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OneLegUpAlex Adapts With Cybersecurity Expert Robert Siciliano 1-2-26 Powered By Podmatch · OneLegUpAlex Media

• 0:03
  Speaker 1: Here's your host, Alex Garrett.
• 0:07
  Speaker 2: All right, well, we have a couple of interviews lined
• 0:09
  Speaker 2: up to end the year here on the one that
• 0:11
  Speaker 2: got Alex Network. And of course one of the big
• 0:14
  Speaker 2: topics that we're dealing with to end the year is fraud.
• 0:17
  Speaker 3: Now, we've heard of COVID fraud over the years, but.
• 0:21
  Speaker 2: I feel like my next guest has a really good,
• 0:23
  Speaker 2: you know, eye and feel for what's going on with
• 0:27
  Speaker 2: the regards to fraud in Minnesota and quite frankly everywhere.
• 0:30
  Speaker 3: And that's why you exist, Robert. You're here to combat
• 0:32
  Speaker 3: the fraud wherever we find it.
• 0:34
  Speaker 2: Right, Robert Csiliano, thanks for joining my podcast today powered
• 0:37
  Speaker 2: by pop Match.
• 0:38
  Speaker 1: It is my pleasure.
• 0:39
  Speaker 2: Thank you so talk to me because I know that
• 0:42
  Speaker 2: this is your this is your realm fraud and you've
• 0:46
  Speaker 2: been doing speaking engagements about elimining fraud.
• 0:49
  Speaker 3: You're CEO as well, what how do we do this?
• 0:52
  Speaker 2: How do we combat fraud heading into twenty twenty six,
• 0:54
  Speaker 2: even more than we have to.
• 0:56
  Speaker 4: Have to now even Yeah, So I think it boils
• 0:59
  Speaker 4: down to first and foremost recognizing that these things can and.
• 1:04
  Speaker 1: Do happen to us. And I know that this sounds so.
• 1:08
  Speaker 4: Rudimentary, But most people to a certain degree function in
• 1:12
  Speaker 4: a state of denial, like all day every day that
• 1:15
  Speaker 4: these things can't or won't happen to them, and then
• 1:19
  Speaker 4: when it happens, they're like, how did that happen? I
• 1:21
  Speaker 4: don't understand it, And it's because they didn't put the
• 1:25
  Speaker 4: basic systems in place to recognize risk. So here's how
• 1:30
  Speaker 4: it works. Right, As human beings, we are what is
• 1:33
  Speaker 4: considered an interdependent species. And what that means is, as
• 1:37
  Speaker 4: an interdependent species, we depend on each.
• 1:40
  Speaker 1: Other for our survival.
• 1:42
  Speaker 4: We would not function without each other, we wouldn't pro create, right,
• 1:46
  Speaker 4: And as an interdependent species, what that means.
• 1:48
  Speaker 1: Is we require that we trust one another.
• 1:52
  Speaker 4: Trust is our default, okay, And so I speak to
• 1:56
  Speaker 4: people all the time and say, oh, I don't trust anybody? Responses, yeah,
• 2:02
  Speaker 4: you do. And here's the deal, right, Like throughout the day, week, month, year,
• 2:07
  Speaker 4: every time the phone rings, every time you get an email,
• 2:09
  Speaker 4: every time you get a text message, every time you
• 2:11
  Speaker 4: meet somebody in person. You want to trust people, and
• 2:17
  Speaker 4: you need to trust people like you need to trust
• 2:19
  Speaker 4: people essentially just to get along, right, And so that
• 2:23
  Speaker 4: trust that we have is kind of overrated. It's kind
• 2:26
  Speaker 4: of overrated, you know, and really like, not trusting others
• 2:32
  Speaker 4: goes against our core beliefs.
• 2:34
  Speaker 3: So if you have that, we benefit of doubt.
• 2:37
  Speaker 2: In other words, every time out, we want to get
• 2:38
  Speaker 2: people benefit of a doubt.
• 2:40
  Speaker 4: We want to like that's that's our gut feeling is
• 2:44
  Speaker 4: to is to give the benefit of the doubt. And
• 2:46
  Speaker 4: the bad guys know this, and what they do is
• 2:49
  Speaker 4: is they use the truth against us, okay, and they'll
• 2:53
  Speaker 4: use the truth all.
• 2:54
  Speaker 1: Day, every day in all these various ruses.
• 2:57
  Speaker 4: And we want to believe eve what's going on because
• 3:01
  Speaker 4: we need to, even though it might be good, too
• 3:04
  Speaker 4: good to be true, even though it might get our
• 3:06
  Speaker 4: blood pressure up, even though like it may make us
• 3:10
  Speaker 4: fearful of what might be going on when we get
• 3:13
  Speaker 4: that text message, email and so forth, but we still
• 3:16
  Speaker 4: want to in need to feel that we have to
• 3:19
  Speaker 4: react and respond.
• 3:21
  Speaker 2: Well, I feel I'm here, your your expertise is right
• 3:24
  Speaker 2: around this time because how many unfortunately, how many grandmothers,
• 3:27
  Speaker 2: how many grandfathers fall for this scam that their grandkid
• 3:31
  Speaker 2: needs funding, you know, and then all of a sudden
• 3:34
  Speaker 2: they give thousands of dollars to a scammer and I
• 3:36
  Speaker 2: see you've been on Fox News, You've been on Seeing Anyone.
• 3:39
  Speaker 3: You've talked about this almost across the media circuit.
• 3:41
  Speaker 2: So I'm very honored that you're on me today because
• 3:44
  Speaker 2: I'm just a little podcast trying to help people have
• 3:46
  Speaker 2: one leg up and you're doing this through your company
• 3:48
  Speaker 2: protect Now LLC. I have to ask you, Robert, this
• 3:53
  Speaker 2: expertise on fraud and you know, I don't know did
• 3:56
  Speaker 2: it happen to you?
• 3:57
  Speaker 3: Were you duped at one point to say okay, this
• 3:59
  Speaker 3: is an like or did you just know people that
• 4:01
  Speaker 3: were duping and said this is I'm gonna do something
• 4:03
  Speaker 3: about it.
• 4:04
  Speaker 4: So, like, yeah, I have been scammed, Yeah, no question
• 4:08
  Speaker 4: about it. Right, Like I think that, like everybody has
• 4:10
  Speaker 4: been scammed. I don't know anybody who hasn't been betrayed
• 4:14
  Speaker 4: in some way, who hasn't put their trust into someone
• 4:17
  Speaker 4: or something and then been defrauded in some way. I mean, heck,
• 4:20
  Speaker 4: I bought a time Shared twenty five years ago. That
• 4:24
  Speaker 4: lady lied through her teeth the entire time she was
• 4:27
  Speaker 4: selling that thing to me.
• 4:29
  Speaker 1: Sure, and I bought him. I've made that work. But yeah,
• 4:32
  Speaker 1: I was scammed.
• 4:33
  Speaker 4: But that's not why, Like I get into this. I
• 4:36
  Speaker 4: gotta do this because I started doing this as a kid,
• 4:38
  Speaker 4: you know, being beat up by the neighborhood bully and
• 4:41
  Speaker 4: then being beat up in downtown Boston by five kids
• 4:44
  Speaker 4: woke me up to the fact that not everybody is
• 4:47
  Speaker 4: as nice as mommy and daddy, And so predators became
• 4:50
  Speaker 4: a focus for me early on, predators in the physical
• 4:53
  Speaker 4: world right. And then early on in nineteen ninety five,
• 4:57
  Speaker 4: I had one of the earliest computers, like I had
• 5:00
  Speaker 4: an IBM PS one Consultant with Windows three point zero
• 5:04
  Speaker 4: with one hundred and fifty megabyte hard drive in ninety five,
• 5:09
  Speaker 4: and I got hacked. And when that happened, I lost
• 5:11
  Speaker 4: thousands and thousands of dollars in credit card fraud.
• 5:14
  Speaker 1: And I said to.
• 5:14
  Speaker 4: Myself, as awful as that was, it was kind of
• 5:18
  Speaker 4: awesome what they did, Like how'd they do that?
• 5:21
  Speaker 1: And I wanted to understand.
