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The W2 Entrepreneur: Scaling Without Fear | The GrowthPro Edge · The GrowthPro Edge

• 0:00
  Welcome to the GrowthPro Edge.
• 0:02
  We're here to help scale your business, build stronger teams,
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  and sharpen your leadership skills.
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  Hello and welcome to this week's episode of the GrowthPro Edge.
• 0:13
  I'm your host, Denise Killian with The GrowthPro Group.
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  Each week on the GrowthPro Edge, we'll be tackling issues about
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• 1:00
  This week we'll be talking with Chris Moyer about the spirit of entrepreneurship
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  and what drives him to create not one, but two separate businesses from scratch.
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  Let's get started and hear from Chris.
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  Chris, welcome to the GrowthPro Edge.
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  I'm so excited to have you here.
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  Thank you.
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  Uh, listen, before we get started, uh, I'm so excited to talk to you
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  about your entrepreneurial spirit and how that has propelled you
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  and the decisions that you've made in your life and your businesses.
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  Plural.
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  Uh, but before we do that, uh, tell us a little bit about yourself.
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  Yeah.
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  So, um, I am the, uh, owner of Let's Roll Bowling with a couple of other guys.
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  We own three entertainment facilities.
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  In Kansas, in Arkansas.
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  Uh, I'm also a real estate entrepreneur.
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  I do, uh, smaller single family homes, smaller multi-family
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  and larger apartment complexes.
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  Um, up to like a hundred unit, uh, complexes.
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  And then I also have a W2 job full-time as well.
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  So, and you have a family and you have signs kids?
• 2:15
  Yep.
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  You got a lot going on.
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  You've got a lot going on.
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  So I wanna start with what led you to go from what 99.9% of Americans do, which
• 2:31
  is, I go to work for the man, right?
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  I have a W2 job.
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  I, I have this, this life to what first kind of sparked inside of you to say,
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  I wanna start doing something else.
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  I, there's, there's two moments in my life and two people that impacted that.
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  So the first one was when I ran a bowling center 10 years
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  ago for a guy named John Bland.
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  Uh, he was a great.
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  Entrepreneur in Arkansas.
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  His dad did a lot for the city of Perold, which one of our centers are in.
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  And he mentored me in a time where I was young in my early twenties,
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  didn't know what the heck I was gonna do through life and, and everything.
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  And.
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  And he would tell me about real estate stuff that he was
• 3:23
  doing in Texas all the time.
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  And it really turned into some cool conversations that I really enjoyed.
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  And at the same time I met my at, at the time, she wasn't my wife.
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  I met my wife at that time.
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  And, um.
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  You know, I, we always kind of just talked about, you know, after we get
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  married and, you know, once we have some ability to do that, you know, I'd
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  like to get into the real estate world.
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  And, um, three weeks after we got married, we got under contract for our
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  first house, our first rental house.
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  So we kept that promise five years later, uh, after that.
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  And then the, uh, second point in time was after my dad passed.
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  Um, you know, maybe it was a little bit of a, uh, midlife
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  crisis, dad crisis kind of thing.
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  But I, I really wanted to, uh, do more with my life than, than what I
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  was doing today, um, or at that time.
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  So I joined a, uh, coaching and mentorship program for real estate,
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  and that would be the, uh, what I'd call like the second accelerator.
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  Um, that, that really, uh, changed my, you know, my business life.
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  So I love that this is something that it's not just you, you and your
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  wife, your partners, your partners in your marriage and your life together,
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  but also, um, partnerships in this expansion into being an entrepreneur.
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  Uh, and, and your wife.
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  Uh, full disclosure, I've had the wonderful pleasure of knowing Chris
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  for about 18 months and, uh, I've had the opportunity to meet your
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  wife and spend some time with your wife, both super smart people.
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  Um, did she always have that entrepreneurial spirit as well?
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  No, I would say when we both met, we, we really both didn't have it.
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  You know, we, we really, uh, we're, I mean, we're working in
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  the same business for the same, same guy doing similar things.
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  Uh, she was helping me run that center at the time and we were
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  raising our kid and, and everything.
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  And, um.
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  Just slowly kind of transformed into this, you know, other way She was a
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  nurse, didn't really enjoy nursing that much, especially during COVID.
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  Um, you know, COVID was not kind to that industry.
