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81: Are DMOs Still Thinking Like Marketers Instead of Experience Creators? (Matt Vinson)
In this episode of Destination Discourse, Stuart Butler and Adam Stoker are joined by Matt Vinson from Visit Dallas for a conversation about what destination marketing can learn from fresh perspectives, especially from sports, technology, and outside industries.
After a chaotic intro, Adam’s public apology, and Matt’s brave admission that he hates the Stu’s News theme song, the group dives into the rapid evolution of AI tools like Claude Design, Claude Code, ChatGPT, Gemini, and Copilot. They explore what these tools mean for DMOs, why context is becoming one of the most important…
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