• 5:23
  Speaker 4: And so back then, personal security meant more to me
• 5:27
  Speaker 4: than just physical violence. It meant criminal hacking. It meant
• 5:31
  Speaker 4: my identity being stolen. I was like, this is going
• 5:33
  Speaker 4: to be a big deal, and look where we are today.
• 5:37
  Speaker 1: It is, right, And so what I've learned over.
• 5:41
  Speaker 4: The past thirty plus years of doing this is that
• 5:43
  Speaker 4: like we as human beings were vulnerable due to the
• 5:46
  Speaker 4: fact that we just want to believe. And I've come
• 5:51
  Speaker 4: to the conclusion that while ninety seven percent of all
• 5:55
  Speaker 4: the people that you ever meet in your closet of
• 5:56
  Speaker 4: your life, ninety seven percent worthy of your trust, but
• 6:02
  Speaker 4: that means that two to three percent are not. And
• 6:06
  Speaker 4: we call them sociopaths, psychopaths, and hardcore narcissists. These are
• 6:11
  Speaker 4: people who do not experience empathy, sympathy, remorse, or guilt,
• 6:17
  Speaker 4: and they're out there and they're in full force, and
• 6:20
  Speaker 4: they're organized.
• 6:21
  Speaker 1: You know.
• 6:22
  Speaker 4: I often hear people say, oh, if these criminal hackers,
• 6:24
  Speaker 4: if they could just take their expertise and their knowledge,
• 6:27
  Speaker 4: they could cure cancer. And I'm like, yeah, sure, But
• 6:32
  Speaker 4: the bad guys make more in a day than many
• 6:35
  Speaker 4: of us make in a year, and they're sociopaths.
• 6:39
  Speaker 1: They don't care about anybody else. It's all about them.
• 6:42
  Speaker 4: And so when we like kind of batten down the
• 6:45
  Speaker 4: hatches and recognize that, you know, like the chance of
• 6:48
  Speaker 4: us being victimized is actually kind of slim, but there's
• 6:52
  Speaker 4: a chance similarly to like you being injured in a
• 6:55
  Speaker 4: motor vehicle accident.
• 6:57
  Speaker 1: It's kind of like slim, but there's a chance, so
• 7:00
  Speaker 1: you put your seat belt on.
• 7:02
  Speaker 4: So all security is like just putting that seat belt
• 7:05
  Speaker 4: on because it's the smart thing to do. And for
• 7:08
  Speaker 4: the majority of us, that should begin with password management.
• 7:15
  Speaker 4: I know that that just sounds so rudimentary, but it's
• 7:18
  Speaker 4: like I get in front of live audiences all the
• 7:19
  Speaker 4: time and I asked them, how many of you use
• 7:22
  Speaker 4: a different passcode for all your critical accounts.
• 7:26
  Speaker 1: It's like ten percent.
• 7:29
  Speaker 3: I try and do. That's that's one of the main things.
• 7:32
  Speaker 2: You got to keep everything different so they don't track
• 7:34
  Speaker 2: onto you a little bit. But let me ask you
• 7:36
  Speaker 2: this because I also want to bring on talk about
• 7:38
  Speaker 2: how we're seeing this main story of fraud right in
• 7:41
  Speaker 2: Minnesota right now, and it feels like that was perpetrated
• 7:44
  Speaker 2: just for years on end. But do you feel like
• 7:48
  Speaker 2: these stories sort of diminish the real life, you know,
• 7:51
  Speaker 2: fraud everybody deals with, like it overshadows the actual fraud
• 7:54
  Speaker 2: that we're all dealing with in our own lives.
• 7:56
  Speaker 1: I think it's all one and the same.
• 7:58
  Speaker 4: I think like state less, federal level fraud, it's massive,
• 8:03
  Speaker 4: it's huge, it's organized, But what it boils down to,
• 8:07
  Speaker 4: is it boils down to that there are people that
• 8:10
  Speaker 4: executed the actual systems to lend this money, to approve
• 8:16
  Speaker 4: of the applications to go over all of the people
• 8:22
  Speaker 4: who are applying for all these various loans and grants
• 8:25
  Speaker 4: and so forth, right, And it's the people that are
• 8:29
  Speaker 4: responsible for making sure that the applicants are who they
• 8:34
  Speaker 4: say they are, that they are justified in making these
• 8:38
  Speaker 4: requests and so forth. And what that boils down to
• 8:41
  Speaker 4: is that these these same people that are responsible for
• 8:45
  Speaker 4: the approval process are the same people that respond to
• 8:49
  Speaker 4: emails and text messages and phone calls from scammers on
• 8:53
  Speaker 4: a regular basis, and are using the same pass code
• 8:57
  Speaker 4: across multiple accounts, and aren't using two factor ofuthentication, and
• 9:01
  Speaker 4: aren't doing the absolute basics to protect themselves in their
• 9:06
  Speaker 4: own personal lives. So how would they be at all
• 9:11
  Speaker 4: capable of protecting millions to billions of dollars of.
• 9:15
  Speaker 1: State and federal funds. It's impossible.
• 9:18
  Speaker 4: If you don't have your own house in order, you're
• 9:22
  Speaker 4: not going to be capable of executing the security necessary
• 9:27
  Speaker 4: to protect all those millions of dollars.
• 9:30
  Speaker 3: Now you're the CEO of protect now LLC.
• 9:32
  Speaker 2: So I'm imagining your clients range from the small business
• 9:37
  Speaker 2: mom and pop stores to those big businesses.
• 9:39
  Speaker 3: How do you what's your message for everybody?
• 9:41
  Speaker 2: Is there different messages for different people or is it
• 9:43
  Speaker 2: the same kind of Hey, you might be a big corporation,
• 9:46
  Speaker 2: but you're just as vulnerable as a mom and pop store.
• 9:49
  Speaker 4: Yeah, because when the CEO of the small mom and
• 9:53
  Speaker 4: pop and or of Microsoft's passcode is one, two, three, four,
• 9:58
  Speaker 4: five six, leadership, all of your employees have the same mindset.
• 10:05
  Speaker 4: They're going based on leadership. And I find that leadership
• 10:10
  Speaker 4: is failing when it comes to implementing security company wide.
• 10:16
  Speaker 4: So let's just say, for example, the chief information security
• 10:19
  Speaker 4: officer of the organization is using basic passwords, not using
• 10:25
  Speaker 4: multi factor authentication, doesn't have a home security system, right,
• 10:31
  Speaker 4: How is that CISO chief information security officer supposed to
• 10:36
  Speaker 4: believe in security if they don't lock the doors to
• 10:39
  Speaker 4: their own home, if they don't have a home security system.
• 10:42
  Speaker 1: And I see this across the board. If you are
• 10:45
  Speaker 1: engaged in.
• 10:46
  Speaker 4: The process of protecting the company's infrastructure, but you don't
• 10:50
  Speaker 4: truly believe or are congruent with what security is and
• 10:54
  Speaker 4: isn't how is that company supposed to be secure?
• 10:57
  Speaker 1: And I see it way too often.
• 11:00
  Speaker 3: Look at the Lover, I mean it got robbed this
• 11:01
  Speaker 3: year and it's like the most secure museum in the world.
• 11:04
  Speaker 3: How does that happen? You know, it makes you wonder
• 11:06
  Speaker 3: these things.
• 11:07
  Speaker 1: Do you know what their Wi Fi password was?
• 11:09
  Speaker 3: I don't remember it off the top of my hand.
• 11:11
  Speaker 1: Love.
• 11:13
  Speaker 4: Yeah, okay, So the person responsible for the security of
• 11:20
  Speaker 4: the network used the word love as the password. That
• 11:25
  Speaker 4: person is incongruent in their job description. They don't truly
• 11:29
  Speaker 4: believe in security.
• 11:31
  Speaker 1: Do you know why?
• 11:32
  Speaker 4: Because they're human, because they're an interdependent species, because they
• 11:36
  Speaker 4: trust by default. Because no one's ever said listen. Security
• 11:40
  Speaker 4: is about like not trusting people, and if you trust
• 11:44
  Speaker 4: by default, you're kind of screwed. Therefore, you need to
• 11:48
  Speaker 4: recognize risk in a different way. You need to start
• 11:50
  Speaker 4: off with your own person, your own beliefs. Like, for example,
• 11:54
  Speaker 4: I asked this question all the time, and then I'm
• 11:57
  Speaker 4: a guy that has twenty two security cameras.
