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The #1 Profit Metric Every Apparel Brand Must Track (Most Founders Ignore This)
The #1 Profit Metric Every Apparel Brand Must Track (Most Founders Ignore This)
Most apparel founders obsess over sales numbers, but ignore the one metric that actually determines whether their brand survives.
In this episode of The Business of Apparel Podcast, Rachel breaks down the single most important metric for fashion brand profitability: margins. After reviewing the financial spreadsheets of a founder inside her community, Rachel discovered something alarming—there were no margin percentages anywhere in the business data. And this is exactly why so many apparel brands struggle to grow…
The skinny
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