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BNZ Ads Spark Brokers’ Backlash | Auckland News
BNZ’s “Clever goes direct” campaign is sparking outrage among mortgage brokers, who say the ads undermine their value by promoting quick approvals and low deposits — implying customers don’t need brokers. While BNZ insists the ads are about customer choice and that brokers still drive 40% of their loans, many in the industry see it as a direct attack. Brokers argue the messaging devalues professional advice, which research proves is vital for big financial decisions. Industry groups are backing brokers, calling the bank’s stance a rare and troubling move against key partners — igniting a…
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