• 12:00
  Speaker 1: So we don't let's just say we don't know each other.
• 12:01
  Speaker 4: You don't know what I do for a living, you
• 12:03
  Speaker 4: don't know my outlook, but you find out like Okay,
• 12:05
  Speaker 4: this guy's got twenty two security cameras. What might be
• 12:08
  Speaker 4: your perception of my beliefs, my outlook, my general disposition.
• 12:13
  Speaker 4: Like you hear twenty two security cameras, the guy must.
• 12:16
  Speaker 1: Be what.
• 12:18
  Speaker 2: A little bit ocd about protecting his own home something
• 12:21
  Speaker 2: like that, and very. I wouldn't say you're insecure. I
• 12:24
  Speaker 2: think you're very You're protective of your home. That's what
• 12:28
  Speaker 2: it comes down to.
• 12:29
  Speaker 4: Okay, But let's say we don't know each other and
• 12:33
  Speaker 4: you hear this, you're like, okay, that guy must be
• 12:35
  Speaker 4: what what else?
• 12:36
  Speaker 3: Just distrusting of everybody around him.
• 12:40
  Speaker 1: Often people say paranoid.
• 12:42
  Speaker 3: I'm paranoid.
• 12:43
  Speaker 4: Sure, yeah, Often people say paranoid, right, And so when
• 12:47
  Speaker 4: we refer to somebody who engages in the process of
• 12:50
  Speaker 4: risk management of security as being paranoid, what we're saying
• 12:54
  Speaker 4: is that person worries all the time, way too excessively.
• 12:58
  Speaker 1: Right.
• 12:58
  Speaker 4: When we associate security to any degree with paranoia, that
• 13:05
  Speaker 4: dichotomy prevents us from engaging in risk management because nobody
• 13:11
  Speaker 4: wants to be paranoid. Nobody ever wants to be paranoid.
• 13:14
  Speaker 4: That's awful. Paranoia is a very upsetting, out of control disease.
• 13:19
  Speaker 1: Of the mind is what it is.
• 13:21
  Speaker 4: And if you've ever like spent any time with anybody
• 13:24
  Speaker 4: who's actually paranoid, and I have like family, the poor
• 13:29
  Speaker 4: kid like it's she struggles.
• 13:31
  Speaker 1: Let's put it that way, okay.
• 13:33
  Speaker 4: And so we as a culture, we as a society,
• 13:36
  Speaker 4: we as a species, we associate security and paranoia in
• 13:40
  Speaker 4: such a way where it's.
• 13:42
  Speaker 1: Really unhealthy to engage in.
• 13:44
  Speaker 4: Security the way that we see it, you know, and
• 13:48
  Speaker 4: that makes it very difficult for us to effectively put
• 13:52
  Speaker 4: systems in place to manage risk. And you have to
• 13:56
  Speaker 4: break down security in that way for employees to really
• 14:02
  Speaker 4: get it.
• 14:03
  Speaker 3: How about fishing tests? Do you think those work? Or
• 14:05
  Speaker 3: those are those just like, Okay, we're showing you we're
• 14:08
  Speaker 3: trying to be secure, but we don't really know, Like
• 14:10
  Speaker 3: what are your thoughts on that? Because my company runs
• 14:12
  Speaker 3: fishing tests all the time.
• 14:13
  Speaker 1: I'm glad you brought that up.
• 14:15
  Speaker 4: And I think the fishing simulation training is necessary and
• 14:19
  Speaker 4: I think it does an excellent job of preventing fishing.
• 14:25
  Speaker 4: But that's it. That's just one aspect of security. And
• 14:29
  Speaker 4: while phishing is a thing and it's a problem and
• 14:33
  Speaker 4: it's a it's an attack vector. It's it's one form
• 14:37
  Speaker 4: of training that doesn't fully address personal security. It doesn't
• 14:42
  Speaker 4: address my fears and my worries and my concerns. It
• 14:46
  Speaker 4: doesn't address my loved ones and my daughter who's going
• 14:50
  Speaker 4: off to college. It doesn't address my bank account, It
• 14:53
  Speaker 4: doesn't address me and my identity.
• 14:56
  Speaker 1: It addresses fishing, which is good.
• 14:59
  Speaker 4: And it's there to check the box for compliance training,
• 15:04
  Speaker 4: and I think it's necessary, but too many organizations, almost
• 15:09
  Speaker 4: all of them stop there, and they don't address the
• 15:13
  Speaker 4: individual and what their worries and fairs and concerns are.
• 15:17
  Speaker 4: And until you actually get to the root of the problem,
• 15:21
  Speaker 4: I don't think a one to believe it.
• 15:22
  Speaker 1: Can happen to me.
• 15:24
  Speaker 4: I don't. Security is about paranoia. My CISO provides fishing
• 15:28
  Speaker 4: simulation training because he's paranoid and so forth. Unless you
• 15:33
  Speaker 4: actually address the individual and their own needs, how are
• 15:37
  Speaker 4: we ever really going to fix the problem?
• 15:40
  Speaker 3: We aren't. And that's you know, it's interesting.
• 15:42
  Speaker 2: We don't have all the security cameras in the world,
• 15:44
  Speaker 2: and you have bank robberies still happen, and it's like,
• 15:46
  Speaker 2: how does that happen even with all those security cameras.
• 15:48
  Speaker 2: You know, these things still happen out there in the
• 15:50
  Speaker 2: real world.
• 15:51
  Speaker 1: They do. It's a perfect observation.
• 15:54
  Speaker 4: And so when the CISO says, you know what, fishing
• 15:58
  Speaker 4: simulation is necessary, and we're going to bring somebody in,
• 16:02
  Speaker 4: we're going to talk about what concerns you, what worries you,
• 16:06
  Speaker 4: and we're going to.
• 16:07
  Speaker 1: Get down to the bottom of this.
• 16:09
  Speaker 4: You know, Like I ask people, you know, why don't
• 16:12
  Speaker 4: you have a home security system? And really, like do
• 16:15
  Speaker 4: you know there's there's there's like one to two million
• 16:19
  Speaker 4: homes that are burglarized in the US every single year,
• 16:22
  Speaker 4: every single year. That means in the next ten years,
• 16:25
  Speaker 4: ten to twenty million homes will be burglarized.
• 16:28
  Speaker 2: And that's a ring and that's most of them with
• 16:30
  Speaker 2: ring cameras. Now, I mean, these people are getting brazen,
• 16:33
  Speaker 2: So how do we how do we be on alert
• 16:36
  Speaker 2: for a brazeness and also dissuade the brazeness at the
• 16:39
  Speaker 2: same time.
• 16:40
  Speaker 4: So it boils down to putting systems in place. It's
• 16:42
  Speaker 4: about layers of protection. So your home being your castle,
• 16:46
  Speaker 4: is supposed to be a safe place, right So I
• 16:48
  Speaker 4: asked people, do you lock your doors? Not everybody locks
• 16:51
  Speaker 4: their doors, And I say, well, why don't you lock
• 16:54
  Speaker 4: your doors? Well, they say, well, I don't want to
• 16:56
  Speaker 4: live like that. What what do you think that means
• 17:01
  Speaker 4: when they say.
• 17:01
  Speaker 2: That they don't want to live paranoid? I guess in
• 17:05
  Speaker 2: that sense, and they don't want to live like in
• 17:08
  Speaker 2: fear is what I'm hearing.
• 17:10
  Speaker 4: That's exactly correct. And that's where we have these blocks.
• 17:15
  Speaker 4: That's where we've we've associated security in paranoia. I don't
• 17:19
  Speaker 4: want to lock my doors. I don't want to have
• 17:22
  Speaker 4: a home security system. I don't want to live like that.
• 17:24
  Speaker 4: I don't want to have to think and worry and
• 17:26
  Speaker 4: live in fear because that's what they think security is.
• 17:31
  Speaker 4: How is the CISO ever going to be effective if
• 17:36
  Speaker 4: he or she doesn't address that.
