Latest / The Indie Hacker Podcast with Fexingo: Solo Developers, SaaS Side Projects, and Independent Tech
How a Solo Dev Used a Freemium Model to Hit 10K MRR
In this episode, Lucas and Luna dive into the freemium strategy of a solo developer who built a SaaS tool called 'TimeTrim'—a time-tracking app designed for freelancers. By offering a generous free tier, the developer attracted over 15,000 users in ten months, then converted 4% to a paid plan at $19 per month, reaching $10K MRR. Lucas breaks down the numbers: 600 paying customers, a freemium-to-paid conversion rate that beats the industry average, and total monthly churn under 3%. Luna challenges whether freemium is always the right call for solo devs, pointing to the costs of supporting free…
The skinny
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