How Long Should Your Free Trial Be? A Data Driven Answer | Ep. #1066

Marketing School - Digital Marketing and Online Marketing Tips · Jul 2, 2019 · 8m

In episode #1066, we discuss how long a free trial should last. Tune in to hear what the best timeframe is.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How Long Should Your Free Trial Be? A Data Driven Answer

[01:10] A free trial is allowing someone to use your product for free for a set period of time, before they are required to pay.

[01:40] There is no timeline that necessarily converts the best, because it depends on the company or service.

[02:10] Check out Redpoint to read more about this.

[02:34] Redpoint thinks you should keep your trial to 7 days, but that doesn’t work for…