Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth
How Marketers Use the Career Shift Checklist
Episode 105 of The Marketing Career Podcast with Fexingo. Lucas and Luna unpack the Career Shift Checklist — a structured tool for marketers considering a move within the field, whether to a new industry, a different focus area, or a step up. They walk through a real case: a senior brand manager at Kraft Heinz who transitioned into product marketing at HubSpot in 2024. The checklist covers six dimensions: skills overlap, network leverage, financial buffer, timing window, narrative fit, and exit ethics. Lucas shares a specific number — 73 percent of mid-career marketers who used a structured…
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