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Brand strategy lessons from Disney's customer-centric thinking - Ezequiel Abramzon
"The creative industry has something wrong - we speed up the strategy part to go fast to the creative part to justify the decisions we make later." - Ezequiel Abramzon
In this episode, Ezequiel Abramson shares his remarkable journey from an art student in Argentina to becoming a senior executive at Disney and eventually a strategic brand consultant.
He discusses his early passion for drawing and graphic design, his 22-year career at Disney where he led digital transformation initiatives, and his experience with burnout that led to a career reset during the pandemic.
Now based in Madrid…
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