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  And, um, you know, that, that really accelerated that
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  piece, uh, for her as well.
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  So
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  when we talk about this decision, now, you are still, it's important
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  to note you've got this real estate.
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  Business that you have that is, you know, you're always acquiring new
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  places, remodeling, doing different things, expanding that portfolio.
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  You also have started, uh, a new brand and sort of the FEC industry with Let's roll.
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  You've got the centers in Kansas, you've got the center in Arkansas.
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  You're working on expanding that, uh, how.
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  And, and oh, by the way, you still have your W2.
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  Mm-hmm.
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  Why did you choose to keep your W2 while you're working on these entrepreneurial
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  aspects, and I'm, I'm gonna say this is a lot more than just a side hustle, right?
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  These are, yeah.
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  Uh, big businesses on their own.
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  Why, why still keep that W2 job?
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  Um, so it was at the recommendation of my mentor in the real estate world, rod
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  Cleef and, um, fear Paralyzes everybody is, is is what he, you know, really
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  stresses and, um, fear can come up when you don't have enough money or things
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  get stressful and tight and everything.
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  And the W2 job, you know, allows me to.
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  Um, not be in a position where I need to worry if, you know, just this weekend we
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  had some snowstorms and, and you know, you don't have to be worried about,
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  well, if it's a bad week or a bad month in business or something goes wrong,
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  you know, early on when you're growing that it doesn't, you know that fear.
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  Doesn't paralyze you to be able to move and grow.
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  So to, you know, it's, it's not a, it's not a 10 year, you know, outlook where I,
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  where I plan on being in a W2 job forever.
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  But it was definitely a short term like, hey, this is stable income.
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  I could still do it with doing my other, other items and, and other,
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  other entrepreneurial stuff and allow myself to get to the point where
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  it'll eventually replace my income.
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  Um, also, you know, just practically from a. Investment standpoint.
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  Um, you know, it takes a couple years for investments to really kind of
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  return, you know, it takes 2, 3, 4 years to, to really start growing that.
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  And early on, um, you know, uh, a lot of times you don't make any
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  money the first 12, 24, 36 months in business because you're reinvesting
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  in that business, redeveloping it.
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  In our case, at Let's Roll, we're.
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  You know, we're growing it not only at a single location, but multi-location so
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  that, you know, that does involve more cost, um, you know, into that world.
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  And, and, you know, I don't sit here any day and worry and, and fear
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  doesn't paralyze me from making the right decisions in our business.
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  So I love that because that is something that I. I can't imagine,
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  and we're gonna have a whole nother conversation about this, of, of what
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  is your life like every day with all of this stuff that you have going on.
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  But, um, the fear prevents people from, from doing a lot of things from, they
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  may have a wonderful idea for a business, but they're too afraid to start it.
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  Or they may know that something needs to be done.
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  But they're fearful of the immediate outcome of that.
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  And don't make the decision, even though that's the best long-term
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  decision, that fear is such a roadblock for so many people, keeping
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  you from doing what you need to do.
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  So for you, that W2 job was a way to take that fear off of the tape.
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  Yes.
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  Yeah.
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  That way it's just, it's just not a thing.
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  And um, there'll be a point in time in life where I'm at that W2 job and
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  I've moved on, but that is because of the years of investing previously that
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  then replace that and, and replace that item that was blocking that fear out.
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  And then when that's replaced, you can move on to, you know,
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  bigger and better things.
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  That's great.
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  That's great.
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  So you, you brought up another.
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  Factor that keeps people from listening to that entrepreneurial spirit.
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  And that is the reality that it takes time to get a return on that investment.
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  So if you, you know, most businesses, as you mentioned, it could be 12
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  months, it could be 24 months, it could be 36 months before you even
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  break even much less, see a profit.
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  And so what conversations do you have with yourself and, and, and, and your
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  wife about how you handle that timeframe?
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  Yeah, it's, it's not easy, you know, to, to say it's, it,
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  it, it's definitely not easy.
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  Um, you know, I try to, I, I have a reminder on my phone every day that
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  tells me, um, a couple of things.
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  One of 'em is optimistic.
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  One of 'em is, you know, to stay positive.
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  Um, my wife reminds me every once in a while when, you know, I. Lean
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  towards the cup half empty side.
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  Um, because that does just naturally happen as, as a human being.
