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The Story of Indiana's Most Iconic Tire | Hoosier Racing Tire
Today I sat down with guests Joerg Burfien, President and CEO of Hoosier Racing Tire, and Paul Menting, Vice President of Sales, to uncover the incredible journey of this iconic Indiana-based company.
The duo shares the storied history of Hoosier Racing Tire, from its founding by Bob and Joyce Newton in 1958 to its remarkable growth into a global leader in performance racing tires.
We delve into Hoosier Tire's acquisitions and innovations, including its unique approach to product development, such as the new 'Track Attack' street-legal tire.
The conversation also sheds light on the company's…
The skinny
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