How Becoming a Media Company Helps You Fight Algorithm Updates #2285

Marketing School - Digital Marketing and Online Marketing Tips · Nov 21, 2022 · 6m

In episode #2285, Neil and Eric talk about how becoming a media company helps you fight algorithm updates. You don’t need to be in the news business to be a media company. Find out how you can become a media company and fight algorithm updates, no matter what you’re selling.

TIME-STAMPED SHOW NOTES:

[00:20] Today’s topic: How Becoming a Media Company Helps You Fight Algorithm Updates.

[00:30] How media companies like The Hustle and Morning Brew achieved success.

[01:19] Why being a media company will lead more people to your content.

[01:59] Why you don’t need to be in the media creation…