• 17:38
  Speaker 2: Look at Kevin mckellister. I had to bring references but
• 17:41
  Speaker 2: the home alone. Look how security made his own home
• 17:43
  Speaker 2: from the burglars. But it's like no one learns from
• 17:46
  Speaker 2: that because I think it was parasital And when of
• 17:48
  Speaker 2: them met their doors unlocked and they were robbed, and
• 17:50
  Speaker 2: it was like, oh my god, I was robbed.
• 17:52
  Speaker 3: But your door was maybe it was Britney Spears, it
• 17:53
  Speaker 3: was one of those pop stores.
• 17:54
  Speaker 1: It was all of them. Yeah, the bling ring.
• 17:56
  Speaker 2: Yeah, all of them all had their doors unlocked, and
• 17:58
  Speaker 2: it was like, well, there's your aunts are right there.
• 18:00
  Speaker 3: I mean, come on them.
• 18:02
  Speaker 4: And those are people that have resources. Those are people
• 18:06
  Speaker 4: who have lots of stuff to protect. But they're just
• 18:11
  Speaker 4: so human and like, we're just not. Security professionals in
• 18:16
  Speaker 4: my business do not address the fundamental issues that people face,
• 18:24
  Speaker 4: and therefore they're not getting the job done the way
• 18:27
  Speaker 4: I see this. Just give me the platform just for
• 18:29
  Speaker 4: one more minute. No to this, Like, security awareness is
• 18:33
  Speaker 4: head based, it's in your head. It's intellectually, I understand
• 18:37
  Speaker 4: homes get broken into, identities get stolen. Therefore, intellectually, I
• 18:42
  Speaker 4: understand that home security system is a good thing and
• 18:44
  Speaker 4: identity that protection is an option. Yes, I understand that.
• 18:47
  Speaker 4: I'm aware of that. Whereas security appreciation is heart based.
• 18:53
  Speaker 4: It's I understand all these various risks, I understand these
• 18:57
  Speaker 4: various solutions, and it's important to me, and it means
• 19:02
  Speaker 4: something to me, and it matters to me. Therefore I
• 19:05
  Speaker 4: do something about it. That's security appreciation. You go from
• 19:08
  Speaker 4: being aware to it means something and it matters and
• 19:12
  Speaker 4: I want this and I need this.
• 19:14
  Speaker 1: It's important to me for my family well that was.
• 19:17
  Speaker 2: Like a pride in one's home as well, to protect yourself, right.
• 19:21
  Speaker 3: Yeah, yeah, your strategic human firewall.
• 19:24
  Speaker 2: I'm going to get to this because I feel like
• 19:26
  Speaker 2: when someone comes to and says, okay, Robert, I want
• 19:29
  Speaker 2: to protect my own home, I want to direct my family.
• 19:32
  Speaker 3: Well, then you have a plan, you say, the strategic
• 19:34
  Speaker 3: human fire Well, talk about that for a bit.
• 19:36
  Speaker 4: It boils down to sitting down with your family and
• 19:39
  Speaker 4: having various conversations, you know. So for example, like I
• 19:42
  Speaker 4: think it's important that people have an escape route if
• 19:46
  Speaker 4: there is a fire in the home. You should know
• 19:48
  Speaker 4: what your options are, you know. Like in my family,
• 19:52
  Speaker 4: we have shoes by the bed just in case, you know,
• 19:56
  Speaker 4: if there's a fire, put your shoes on, run out
• 19:58
  Speaker 4: of the house, you know, and if you can't get
• 20:00
  Speaker 4: out this way, go out the back way and so forth.
• 20:03
  Speaker 1: We've had these conversations.
• 20:04
  Speaker 4: Okay, we have fire's things strategically placed throughout the house,
• 20:08
  Speaker 4: like this is something that we thought through. Why because
• 20:11
  Speaker 4: a fire is more probable than you know, a burglary.
• 20:15
  Speaker 2: Right, I ask, do you have the bat next to
• 20:17
  Speaker 2: the bed too? In case, Gopavid, someone tries to break in?
• 20:19
  Speaker 3: Do you have that bat. Do you have some kind
• 20:21
  Speaker 3: of armory, you know?
• 20:23
  Speaker 4: I got a bear spray, I got a bat, and
• 20:26
  Speaker 4: I have a twenty gage shotgun, you know.
• 20:29
  Speaker 1: But here's the deal.
• 20:30
  Speaker 4: Like, I know that, like at three am, I'd probably
• 20:34
  Speaker 4: be more Elmer.
• 20:35
  Speaker 1: Fud than Rambo, you know. So while I have these.
• 20:39
  Speaker 4: Various tools, I also train to use the firearm. I
• 20:44
  Speaker 4: also have trained in self defense because I'm vulnerable at
• 20:47
  Speaker 4: three am and I need to be my best self
• 20:50
  Speaker 4: to react and respond to potential violence. So I probably train,
• 20:54
  Speaker 4: even though I still feel that I'd be a little
• 20:58
  Speaker 4: more Elmer Fud than Rambo. So I have a home
• 21:02
  Speaker 4: security system that sends off a screeching alarm that alerts
• 21:07
  Speaker 4: the bad guy that law enforcements potentially on the way right.
• 21:11
  Speaker 4: I have beware of dog signs. I have this protected
• 21:14
  Speaker 4: by ADT alarm signs. I have layers of protection. I
• 21:18
  Speaker 4: do all these things to become the strategic human firewall
• 21:24
  Speaker 4: to make the bad guy think differently about choosing that
• 21:27
  Speaker 4: guy in his house because he's aware of his options.
• 21:32
  Speaker 2: And it sounds like you practice what you preach and
• 21:34
  Speaker 2: when a client comes to you and sees it, like,
• 21:35
  Speaker 2: oh my god, he's pretty his own self. He can
• 21:37
  Speaker 2: protect me as well. I feel like that gives up
• 21:39
  Speaker 2: that vibe as well.
• 21:41
  Speaker 4: Yeah, and the conversations I have with my family are like,
• 21:45
  Speaker 4: my girls are of that age now where they're out
• 21:48
  Speaker 4: and about okay, and one of them's in college, and
• 21:52
  Speaker 4: don't you think, like we've sat down multiple times and
• 21:55
  Speaker 4: had conversations about sexual assault, you know, uncomple conversations that
• 22:01
  Speaker 4: most people don't have with their loved ones because they
• 22:04
  Speaker 4: don't want to talk about stuff like that. They don't
• 22:07
  Speaker 4: want to think that it would even happen to us.
• 22:09
  Speaker 4: Like I don't want to think about that. I don't
• 22:10
  Speaker 4: want to talk about that. That's that's uncomfortable. Actually it's
• 22:14
  Speaker 4: a necessary conversation, you know. And you're not having these
• 22:17
  Speaker 4: conversations to instill fear and worrying people. You're having these
• 22:22
  Speaker 4: conversations to get somewhat graphic about different situations that your
• 22:27
  Speaker 4: daughter might get into where she's might maybe have had
• 22:30
  Speaker 4: a little bit too much alcohol and her girlfriends are
• 22:33
  Speaker 4: all off, you know, running around, you don't know where
• 22:35
  Speaker 4: they are, and she might end up in a compromised position.
• 22:40
  Speaker 1: So does she know what to do? Does she know
• 22:41
  Speaker 1: what her options are does she know.
• 22:43
  Speaker 4: How to potentially mess somebody up if necessary?
• 22:48
  Speaker 2: You know, no, absolutely, and especially because I'm think like
• 22:51
  Speaker 2: those like on Star and other things may not be
• 22:53
  Speaker 2: as effective as human to human and knowing what to
• 22:57
  Speaker 2: do in that moment.
• 22:57
  Speaker 3: I mean, you can't just press a button and somebody appears.
• 22:59
  Speaker 3: You got defend yourself as well. I get what you're
• 23:01
  Speaker 3: saying there.
• 23:02
  Speaker 1: Yeah, yeah, absolutely.
• 23:06
  Speaker 4: Being the strategic commun fire all means looking at physical security,
• 23:10
  Speaker 4: which is personal security. All security fundamentally is personal, and
• 23:14
  Speaker 4: then from there your identity. I mean, it doesn't get
• 23:17
  Speaker 4: more personal than your identity, you know.
