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Latest / The Indie Hacker Podcast with Fexingo: Solo Developers, SaaS Side Projects, and Independent Tech

How a Solo Dev Hit 10K MRR With a Physical Product

Episode 91 of The Indie Hacker Podcast dives into an unconventional path to $10K MRR: selling a physical product alongside a SaaS. Lucas and Luna examine the story of a solo developer who paired a simple web app with a printed journal, using the tactile item to drive recurring subscriptions. They break down the economics—how a $25 journal with a $15 monthly subscription hit $10,000 in monthly recurring revenue within eight months—and discuss the logistics of inventory, shipping, and customer retention. The hosts explore why physical products can reduce churn, how the journal became a…

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