The Healthtech Marketing Show: How To Revitalize Your Brand

Healthcare NOW Radio Podcast Network - Discussions on healthcare including technology, innovation, policy, data security, telehealth and more. Visit HealthcareNOWRadio.com · Mar 30, 2026 · 31m

How To Revitalize Your Brand Brand is one of those words that can clear a room in a B2B company faster than almost anything else. The moment you say it, someone in the C-suite starts thinking about pipeline, not long-term equity. I know that instinct well. But on this episode, host Adam Turinas wants to make the case, through two genuinely sharp practitioners, that brand is not the soft stuff. It is what makes everything else in your marketing work harder, and how to make your brand an even stronger asset. He is joined by Arushi Awasthi, Director of Brand and Communications at Innovaccer, who…