Yeah, no, I'm a I am an unrepentant fundraiser, you know.
- 36:55I'm all about let's ask for the money when we
- 36:57need the money and we have a good case to make,
- 37:00you know, let's ask for the money. So the reason
- 37:02guests are there. I like to never sugarcoat it. I
- 37:06do not like to tell my guests that they are
- 37:08coming to an event or or you know, I don't
- 37:12like to downplay the fundraising and say, we're coming to
- 37:15a fundraising event. You know, this is going to be
- 37:17your way to help support our school, our church, our
- 37:22you know, community center. I love working with all of
- 37:27the community centers that we work with. There's one down
- 37:29in Seattle, the Ethiopian Community Center. It's absolutely the center
- 37:33of the Ethiopian community there. It's a real serious resource
- 37:37for that community. They've been they've been around for a
- 37:40long time, and they've been a customer mine for fifteen years,
- 37:42and I couldn't be happier about having them as a customer.
- 37:46I just feel like this is good work we do, right,
- 37:49but it is work that is that I think has
- 37:52to be funded at the community level in addition to
- 37:57whatever we can get elsewhere.
- 37:59Speaker 5: Yeah.
- 38:00Speaker 1: Yeah, So, because you're starting to run out.
- 38:06Speaker 6: Of time here, Oh sure, that's been fun.
- 38:09Speaker 1: You know, I was gonna say it, it seems like
- 38:13you're you're you're earning uh your angel wings, uh, one
- 38:17charity at a time.
- 38:20Speaker 6: I mean, I don't say that in public, but late
- 38:23at night, I I sometimes pat myself on the back
- 38:25a little bit. It's like, you know, I used to well,
- 38:30you know, we all used to do things that we
- 38:32didn't like doing. You know that that's part of the
- 38:34working life. You get a job sometimes you don't like
- 38:37I love my courage job, I love what I get
- 38:39to do. I love my customers. So that's me and
- 38:45nutshell kind of more.
- 38:47Speaker 1: I always try to toss in a one personal uh
- 38:53curveball of of of a question, sure, did you work
- 38:58in this charitable space? Is like what what would you
- 39:02like to see? Though the absolute end result be for
- 39:06these charities in the in their communities around them.
- 39:14Speaker 6: So the charitable community is at a grassroots level, the
- 39:18local communities. What I really hope for them is that
- 39:25I hope that they continue to find a way to
- 39:30keep their donors engaged, stay optimistic on it, and allow
- 39:36them to give you the feedback you need from the
- 39:41community as to how you're doing. You know. I want
- 39:46these organizations to thrive. I want them to be successful
- 39:51in their fundraising, whether they do it with events or not,
- 39:54whether they use me to help them or not. I
- 39:57want them to be successful. In their fundraising, and I
- 39:59want them to continue to tackle the problems that don't
- 40:05get the attention of the rest of the world. You know,
- 40:09this is why I do what I do, because there's
- 40:13somebody out there and I have never even heard. I
- 40:17had never even heard of the disease too worse sclerosis
- 40:20before I started working with a charity that's out there
- 40:23trying to defeat it. It's a very rare disease. Thank
- 40:26god they're out there. You know, it's not sexy enough
- 40:30of a disease to attract the attention of the big
- 40:33pharma companies. So you know, thank god they're out there,
- 40:37and I want them to continue doing this kind of work.
- 40:40And so I want their communities to step up and
- 40:43continue to support them full throatedly and put the wind
- 40:47under their wings that they need to have in order
- 40:50to do the important work they do. How's that for
- 40:54an answer.
- 40:55Speaker 1: That's a great answer. The best way is to get
- 40:57a hold of you and work with you.
- 41:00Speaker 6: Yeah, my website is simply school Auction dot net. No,
- 41:04it's not a dot com, it's a dot net and
- 41:07it's singular. It's auction auctions and you can go there
- 41:10and you can learn about our software. My email address
- 41:13is Roger R O G E R at school Auction
- 41:16dot net. People can reach out to me anytime they
- 41:18want to happy to talk auctions and we can get
- 41:24their organizations going raising money.
- 41:27Speaker 1: Awesome, Roger, thanks for joining us today. It's been uh,
- 41:32it's been fun actually, and hopefully we've both to get
- 41:36to raise a lot of money for our favorite charities.
- 41:39Speaker 6: So exactly. Yeah, all right, thank you so much for
- 41:43the opportunity. I really appreciate it.
- 41:45Speaker 1: All right, and thank you everybody for listening today. And
- 41:49go to school auction dot net and meet with Roger.
- 41:54If you're working with the charity.
- 41:57Speaker 6: Thanks help us to recording. Stop to cool.
- 42:10Speaker 2: The bad.
- 42:14Speaker 5: So I didn't know, so I wis you from action?
- 42:32Speaker 4: So what.
- 42:38Speaker 2: S this?
- 42:41Speaker 3: He says?
- 42:44Speaker 2: A reason.
- 42:53Speaker 7: Backs you can't dress wait, so.
- 43:35Speaker 2: See she got to stop.
- 43:57Speaker 4: I know.
- 44:25Speaker 1: The show has been produced by Depictions Media. Please contact
- 44:30us at depictions dot Media for more information.