• 23:19
  Speaker 1: And so all of.
• 23:20
  Speaker 4: These security issues, they're all part of our general awareness
• 23:25
  Speaker 4: of ourselves, what we're capable of, and our options when
• 23:29
  Speaker 4: it comes to personal protection.
• 23:30
  Speaker 2: All right, twenty two cameras. But you're on stage, right,
• 23:34
  Speaker 2: you go on stage and you talk to these people.
• 23:36
  Speaker 2: Have you ever had the alarm ring while you're on
• 23:38
  Speaker 2: stage doing say?
• 23:38
  Speaker 3: Oh there it go. See I'm trying to protect my
• 23:41
  Speaker 3: own home right now.
• 23:42
  Speaker 4: So I haven't actually had the house broken into while
• 23:46
  Speaker 4: I was on stage, but I've had my wife set
• 23:49
  Speaker 4: it off. You know, that's happened, and that does happen.
• 23:52
  Speaker 4: It might happen a couple of times a year, you know,
• 23:54
  Speaker 4: but you deal with it, you know, you reset it,
• 23:57
  Speaker 4: you call back the alarm company, you on the app.
• 24:00
  Speaker 4: You make it right, you know, like it's it's it's,
• 24:03
  Speaker 4: it's it occasionally happens. I've also had credit card companies
• 24:07
  Speaker 4: contact me while I'm on stage that my card was compromised,
• 24:11
  Speaker 4: Like these things do happen, you know, and it's like,
• 24:14
  Speaker 4: it's just life.
• 24:15
  Speaker 1: It's one of the things that we just deal with.
• 24:18
  Speaker 2: Do you provide that relief that's ay, maybe better than
• 24:21
  Speaker 2: an experience or these different non experience, but all these
• 24:25
  Speaker 2: different alert services, do you provide that as well for
• 24:27
  Speaker 2: your clients? Like, okay, we just monitored your credit card,
• 24:30
  Speaker 2: we monitored your debit card. Like do you get those
• 24:32
  Speaker 2: alerts to people as well?
• 24:34
  Speaker 4: So I consume that stuff, you know, you know, my
• 24:38
  Speaker 4: company has you know, different products and services like that,
• 24:41
  Speaker 4: but I consume it. Like I think it's important that
• 24:43
  Speaker 4: you have identity theft protection. I think it's important you
• 24:45
  Speaker 4: have what's called a credit freeze and a.
• 24:48
  Speaker 2: Credit free say there every year, all State gives me
• 24:51
  Speaker 2: alerts and all that that's credit monitoring.
• 24:53
  Speaker 1: I think that's great, right, I have that too.
• 24:55
  Speaker 4: I get that free through Triple A because I have
• 24:58
  Speaker 4: to like triple A plus, you know.
• 25:00
  Speaker 1: And a credit freeze is a tool that's also free.
• 25:04
  Speaker 4: A credit freeze is through Experience, TransUnion, ECHOFAX, the three
• 25:08
  Speaker 4: major credit bureaus. They are there to provide you this
• 25:11
  Speaker 4: freeze so that you basically lock down your credit report.
• 25:15
  Speaker 4: So even if a bad guy has your social security number,
• 25:18
  Speaker 4: they can't open up new lines of credit under your
• 25:21
  Speaker 4: name because your credit's frozen.
• 25:23
  Speaker 1: This is a tool for free through.
• 25:24
  Speaker 4: The credit bureros that everybody should go out and get now,
• 25:28
  Speaker 4: right because when the bad guy uses your social and
• 25:32
  Speaker 4: I say when, because it's when I've had criminal hackers
• 25:36
  Speaker 4: email me my social security number. Hey security guy, here's
• 25:40
  Speaker 4: you social ha ha, and like I'm like, I don't
• 25:43
  Speaker 4: care because my credit's frozen. If my credit's frozen, it
• 25:47
  Speaker 4: makes my social security number useless to the thief. That's
• 25:51
  Speaker 4: what a credit card, that's what a credit freeze is good.
• 25:54
  Speaker 2: For data leaks, they must drive you crazy when these
• 25:57
  Speaker 2: big companies have all these leaks, It's like, what has
• 26:00
  Speaker 2: that happen? Chief security officer? Where is that guy? When
• 26:03
  Speaker 2: all these leaks are happening. It's like it's mind blowing.
• 26:05
  Speaker 2: See these big companies, how that happen.
• 26:08
  Speaker 4: There are between two and three thousand data breaches every single.
• 26:12
  Speaker 1: Year in the US. That's a big number. Okay.
• 26:15
  Speaker 4: There have been about one hundred and seventy five billion
• 26:19
  Speaker 4: records one seven five billion records compromised in the past
• 26:24
  Speaker 4: fifteen twenty years. That's all of our information names, addresses,
• 26:30
  Speaker 4: phone numbers, email addresses, passcodes, bank account, credit card, all
• 26:35
  Speaker 4: of our.
• 26:35
  Speaker 1: Account numbers in the hands of criminals.
• 26:38
  Speaker 4: That being said, I don't worry about that because I
• 26:42
  Speaker 4: have alerts for all of my various accounts alerting me
• 26:46
  Speaker 4: to any account activity. I have a freeze on my
• 26:48
  Speaker 4: credit I change up my pass codes, I use two
• 26:52
  Speaker 4: factor authentication.
• 26:53
  Speaker 1: I do all the different things to make the.
• 26:57
  Speaker 4: Data that the bad guy has access to useless to
• 27:01
  Speaker 4: the thief.
• 27:02
  Speaker 1: If you do.
• 27:03
  Speaker 4: That, then you make the bad guys job tougher. You
• 27:07
  Speaker 4: become a tougher target, is the point. And most people
• 27:11
  Speaker 4: aren't even doing the basics, like changing up their past
• 27:13
  Speaker 4: codes and using two factor authentication. You know it's not
• 27:17
  Speaker 4: going to happen to me. Why would they want to
• 27:18
  Speaker 4: stay on my identity and so forth. You know, people
• 27:21
  Speaker 4: spend more time watching Dancing with the Stars than they
• 27:25
  Speaker 4: do on protecting their families and their bank accounts.
• 27:30
  Speaker 3: Absolutely, all right.
• 27:30
  Speaker 2: I want to get in the deep fakes part of
• 27:32
  Speaker 2: this too, because we've seen a lot of damage in
• 27:34
  Speaker 2: deep fakes and it's spreading around college campuses on embarrassing
• 27:38
  Speaker 2: girls and embarrassing in high school too. How do you
• 27:41
  Speaker 2: prevent the deep fakes? I mean, are you in that
• 27:42
  Speaker 2: battle as well? It sounds like you are.
• 27:44
  Speaker 1: I'm glad you brought that up.
• 27:46
  Speaker 4: So what you are talking about is when even middle schoolers,
• 27:50
  Speaker 4: high schoolers, college aged kids, adults, they engage in a
• 27:55
  Speaker 4: form of like.
• 27:55
  Speaker 1: Pranking or bullying is really what it is.
• 28:00
  Speaker 4: Where they will use AI face overlay, AI voice cloning,
• 28:07
  Speaker 4: and they'll clone the face, likeness and voice of maybe
• 28:14
  Speaker 4: a woman or a girl at school and impose that
• 28:18
  Speaker 4: data on pornography, you know, which is awful for the girl,
• 28:24
  Speaker 4: for the woman, it's awful. It's not fun, it's not funny,
• 28:28
  Speaker 4: it's illegal, is what it is, right, and.
• 28:31
  Speaker 1: Kids are getting in trouble for it, as they should.
• 28:34
  Speaker 3: Okay, so they are jack creeps out, it creeps down.
