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SEO’s Collapse and the Rise of Dark AI Traffic
We dig into telemetry showing organic search revenue sliding while untracked dark AI traffic surges, and debate whether traditional SEO is being overtaken by answer engines that never send a click. The conversation also breaks down a 47,000-session AI referral study, Brave Search AI’s surprising share, and the practical site fixes that improve visibility for both humans and bots.
The skinny
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