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  It also naturally happens because of social media and all the crazy stuff
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  that's out there that we tend to lean more towards, half empty versus half full.
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  Um, and yeah.
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  And then, um.
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  Yeah.
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  You know, so the support of my wife is a big piece of it.
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  And then I also journal, so I, I started that a couple of weeks ago and one
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  of my first journals was about, um, a particular business that is, I don't wanna
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  say like, just completely struggling, but, you know, it's, it's definitely on
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  the lower end of profitability and, um.
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  And I, that journal like really helped me, um, get some of my thoughts out
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  on paper that maybe were just sitting in the back of my brain that, that I
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  didn't, I, I didn't even almost know were there till I just started writing.
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  It ended up being two pages long.
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  Um, and so between all those things and just letting it out and talk, you
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  know, having my wife there as a sounding board and, and all those things just.
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  Really helped me get through that time.
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  Um, just, just mentally and personally.
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  You know, the, the business piece you just churn through and we do
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  our weekly meetings, our biweekly meetings, our quarterly planning.
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  We do all those things and, and things are all just naturally churning.
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  But, um, all that doesn't matter.
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  If the personal piece is a disaster and a mess, you know, if that, if that piece
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  isn't clean and you're not, you know.
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  Going to the meetings and doing those things in a positive manner.
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  It doesn't matter what you're doing.
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  So that that piece is really important to make sure you take care of.
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  So I love that you know, you are somebody that is very intentional.
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  And I guess with as many things as you have your hands, then you
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  have to be super intentional.
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  But you're intentional on setting clear goals and clear expectations
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  for yourself, for your business, for your employees, for your team members.
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  Uh, setting those goals that turn into plans.
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  Is that something that you picked up along the way or is that just
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  kind of how you've always been?
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  Definitely picked up along the way.
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  Um, you know, I, the, my, uh, mentor Rod, um, makes it a good point
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  of, you know, people say like, how do I do everything that I do?
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  And it's no different than trying to run a marathon or trying to run a 5K or a
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  10 k of if you tried to do that day one.
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  You can't get, you know, there's no way I'm just gonna, you know,
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  leave what I'm doing and go run a 5K immediately, you know?
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  So you train yourself to be able to get there.
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  You train yourself to be able to lift 300 pounds on a bench wrist,
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  and you can't do that from day one.
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  And that's.
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  How I look at how I got from point A to point B, um, is that,
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  you know, over time, you know, I started developing and learning,
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  well golly, I gotta take on this.
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  You know, so how do I, you know, how do I get more organized?
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  And then I took on something else and it's like, okay, how do I get more organized?
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  And then, you know, other things, you know, became on like the who not how
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  theory on who can help me instead of.
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  How do I just manage more things?
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  And that, you know, that's just, it's all just slowly morphed over time.
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  Um, and, and that's why I tell people personally, people are always
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  like, what would you do different?
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  And I'm one that I wouldn't do any of the process different because how I got
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  from point A to, you know, point m. Or whatever I am at now, the only way I got
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  there is by learning and, and failing, and then relearning, and then failing
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  again, and then relearning and just keep continuing moving forward till I, you
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  know, developed, you know, this kind of process that I have today of, you know,
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  managing all these different businesses.
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  So failure is something that's gonna happen, right?
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  Uh, sometimes it's on a large scale, sometimes it's on a small scale.
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  We're all gonna make mistakes.
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  Uh, things aren't gonna go exactly as we had initially planned, no
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  matter how wonderful our plan is.
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  You, you said something that I wanna kind of underline is you
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  failed and you learned something.
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  Yep.
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  The importance of recognizing 'cause I think the fear of failure is another
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  fear that keeps us from doing things.
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  Or the fear that it's the wrong thing to do.
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  Talk about your process of committing to a decision but not
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  being fully tied to the outcome.
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  Yeah.
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  Um, you know, I'm, I'm definitely the guy that I, I see something
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  happening and I realize what we're doing today isn't working, so let's
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  do something different and, uh.
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  Fear and everything else.
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  And failure can make somebody or a lot of people think about the
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  outcome before it even gets there.
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  And I, you know, I look at it as well, I can guess the outcome.
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  Or I can allow the outcome to happen and see and massage it along the way
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  and work through additional problems that come up and eventually end at
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  what hopefully is, is a good solution.
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  And if it's not and that wasn't the right thing, well a month, you
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  know, reevaluation is, is, is okay.
