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Indian Parents' Love For Government Jobs, Status Driven Society of India and the Paying Capacity of Bharat with KuKu FM Founder, Lal Chand Bisu

As of today, only 15% of India’s population lives in the top 50 cities, and the remaining 85% which accounts to around 119 crores, live in towns or villages.

According to an ASER survey, the availability of smartphones in rural India was 67.6 % in 2021, primarily bought for kids’ studies amid the pandemic.

With this, we can make out that even in towns and villages, the penetration of smartphones and the internet is huge and people in villages are driven to spend higher to provide better learning resources to their children.

This exact learning is what drove our guest, Lal Chand Bisu, Founder…

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