• 28:38
  Speaker 4: Yeah, you know, like they're abusing these various technologies. Okay,
• 28:43
  Speaker 4: that's one aspect of it. The other aspect of it
• 28:47
  Speaker 4: is that it's being used for big money fraud. When
• 28:51
  Speaker 4: I say big money fraud, I'm talking six in, multi
• 28:55
  Speaker 4: seven figure fraud. In twenty twenty four, a CFO in
• 29:02
  Speaker 4: Hong Kong got on a zoom with who she thought
• 29:06
  Speaker 4: were six of her colleagues, and she ended up transferring
• 29:10
  Speaker 4: twenty five million dollars. Twenty five million dollars because she
• 29:16
  Speaker 4: thought she was talking to colleagues, Emails got compromised, faces
• 29:22
  Speaker 4: and voices all got compromised through AI. Okay, that scam,
• 29:28
  Speaker 4: that fraud is the template. It is the boiler plate
• 29:32
  Speaker 4: that all criminals are using today for large scale six
• 29:37
  Speaker 4: and seven figure frauds. Okay, So corporations are under attack,
• 29:41
  Speaker 4: small moms and pops are under attack. Individuals are under attack. Okay,
• 29:47
  Speaker 4: So hear me out right, There is right now the
• 29:52
  Speaker 4: largest transfer of wealth that's ever occurred in human history.
• 29:57
  Speaker 1: Okay, what does that mean.
• 29:58
  Speaker 4: It means that this is about one hundred and twenty
• 30:00
  Speaker 4: four trillion dollars that's being transferred between baby boomers and
• 30:07
  Speaker 4: Gen X, Gen Y and millennials. Okay, So basically, like
• 30:11
  Speaker 4: my dad, who's a baby boomer seventy eight years old,
• 30:14
  Speaker 4: right when he perishes, which is going to happen eventually, right,
• 30:20
  Speaker 4: all of his wealth, the equity has in his home,
• 30:23
  Speaker 4: his pension is annuity.
• 30:25
  Speaker 1: All that money that he's worked for his entire life is.
• 30:27
  Speaker 4: Going to go to me and my siblings, right, and
• 30:30
  Speaker 4: then to my children, his grandkids.
• 30:32
  Speaker 1: Right.
• 30:33
  Speaker 4: That one hundred and twenty four trillion dollar transfer of
• 30:35
  Speaker 4: wealth is between the baby boomers, the greatest generation, and
• 30:39
  Speaker 4: the younger generations.
• 30:41
  Speaker 1: That money is the target right.
• 30:44
  Speaker 4: Now, which means that what bad guys are doing is
• 30:47
  Speaker 4: they're going after the greatest generation of the Baby Boomers
• 30:50
  Speaker 4: with the wrong number text message. For example, you know
• 30:53
  Speaker 4: you get those wrong number text.
• 30:54
  Speaker 3: Message, Oh my god, it's awful.
• 30:56
  Speaker 1: Hey yeah, Alex, are we meeting for lunch tomorrow? And
• 30:59
  Speaker 1: you're like, who's this? You know? Right?
• 31:02
  Speaker 3: Respond to anymore? I don't even respond. It's like a scam.
• 31:05
  Speaker 4: So yeah, yeah, Well millions respond to that every single day, right,
• 31:11
  Speaker 4: because bad guys send out millions of these robotexts using
• 31:15
  Speaker 4: AI to scale their operations, and once anybody responds, what
• 31:21
  Speaker 4: happens Oh Hi, I'm sorry. You're talking to Isla, and
• 31:26
  Speaker 4: Isla is a photo of like this beautiful Russian model. Okay,
• 31:31
  Speaker 4: And before you know it, your dad or whoever that
• 31:33
  Speaker 4: might be lonely is now corresponding with Isla six to
• 31:38
  Speaker 4: eight times a day because Esla is ruthless, and she's
• 31:43
  Speaker 4: good morning, dear.
• 31:44
  Speaker 1: How did you sleep last night?
• 31:45
  Speaker 3: Oh?
• 31:46
  Speaker 4: I slept great. How are you doing today? And then
• 31:48
  Speaker 4: what are you having for breakfast? This is what I'm
• 31:50
  Speaker 4: having for breakfast? And then she sends pictures of her
• 31:53
  Speaker 4: grocery shopping, right. And then after a week she says, hey,
• 31:56
  Speaker 4: let's get on a video call together, and they get
• 31:59
  Speaker 4: on What's and it's actual WhatsApp video right, And Isla
• 32:04
  Speaker 4: has artificial intelligence face overlay, she's cloned a voice, and
• 32:10
  Speaker 4: who your dad is actually talking to is a victim
• 32:15
  Speaker 4: of human trafficking based in Southeast Asia.
• 32:18
  Speaker 1: Now think about this for a second.
• 32:20
  Speaker 4: Who he's actually communicating with is a South East Asian
• 32:25
  Speaker 4: woman who has face overlay and voice cloning. And this
• 32:29
  Speaker 4: woman he's communicating with is the victim of human trafficking
• 32:32
  Speaker 4: in Southeast Asia who's being held captive, specifically to commit cybercrime.
• 32:40
  Speaker 3: That I did not know. Wow.
• 32:42
  Speaker 4: Yes, And if she is not good at what she does,
• 32:46
  Speaker 4: she will be beaten and tortured until she does. The
• 32:53
  Speaker 4: United Nations believes that right now there is about three
• 32:57
  Speaker 4: hundred thousand victims of human trafficking, specifically for the purposes
• 33:02
  Speaker 4: of cybercrime. These are men and women who got jobs
• 33:06
  Speaker 4: that they thought was data entry, customer service, whatever it
• 33:10
  Speaker 4: might be. They might have gone on a bus or
• 33:12
  Speaker 4: on a plane and they went to a compound where
• 33:15
  Speaker 4: they thought they were getting free room and board and
• 33:19
  Speaker 4: a bonus.
• 33:20
  Speaker 1: And when they.
• 33:21
  Speaker 4: Got there, they confiscated their passports and they put them
• 33:26
  Speaker 4: to work scamming us. And they're using all the AI
• 33:32
  Speaker 4: technology at their disposal to pull at the heartstrings of
• 33:35
  Speaker 4: our loved ones, of the baby boomers and others. They
• 33:39
  Speaker 4: want that one hundred and twenty four trillion dollars in
• 33:42
  Speaker 4: wealth that they have and that's what they're going after
• 33:45
  Speaker 4: right now, and nobody is prepared for this.
• 33:49
  Speaker 2: I was gonna say, I feel like we're having you
• 33:50
  Speaker 2: with the right time, because twenty twenty six is you're
• 33:52
  Speaker 2: going to add even more intensity.
• 33:54
  Speaker 3: To this whole scamming.
• 33:57
  Speaker 2: I mean, it's gonna get intense it's getting more because
• 33:58
  Speaker 2: technology is advancing as well as we keep going in
• 34:01
  Speaker 2: the year. So I'm glad we have you now, and
• 34:03
  Speaker 2: I'm going to have you on in the new year.
• 34:05
  Speaker 2: Say hey, how is Robert, how is your company combating this?
• 34:09
  Speaker 3: To start twenty twenty six.
• 34:10
  Speaker 2: I love to get you back on in the next
• 34:11
  Speaker 2: couple of weeks to add to this conversation. Let's give
• 34:15
  Speaker 2: it a little let's give it a little life. Because
• 34:16
  Speaker 2: you also loved your Harley, So I feel like your
• 34:20
  Speaker 2: brain is so wrapped up in all this. I'm a rollerblader,
• 34:23
  Speaker 2: so I can just free my mind just rollerblading. I
• 34:25
  Speaker 2: feel like you're the same way with your Harley as
• 34:27
  Speaker 2: you get on the Harley and none of this. I mean,
• 34:29
  Speaker 2: it doesn't escape your mind, but you can sort of
• 34:32
  Speaker 2: ease your mind just by rolling on your motorcycle.
• 34:34
  Speaker 3: Right.
• 34:35
  Speaker 4: Oh yeah, So I've run the bus a marathon thirteen times.
• 34:39
  Speaker 3: Congratulations.
• 34:40
  Speaker 1: Wow, yeah, yeah, I'm a run in thirteen.
• 34:43
  Speaker 3: I have to ask, did you run it in thirteen?
• 34:46
  Speaker 4: I was at the finish line, yeah, yeah, yeah, so
• 34:50
  Speaker 4: my wife and kids were at the finish line.
• 34:52
  Speaker 1: Yeah. So I.
• 34:56
  Speaker 4: When I got to Boylston Street, they stopped us, and
• 35:01
  Speaker 4: like we were like, why why are you stopping us?