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  And I guess the other thing I would maybe say is, you know, no decision.
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  That we really make is so permanent that you can't go back minus like a
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  tattoo or something crazy, you know?
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  But in general, um, from a business standpoint, if you wanna do something
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  different in marketing or you want to make a manager change, even you,
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  that's a fairly significant change.
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  Like nothing is so permanent that you can't go back and say, Hey
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  look, you know, like, I messed up.
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  This isn't the right move.
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  Let's, let's reevaluate and try something else.
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  And.
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  We can either try those things and turn through all those things a year and
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  until we find the solution or we can sit back and help, you know, and just
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  think about what the solution could be.
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  Think about all the outcomes, but never actually know if
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  it's the right outcome or not.
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  And, and so many times people are afraid to say, oh, that was wrong.
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  This isn't working out the way we thought it was going to.
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  Let's try something else.
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  Building the culture that that's okay.
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  It's okay to, to admit that.
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  Uh, and it's okay that it didn't work out the way we thought it was.
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  What can we learn from it and do we need to tweak it?
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  Do we need to change it or do we just need to not do that anymore
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  and do something totally different?
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  The ability to do that is what can help move things forward,
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  but that fear of, I'm not sure.
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  I think is, is is sometimes worse for, for any business, right?
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  Yeah.
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  And, and look, you know, no decision that I think any, any
• 18:07
  good business person makes.
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  We don't know the outcomes, you know, we don't know what it's gonna be.
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  We have a intelligent guest based upon our experience and our business and in
• 18:17
  our doors and what we've done before.
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  But, you know, to sit back and think of, you know, of.
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  Any marketing plan, business plan, or anything that's gone to plan?
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  I, I don't have a single wand.
• 18:29
  You know, that's actually, that's actually gone there out.
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  Some have done better, some have done worse.
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  Um, none have been, none have been flaming messes, you know, by any means.
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  You know, so like, things don't turn out great and, you know, over, you know,
• 18:44
  have less income, have more expense.
• 18:45
  You know, there's all those things that, that can go bad.
• 18:48
  Um, but.
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  If you don't even try and you don't do it, then you, you, you never get anywhere.
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  Um, so, you know, finding, you know, I, I guess I look at it as, as long
• 19:01
  as we're moving forward in some direction, everything's moving forward.
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  Um, even if it ends up swerving, left, swerving right, um, even
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  if it turns backwards a little bit, at least you're moving.
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  Um, I think sitting still in business could be the worst.
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  Possible thing to do.
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  And, and that's when, you know, that's when you know, somebody's super fearful,
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  scared, nervous, whatever it is.
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  And I just look at it as, let's see how it turns out.
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  And in six weeks if it doesn't work, we'll just try again.
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  We'll come up with something new.
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  And, and I, I don't think there's anything wrong with that.
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  And, and other business people should not be afraid.
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  Of those things because failure makes us grow.
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  And if we never fail, we, we really never learn.
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  It's no different than walking.
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  Um, when we started walking, you fell a thousand times and
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  eventually you learn not to fall.
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  And, and it's, it's just, no, it's really no different.
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  And it's, it's really as simple as that.
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  That's great.
• 19:58
  That's great.
• 19:59
  Chris, what would you tell yourself?
• 20:03
  You've been doing this for a few years now.
• 20:05
  What would you tell yourself, your younger self when you
• 20:09
  were first starting this out?
• 20:12
  What would you say to that?
• 20:16
  Chris Moyer from however many years ago?
• 20:20
  What would that piece of advice be to that kid?
• 20:24
  Ooh, I, my wife and I were just talking about this the other day because it's
• 20:28
  coming up on my 20 year high school anniversary, uh, in a couple of months.
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  And we were talking about, uh, I was talking about myself.
• 20:35
  If I, if I would've seen myself 20 years in the future.
• 20:38
  This is not where I thought I would be.
• 20:39
  Um, I think some people thought I'd be in a comedy club or working at McDonald's
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  or on the fryer or something like that.
• 20:47
  20 years from then, you know, I was kind of the jokester kid.
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  Um, a little bit of the troublemaker in high school.
• 20:53
  Um, I'd say the one thing I would tell myself is to learn and educate myself.
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  Um, not from a, you know, not speaking from a college standpoint,
• 21:05
  but from a practical standpoint.
