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Looking at Retail Challenges from a Data Perspective - with Nick Masca of Marks and Spencer
Today's guest is Nick Masca, Head of Data Science for Growth & Personalisation at Marks and Spencer. Marks and Spencer plc is a prominent British multinational retailer headquartered in London, England, known for offering a wide range of clothing, beauty items, home goods, and food products. Nick joins us on the program to surmise his views on the data-driven challenges currently facing the retail and eCommerce sectors. With a focus on change management rather than traditional digital transformation, Nick outlines the key obstacles retail leaders encounter when leveraging data tools to…
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