
4 Storytelling Rules Solar Pros Need Right Now #333
One LinkedIn post. Almost 400,000 impressions. Aaron Nichols has earned 1.8 million impressions on LinkedIn in one year, and he did it by breaking every rule the clean energy industry follows. His message is blunt: solar companies insist on being boring, and they are losing the public conversation because of it. In this episode, host Tim Montague sits down with Aaron Nichols to break down four storytelling rules that solar professionals need to win attention, build trust, and drive business on LinkedIn.
Aaron Nichols serves as Research and Policy Specialist at Exact Solar, a regional solar…
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