
862 Erica Small: Co-Founder of Yes Way Rosé
On today’s episode, we welcome Erica Small, Co-Founder of Yes Way Rosé — a brand that proves some of the best consumer companies don’t start with a product. They start with a point of view. What began as a social media movement between two lifelong friends became one of the leading rosé brands in the U.S., with more than 13 million bottles sold and nationwide distribution. Not bad for two founders who didn’t come from the wine industry and decided to challenge a category that often takes itself far too seriously. In this episode, Erica shares how she and her co-founder built a community…
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