Latest / CPG Week by BevNET & Nosh
Water That's Not Beer and PE Firm Buys Cracker Company
In this episode:
In this episode, the CPG Week team starts with an update from Momofuku's chili crunch trademark dispute. The conversation focuses on what has transpired, the implications for Chang's appeal to consumers and how this is representative of what it takes for a CPG brand to hold a trademark. The group moves on to talk about why canned water is positioned as a beer alternative for live events and how the Liquid Death-effect is bringing new brands to the category. Later, BevNET Editor-in-Chief Jeff Klineman talks about his recent story covering new CPG private equity firm Forward…
The skinny
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