• 35:02
  Speaker 4: They're like, oh, we we we don't know whether something
• 35:05
  Speaker 4: happened to the finish line. And I'm like, nothing happened
• 35:07
  Speaker 4: to the finish line. I gotta go. Like I'm like
• 35:09
  Speaker 4: in my mind's like I see the finish line and
• 35:12
  Speaker 4: I'm like, I gotta go, and they're like no, no, no,
• 35:14
  Speaker 4: no no.
• 35:15
  Speaker 1: And then and then they.
• 35:17
  Speaker 4: On the radio they go, we take a bomb went off,
• 35:20
  Speaker 4: and I'm like and then I smelt it. And when
• 35:24
  Speaker 4: you run a marathon, the Boston Marathon, it's like a
• 35:27
  Speaker 4: twenty six mile tailgate party. It's burgers, dogs and ribs
• 35:31
  Speaker 4: the whole time. It's torturous, right. And then when I
• 35:35
  Speaker 4: smelt the sulfur from the bombs, like my brain just
• 35:39
  Speaker 4: like went whoa that it smelt like fireworks, you know.
• 35:43
  Speaker 4: And then then my my entire mind and body was like, OMG,
• 35:49
  Speaker 4: my wife and daughters are at the finish line.
• 35:53
  Speaker 3: Yeah.
• 35:54
  Speaker 1: So I broke through.
• 35:56
  Speaker 4: This human chain that they created to prevent the runners
• 35:59
  Speaker 4: from going any further down the track. And now I
• 36:03
  Speaker 4: am the only runner on Boileton Street at this point, right,
• 36:07
  Speaker 4: And now I'm running by people on the ground bleeding,
• 36:10
  Speaker 4: and I'm like, oh, what is happening right now?
• 36:12
  Speaker 1: Do I help them? Do? I go with my wife
• 36:14
  Speaker 1: and kids?
• 36:15
  Speaker 4: Like it was like it was the most wild thing
• 36:18
  Speaker 4: I've ever been through in my life. Right, and then
• 36:20
  Speaker 4: at one point a Boston cop grabs me. He's like,
• 36:23
  Speaker 4: you can't go any farther. I'm like, dude, I got
• 36:25
  Speaker 4: to get my wife and kids. He's like, just jump
• 36:27
  Speaker 4: over this fence. Run behind the alleys. So I ran
• 36:30
  Speaker 4: behind the alleys where the bombs had gone off, and
• 36:34
  Speaker 4: people were spilling out into the back alleys. Some people
• 36:37
  Speaker 4: were affected, like they were bleeding. Other people were drunk
• 36:40
  Speaker 4: and crying, like and there's me, right. I ended up
• 36:44
  Speaker 4: running behind the finish line and I.
• 36:48
  Speaker 1: Try to call my wife and kids. Couldn't get him
• 36:50
  Speaker 1: on the line. I got my father on the line.
• 36:52
  Speaker 4: Yeah, all that happened, right. I get my father on
• 36:55
  Speaker 4: the line, who was with my wife and kids. They
• 36:57
  Speaker 4: were about fifteen minutes away. I ran to where they were.
• 37:01
  Speaker 4: We all piled in my car, went home, turned the
• 37:04
  Speaker 4: TV on, and it was like five days later they
• 37:07
  Speaker 4: caught the bastard.
• 37:09
  Speaker 2: Well, thank god your family was okay, But that had
• 37:12
  Speaker 2: to be very traumatic. And the way you're describe me
• 37:14
  Speaker 2: it is almost it almost sounds like it happened out
• 37:16
  Speaker 2: of a movie.
• 37:17
  Speaker 3: I hate say it that way. That's what it almost
• 37:18
  Speaker 3: sounds like.
• 37:19
  Speaker 4: If you watch the movie Patriots Day, right, which I've
• 37:22
  Speaker 4: seen dozens of times already, that Mark Wahlberg's character is
• 37:29
  Speaker 4: what's called the composite character. See, he played like the
• 37:32
  Speaker 4: role of like a dozen different people, right, doing different things.
• 37:36
  Speaker 4: It's pretty on the spot, you know, it's it tells you,
• 37:40
  Speaker 4: It shows you pretty much what happened. They did a
• 37:43
  Speaker 4: really good job putting that together. It makes the emotional
• 37:45
  Speaker 4: just thinking about it. But like when you come and cant,
• 37:49
  Speaker 4: when you come that close to evil, which is what
• 37:54
  Speaker 4: those bastards were in R right, it does make you think.
• 37:59
  Speaker 4: I mean, it just does, right, and like it does
• 38:02
  Speaker 4: make you kind of like stop and think about what
• 38:04
  Speaker 4: you have, you know, and what's most important in your life.
• 38:08
  Speaker 2: Wow, that is that is deep And I don't know
• 38:12
  Speaker 2: how to pivot from there because that's such a deep conversation.
• 38:14
  Speaker 2: But well, I will say, so you're Harley, though we
• 38:18
  Speaker 2: were talking about the Harley you get on this Harley,
• 38:21
  Speaker 2: I'm sure it's like a breath of fresh air every time,
• 38:24
  Speaker 2: no matter the season.
• 38:25
  Speaker 3: Right, you love this Harley. Do you rolling in the
• 38:27
  Speaker 3: winter as well? Man?
• 38:29
  Speaker 1: I love my bike.
• 38:30
  Speaker 4: So you know, when when you become fifty seven, with
• 38:34
  Speaker 4: you know, wife, two kids and lots of responsibilities, you
• 38:38
  Speaker 4: ride less, which is unfortunate. But I do get it
• 38:40
  Speaker 4: on it every year. Right, I don't ride in the winter.
• 38:42
  Speaker 4: I have rode in the winter plenty of times. But
• 38:45
  Speaker 4: I got a boat too, right, And so I'm I'm
• 38:49
  Speaker 4: on the water and we put our boat in in
• 38:51
  Speaker 4: Boston Harbor. I mean, I'm I'm I'm a Bostonian, like.
• 38:54
  Speaker 2: I can tell what the what I can tell you're
• 38:57
  Speaker 2: a Bostonian and that's why I you know, you're a
• 39:00
  Speaker 2: Red Sox fan. So I imagine you go to Boston,
• 39:02
  Speaker 2: you go to Fendway a lot.
• 39:04
  Speaker 1: Fenway Park rather yeah, of course. Yeah.
• 39:06
  Speaker 4: And just so you know, I have never ever poked
• 39:08
  Speaker 4: a cot and have a yat ever.
• 39:11
  Speaker 3: I was just in Boston to watch the Irish take
• 39:13
  Speaker 3: on BC. It was quite a time. You guys do
• 39:16
  Speaker 3: game day pretty well up there. I gotta say, yeah.
• 39:18
  Speaker 1: Yeah, Boston Bostonians know how to tailgate, they really do.
• 39:22
  Speaker 2: And I'm in New York. But we didn't have that
• 39:23
  Speaker 2: college town growing up, so I was like, oh, this
• 39:25
  Speaker 2: is something different, So that was cool. But yeah, even
• 39:28
  Speaker 2: at Fenway, I'm sure, and when you're on all these
• 39:31
  Speaker 2: different things, the security is on your mind. Like at Fenway,
• 39:35
  Speaker 2: I'm sure you're still monitoring your twenty two cameras? Do
• 39:37
  Speaker 2: you do you have that devicey can monitor as you're
• 39:40
  Speaker 2: at a game, as you're on stage, like wherever you're at.
• 39:43
  Speaker 4: It's awesome, man, everything is connected to this thing, you know,
• 39:46
  Speaker 4: Like and I got all my apps for all my
• 39:49
  Speaker 4: cams and look at I don't worry about any of
• 39:53
  Speaker 4: the stuff that we've talked about.
• 39:55
  Speaker 1: And I literally do not worry. Like I sleep really.
• 39:59
  Speaker 4: Good, you know, like I hit the pillow, I'm out.
• 40:03
  Speaker 4: You know, I don't wake up for seven and a
• 40:04
  Speaker 4: half hours unless I got a peek. Other than that,
• 40:07
  Speaker 4: I sleep pretty good, right, And so I don't worry
• 40:10
  Speaker 4: about any of this stuff because I do something about it.