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  Like, I, I wasn't much of a reader as a kid.
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  Um, and I definitely did not take the, uh, take the route of like listening
• 21:16
  to others at, at first when I was young and taking advice really well.
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  So if I had to go back.
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  That would be definitely one.
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  'cause I'm sure between the ages of 13 and 23, um, I missed out on probably a
• 21:30
  lot of really good learning opportunities that I told myself that I just, you
• 21:36
  know, just weren't worth my time.
• 21:40
  That's great.
• 21:40
  That's great.
• 21:42
  All right, Chris, we're coming to the end of our time here and obviously the
• 21:45
  growth pro edge we are about growth.
• 21:48
  The growth of people's business, of, of people's teams, and of ourselves.
• 21:54
  So I've gotta ask you the question, what do you do to grow yourself?
• 22:03
  Yeah, I, I still listen to podcasts.
• 22:05
  I still read, I still am, you know, trying new things like
• 22:10
  this journaling thing is new.
• 22:11
  I've never journaled a day in my life, um, up until January, 2026.
• 22:17
  So, you know, I take not only the business aspect, but the personal
• 22:20
  aspect, kind of the same way of, well, you know, I, let's try something new.
• 22:25
  You know, my mentor, uh, rod has told, you know, our, our.
• 22:28
  Group to, you know, that that's really powerful to do some of that stuff.
• 22:32
  Um, so I'm still educating myself today on how to manage these businesses better and,
• 22:39
  you know, try to stay even more organized.
• 22:41
  And I've really taken this beginning of this year to plan out my week on my
• 22:45
  calendar really well, and, uh, have this new journal thing sitting next to me.
• 22:49
  So.
• 22:50
  Um, just continuing to grow and continuing taking that same business aspect and
• 22:54
  bringing it into my personal life as well to, to make sure that I can keep up with
• 22:58
  the businesses and support them, and then also support my family and my life and,
• 23:03
  and everything else going on, and make sure that I have time for all that too.
• 23:08
  Fantastic.
• 23:09
  Well, Chris, I cannot tell you how much I appreciate you being
• 23:12
  here with us on the GrowthPro Edge and a lot of great takeaways.
• 23:18
  That, that you provided to our, our listeners.
• 23:21
  So thank you so much for that and thanks for your time.
• 23:26
  How can people get ahold of you, Chris?
• 23:28
  Yeah.
• 23:29
  Uh, social media is a, a fantastic way.
• 23:31
  Either LinkedIn or Facebook.
• 23:33
  You can just find me.
• 23:34
  Uh, also have a website for my real estate investing stuff,
• 23:38
  which is Waste to Wealth Equity.
• 23:40
  So between, let's roll Bowling Waste to Wealth Equity, Facebook, uh, LinkedIn.
• 23:45
  Plenty of ways to reach out and find me.
• 23:48
  All right.
• 23:48
  Perfect.
• 23:48
  Well, Chris, thank you again for your time.
• 23:51
  Appreciate it.
• 23:52
  And I know we'll be talking to you soon 'cause you've got so much great
• 23:56
  things to offer to our listeners.
• 23:58
  So appreciate your time today, Chris.
• 24:00
  Thank you.
• 24:00
  Appreciate it.
• 24:03
  Gosh, thank you so much, Chris, for your time.
• 24:05
  I appreciate it.
• 24:06
  My goodness.
• 24:07
  He doesn't really have a lot of it, so the fact that he was able to spend a few
• 24:11
  minutes with us sharing his insights Sure.
• 24:13
  Means the world to me.
• 24:15
  And I hope that today's conversation gave you some practical tools and
• 24:19
  a mindset shift to sharpen your edge and accelerate your growth.
• 24:25
  And if you enjoyed this show, please rate us and review us
• 24:28
  on Apple Podcast or Spotify.
• 24:31
  It'll help us reach more leaders like you and visit The GrowthPro Group
• 24:37
  for show notes, the full transcript and video versions of this episode.
• 24:42
  And if you're ready to grow your team, your business, or yourself, schedule a
• 24:46
  free growth call with one of our coaches.
• 24:49
  Also like to thank our sponsors once again Embed, Party Center software, A&A Global,
• 24:55
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• 24:58
  And until next time, keep learning, keep growing, and keep
• 25:03
  striving for the extraordinary.