• 40:14
  Speaker 4: And that's what I tell my audience is like, don't
• 40:16
  Speaker 4: worry about any of this stuff.
• 40:18
  Speaker 1: Just do something about it, you know.
• 40:19
  Speaker 4: Start with the password manager, set up two factor authentication
• 40:23
  Speaker 4: for all your critical accounts. Consider a home security system.
• 40:26
  Speaker 4: It's a great reminder, you know, and like.
• 40:29
  Speaker 2: And those two factors can be so annoying, but they're
• 40:31
  Speaker 2: so worth it because.
• 40:33
  Speaker 4: Yeah, security can be annoying, but it's it's relatively easy.
• 40:39
  Speaker 4: You know, Like look at if security was difficult, none
• 40:42
  Speaker 4: of us would do it. You know, annoying, sure, like
• 40:46
  Speaker 4: you can get around that. It's just it's about creating
• 40:48
  Speaker 4: good habits. And once you create these good habits, it
• 40:51
  Speaker 4: becomes like second nature. You know, password protecting your phone,
• 40:54
  Speaker 4: that's a habit. Like, yeah, it's annoying when you first
• 40:58
  Speaker 4: do it, but now like if you it's pastor or protected,
• 41:01
  Speaker 4: like yeah, you just do it every single time, like
• 41:02
  Speaker 4: you don't even think about it.
• 41:04
  Speaker 3: You know.
• 41:04
  Speaker 1: It's like anything else.
• 41:05
  Speaker 4: Once you create these various strategies and habits, security becomes
• 41:09
  Speaker 4: really easy.
• 41:12
  Speaker 3: All right.
• 41:12
  Speaker 2: Before I let you go, I have to say everybody
• 41:16
  Speaker 2: after nine to eleven was like, oh my god, look
• 41:18
  Speaker 2: how much security is at the airport and all that.
• 41:20
  Speaker 2: But I feel like you would have been proponent for
• 41:23
  Speaker 2: something like that even before the strategedy of nine to eleven,
• 41:25
  Speaker 2: Like it sounds like you're for this airport security that.
• 41:28
  Speaker 3: We go through.
• 41:29
  Speaker 4: Would you agree it's an unfortunate necessity. Yeah, I mean,
• 41:33
  Speaker 4: do we need to check everybody's shoes?
• 41:35
  Speaker 1: I'm not really sure.
• 41:36
  Speaker 4: We are somewhat reactive when it comes to security. You know,
• 41:40
  Speaker 4: somebody puts a bomb in their shoe, Okay, all shoes off.
• 41:43
  Speaker 1: I there are better ways to go about certain things.
• 41:46
  Speaker 1: You know.
• 41:48
  Speaker 4: There needs to be a little more common sense in
• 41:51
  Speaker 4: these processes. Right. So security is all about layers, and
• 41:56
  Speaker 4: the more layers you have in place, the more security
• 41:58
  Speaker 4: are going to be. And all the layers that we
• 42:00
  Speaker 4: have for airport security, I do believe have prevented tragedy absolutely, okay,
• 42:06
  Speaker 4: And I think that as long as we're patient with
• 42:08
  Speaker 4: all these various aspects of various forms of physical and
• 42:11
  Speaker 4: virtual security, I think we're a bit better off.
• 42:17
  Speaker 3: Absolutely.
• 42:17
  Speaker 2: Now I can't help but notice the Hindenburg behind you.
• 42:20
  Speaker 2: So I feel like that's a metaphor for like preventing
• 42:23
  Speaker 2: that Hindenburger.
• 42:24
  Speaker 3: In your life. Is that what that's there for? Or what? Brother?
• 42:27
  Speaker 1: That is led Zeppelin one?
• 42:29
  Speaker 3: Oh Zepplin, that's right? Yeah, yeah, that's that's.
• 42:31
  Speaker 1: That's led Zeppelin one where it all began.
• 42:36
  Speaker 2: Now, I know what you roll on your motorcycle listening
• 42:38
  Speaker 2: to see it all comes for a circle.
• 42:39
  Speaker 1: With that, my license plate in my bike is zep
• 42:43
  Speaker 1: l N.
• 42:45
  Speaker 3: I love it.
• 42:46
  Speaker 2: Well, we gotta have you on again because I love
• 42:48
  Speaker 2: your vibe, I love your energy. And we got about
• 42:50
  Speaker 2: the digital franking signs you want to talk about. But
• 42:52
  Speaker 2: for now, this is a great introductory conversation. And uh,
• 42:56
  Speaker 2: I feel like with Protecting Now LLC, as we head
• 42:58
  Speaker 2: into this next year, you will be in good hands.
• 43:01
  Speaker 3: So I want people to come and check you guys out.
• 43:03
  Speaker 3: Where can we find you online?
• 43:05
  Speaker 1: Easy?
• 43:06
  Speaker 4: I've been online at Robert Ciciliano dot com, protect Now
• 43:10
  Speaker 4: LLC dot com, So protect now LLC dot com.
• 43:14
  Speaker 2: And one more thing you mentioned the Patriots. Man, oh man,
• 43:17
  Speaker 2: they look pretty damn good now. So we'll have to
• 43:19
  Speaker 2: see what Drake May brings you guys.
• 43:21
  Speaker 4: Drake May, Drake May is the reincarnation of Tom Brady.
• 43:25
  Speaker 3: Doesn't feel like it.
• 43:26
  Speaker 2: I feel like they found the next well not the
• 43:28
  Speaker 2: next Brady. I'm getting at ale ahead of myself, but
• 43:30
  Speaker 2: the close to it right now.
• 43:32
  Speaker 4: They they are the exact same height, weight, arm length,
• 43:37
  Speaker 4: everything like they literally.
• 43:38
  Speaker 1: Are like it's he is Tom Brady.
• 43:41
  Speaker 3: And for sure after his departure. You guys were looking
• 43:44
  Speaker 3: for that next Brady, and I think you guys found him.
• 43:46
  Speaker 4: So it's been a tough five to seven years of
• 43:51
  Speaker 4: losing well, Matt.
• 43:53
  Speaker 2: Jones did not cut it, like that was the problem.
• 43:55
  Speaker 2: And then all of a sudden, Drake May comes in.
• 43:57
  Speaker 2: You knew last year.
• 43:57
  Speaker 3: I knew he was gonna be good after seeing him
• 43:59
  Speaker 3: like last year he was going to come on the
• 44:01
  Speaker 3: scene and he ends, so we'll have to.
• 44:03
  Speaker 4: See Belichick didn't cut it. You know, he just lost it,
• 44:06
  Speaker 4: and you know, hey, we are.
• 44:08
  Speaker 2: I mean, you're a big Boston I do you work
• 44:10
  Speaker 2: with the teams on securing their facilities at all?
• 44:12
  Speaker 4: I don't.
• 44:12
  Speaker 3: I haven't asked them in.
• 44:13
  Speaker 1: That I haven't.
• 44:15
  Speaker 4: I haven't, but that that that is on the bucket list.
• 44:19
  Speaker 3: Which one would you want to protect more? Get Jelati, Boxborough,
• 44:22
  Speaker 3: Fenway or what I feel like Fenway would be a
• 44:24
  Speaker 3: quite the prize.
• 44:26
  Speaker 4: So I've actually been on the on Fenway Park. I've
• 44:30
  Speaker 4: been on the Pitcher's Mound, like, I've walked the greens,
• 44:34
  Speaker 4: like I would like to start off at Fenway.
• 44:36
  Speaker 2: I feel like that's your vibe there too, all right,
• 44:39
  Speaker 2: Robertson on a pleasure meeting you for the first time.
• 44:41
  Speaker 3: I feel like we just knew each other for a while.
• 44:43
  Speaker 2: We hit it off pretty well, so let's have you
• 44:45
  Speaker 2: back on the one Loo Up network.
• 44:47
  Speaker 1: Hey man, I appreciate you, I love what youre doing.
• 44:49
  Speaker 1: Thank you so much.
• 44:49
  Speaker 2: God bless and Merry Christmas Week, Happy New Year, thank you,
• 44:54
  Speaker 2: thank you.